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LUMA’s Q2 2024 Market Report is out! https://bit.ly/4cw5LPb
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In an interview with Digiday, Terence Kawaja noted ‘that any subsequent dealmaking activity in the remainder of 2024 will likely fall into two categories: rationalization (or consolidation) deals and strategic expansion deals.’
Teads is exploring sales options, a development that comes three years after the Altice Group-owned ad tech outfit attempted to join the post-Covid wave of #adtech companies listing on the public markets. Such discussions have also taken place ahead of an anticipated wave of mergers and acquisitions in the space, with sources telling Digiday that both private equity and strategic players have explored a deal. In this piece by Ronan Shields, we speak to Terence Kawaja of LUMA Partners.
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The tides are turning as M&A is back. Conor McKenna and a surprise guest chime in on the conversations they've been having with leaders and discuss their takeaways. Watch the full conversation: https://lnkd.in/dnWAciM3 Download LUMA’s Q2 2024 Market Report: https://lnkd.in/dXBmJ-PP #Adtech #Martech #DigitalContent
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Oxford Road’s Daniel Granger and LUMA Partners’ Conor McKenna dish it out on advertising creativity, the value of AI in audio, forecasts of the 2025 digital environment, and more in the Spotify Podcast Studio. https://bit.ly/4eIwsl7 Just a taste: • Rethinking Creativity at Cannes: Dan and Conor discuss creativity’s core positioning in marketing and why it is a lifeline in advertising • Surviving, Reviving, and Thriving: Conor breaks down the lessons learned from the struggles in 2023 (survive) and by looking forward, how the industry might recover in 2024 (revive) and growth goals to strive for in 2025 (revive). • Podcasters are Creators –Not Brands: Conor shares his perspectives on podcasters' unique categorization amongst listeners and the importance of aligning the proper podcast ads to host and the medium. #LUMAinCannes #Cannes #Cannes2024 #CannesConversations
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LUMA Blanc was off the charts! Thank you Partners Duration Media LLC., Yahoo, Google, and Sponsors Criteo, eyeo, LG Ad Solutions, OpenX, and TransUnion for joining us for our “over-capacity” event. Check out the best moments in our photo gallery. https://lnkd.in/edVWkcB7 #LUMAinCannes #Cannes2024 #Cannes
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CANNES WORLD PREMIERE: Pitching in the Street, a Terence Kawaja Original Parody. https://lnkd.in/g3qAEsmS #Cannes #Cannes2024 #LUMAinCannes
Pitching in the Street
https://www.youtube.com/
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On the Beet.TV stage, CTV and data leaders dive into streaming viewership exploring the complexities of navigating advertisers expectations, educating on cross channel, buyer differentiators, and more. Stay tuned for the full conversation. Travis Clinger, LiveRamp Molly Finnerty, Zenith Dan Rosenfeld, DIRECTV Terence Kawaja, LUMA Partners
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All things audio on Oxford Road's Media Roundtable Podcast with host Daniel Granger and Conor McKenna. Stay tuned for the discussion! #LUMAinCannes #Cannes2024 #Cannes
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#LUMAinCannes #Cannes #Cannes2024