Matt McCoy 🎥’s Post

The story of going door to door on Bay Street 👇 I was just getting my start-up off the ground. We were looking to connect with big clients. I understood that you only get lucky by putting yourself in the right places. So I went door to door on Bay Street. To my surprise, someone agreed! Here's what I learned: Don't be intimidated by the skyscrapers and titles. Everyone's looking for the same thing: a human connection. Always shoot your shot because you never know who's going to say yes.

I recently added a "Get a Free Linkedin Video" link on my profile. And I was SHOCKED with what happened next. For context, I only schedule 5-minute meetings the first time I'm meeting someone. Who has more time to meet a stranger? This meeting is simple: 1. We hop into a virtual recording studio 2. We record a 60 second video 3. My team edits the video and I send it to you. No small talk. No selling. Just get in and out in 5 minutes and a deliver something cool. Sounds easy right? But it almost NEVER happens that way --> People actually expect to be sold to. And when I don't try to sell anything, something interesting happens. They become MORE intrigued. And sometimes it actually turns into a great opportunity. The Lesson: stick to your word, deliver value instead of pushing things onto people and good things will happen for you. Do you have a similar strategy you use to meet people? __ If you liked this post, I'd really appreciate if you liked, commented and shared it for others. Follow me for more content like this! Matt McCoy 🎙️

200 million eyeballs on LinkedIn... But only 1% of people reach them. Can you believe that? 99% of LinkedIn users don’t post content. The other 1% are reaching 77.5% of Americans - for free. It’s the single greatest opportunity to reach Americans… In human history. No wonder they say the 1% keep getting richer 😉 ________ Hey! 👋 I help busy professionals create LinkedIn videos, in 1 hour per month. How it works: 1) I research topics based on your goals. 2) I coach you live to answer each topic remotely. 3) We edit the videos. 4) We write a caption & post the content for you. 5) Voila! Now you have 1 month’s worth of content. I work with: → CEOs → Leaders & execs → Keynote speakers → Small business owners → Basketball coaches → You? Your target audience is on LinkedIn today. Let’s make sure they know who you are. Want to create LinkedIn video content, but not sure how to get started? 👉 Book a 1:1 complimentary 30 min LinkedIn Strategy Call with me (link in my profile) Or follow me Matt McCoy 🎙️ for more content like this.

Here's 1 thing I wish I knew before starting my first business 👇 At 18 years old, I wanted to start a company. So I cleaned and repaired people's barbecues. But I had no idea how to start a business... And I didn't even know how to clean a barbecue. But then, I met my first customer. He was a business owner. I knocked on his door and chatted with him on his lawn. He offered me so much advice and gave me confidence. He even referred me to his friends. That really got me off the ground and set the trajectory for our business. And eventually, we scaled across Canada, hired more than 50 students, and even landed a Dragons' deal. So whether it's an investor, a co-founder, a customer, or someone else... Remember that anyone can change the whole trajectory of your business and your life. _________ Please like, comment & share if you got value from this post :) For more stories like this, follow me!

I recently got diagnosed with ADHD. I learned that my brain, by default, is under stimulated. And it's always looking for sources of stimulation to kind of get the engines going. For me, I used to jump between tasks all the time. Sometimes, I would have 20 tabs open on my laptop. But I'd be jumping from task to task and I'd never feel like I was getting anything done. Now, I understand what my circumstances are. So when I find myself jumping between tasks, I stop and I say, well, I just need to get the engines going. So to stimulate my brain, so I'll go for a 10 minute walk and listen to a podcast. Or do a chore around the house. Once I do that, my engines are going and I can really zone in on a task and get a lot done. And that's a challenge I overcame recently which I've struggled with throughout my career. Can you relate? _________ Please like, comment & share if you got value from this post :) For more stories like this, follow me!

I used to show up to sales meetings with fancy PowerPoint presentations. But people brushed me off. I tried asking all the classic sales questions. But people kept brushing me off. I tried acting really professional and wearing nice clothes. And... you guessed it... people brushed me off. So I tried a new approach. Today, I treat everyone like a friend - whether they're a manager at a small business, or a CEO at a large company. It turns out, execs just want to be treated like normal human beings, not like they're some big shot. So now when I show up for sales meetings, I ask them some genuine questions and then I talk about my idea. If it's not a fit, that's okay - I have a relationship for the future. So now my strategy is really just to be an authentic human, authentically myself, and see if there's ways I can add value. How has your approach to sales changed over time? _______ Hey! I host the 60 Second Podcast, where I ask 1 question to our favorite leaders. Recent guests include CIO of NASA and President of General Motors. Follow me for some awesome stories.

It's day 1 of your business. Which one should you do first: 1) Build a product/service? Or 2) Get your first customer? (Comment your answer below) Personally, I think you should start by getting your first customer. When I started my first business in university, I cleaned and repaired people's barbecues. But believe it or not, I had never touched a barbecue before. And I knew nothing about them. I even struggled to clean my own dishes in my student house. So I went out and knocked on doors in my neighbourhood until I found a guy who was willing to pay me to clean his barbecue. But although my process was horrible, And although the job took me way too long, I figured it out and eventually completed my first service. Once I learned there was demand, we built up our service, scaled across Canada, and landed a deal on Dragons' Den. But it all started with that 1 barbecue. The lesson? Before you build a product/service, find a few customers to make sure there's demand for your idea! -- Please like, comment & share if you got value from this post :) For more entrepreneurship stories like this, follow me!

The story of how I landed a TED Talk 👇 So, I'm a BIG fan of TED Talks. A few years ago, I noticed my university was hosting a TED conference. That was my opportunity. I asked all my friends to refer me and fill out a form. And finally, TED said yes! I decided to call my talk "Are Universities Still Relevant?" It ended up being such a great experience for me, and really boosted my credibility. The biggest lesson I learned? Don't always follow the beaten path. You don't always get invited for opportunities. Sometimes, you gotta hustle and put yourself out there. With a bit of luck, opportunities will start to come your way. And that's the story of how I landed a TED Talk. -- Please like, comment & share if you got value from this post :) For more entrepreneurship stories like this, follow me!

How do you get a call with the CRO of a multi-billion $ company? Well, it's not what you think. Recently I was hoping to get some of North America's top leaders on my podcast. One day I came across the Chief Revenue Officer of Calendly. So I cold emailed her and hoped for the best. Funny enough, she replied 4 hours later. She said: "Since you used a Calendly link in your last email, I had to say yes!" The lesson? I'm a firm believer of luck - but only for those who put themselves in a position to get lucky. And that's how you get a call with the CRO of a multi-billion $ company

I used these 3 hacks to grow my LinkedIn to 12,000 followers... Without spending a dollar. 1) Create content with your audience in mind. Think about the questions your audience wants to know, then create content around that. 2) Never sell people. There's already enough spam on LinkedIn, and I never want to put people in that awkward position. So I genuinely use it to network and meet people. 3) Send connection requests. As much as I want to attract people in with my content, I also want to be proactive. That's why I send connection requests and engage with other people's content to add value to them first. What is YOUR favourite hack to grow your LinkedIn? Let me know in the comments! -- Please like, comment & share if you got value from this post :) For more stories like this, follow me!