As part of a recent #SaaSTalks session, I had the pleasure of speaking to two seasoned #GTM experts, Girish and Charanyan, and we had a very engaging discussion on GTM for SaaS firms focused on SMBs. Our discussion inspired me to put down a few thoughts of my own to guide startup founders venturing into the SMB space. If you’re a SaaS founder looking to get started on GTM, here are some suggestions! Arpit Maheshwari Sayantan Sarkar Naman Jain
The #PMF journey for #SaaS companies focused on SMBs is closely linked to their #GTM strategy. Early experiments in GTM not only define how you achieve PMF, but also determine the velocity, cost, and scalability of the eventual GTM motion. Alok, for one, strongly believes that while your 'right to exist' comes from the product, your 'right to succeed' will come from your GTM! 🚀 Here’s a quick guide from him on how you can get started with GTM. https://lnkd.in/gqHeiexE
Looking out for CTO for ottstockexchange.com
1moAlok Goyal can we please be added to the database where u inform n organize such webinars...vibha Chaudhary ottstockexchange.com