This article is non-canon within the Star Wars Legends continuity. This article covers a Star Wars Legends subject that was published under the Infinities label or that Lucasfilm otherwise declared non-canon within the Legends continuity.

Marfalump was a four-armed alien male who was adopted by a Human family who lived in Iowa on the planet Earth. He loved Star Wars and the soda Pepsi.^[1]

Marfalump had yellow eyes and mottled-purple skin and he stood at a height of four feet. He wore a white short-sleeved T-shirt with "Star Wars" printed on it.^[1]

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Behind the scenes

Marfalump was a character created for a tie-in campaign between Star Wars: Episode I The Phantom Menace and PepsiCo. The character was realized as a digital creation by Industrial Light & Magic Commercial Productions, who collaborated with advertising agency BBDO-New York.^[1] Marfalump appeared exclusively in a series of Pepsi television commercials cross-promoting The Phantom Menace's theatrical and home video releases. In the commercials, he was voiced by Billy West. "Landing," the first commercial to feature Marfalump, began to air in late May 1999.^[1] A short documentary titled "The Birth of Marfalump" also aired.^[2]

Sources

• "Star News" — Star Wars Insider 45
• History in Objects: Marfalump on Lucasfilm.com (backup link)

Notes and references