Home >> Blog Terms >> DAA Summit

DAA Summit

Digital Advertising Alliance Recognizes Genie Barton and Lee Peeler as 'DAA Privacy Icons' for Leadership in Advertising Self-Reg and Accountability

The Digital Advertising Alliance (DAA) today (June 13, 2024) named Genie Barton and Lee Peeler with the 2024 "DAA Privacy Icon" award in recognition of their leadership in privacy self-regulation and accountability. While serving at the Council of Better Business Bureaus (now BBB National Programs), Barton and Peeler created and ran the Digital Advertising Accountability Program, which continues to serve as an independent enforcement program for self-regulation of the digital advertising industry.

Summit Snapshot: Congresswoman Jan Schakowsky Calls for Comprehensive Federal Privacy Legislation and Asks for Industry Support

September 18, 2023

By Lou Mastria

Big Idea: In a recent address at Digital Advertising Alliance Summit 23: [AD]vance, Congresswoman Jan Schakowsky, the representative of Illinois' Ninth Congressional District, emphasized the urgent need for a comprehensive federal privacy law. We concur.

We were excited to have a perspective from Congresswoman Jan Schakowsky (D-IL) at our Summit in Chicago. The Congresswoman’s address was introduced by Stu Ingis, chairman, Venable LLP, and general counsel to DAA.

DAA Summit 23 delegates heard remarks of Rep. Jan Schakowsky (D-IL) regarding a balance of protections for both consumers and the ad industry.

Digital Advertising Alliance Honors Dan Jaffe and Carla Michelotti with Second Annual 'DAA Privacy Icon' Awards

Jaffe and Michelotti Recognized for Career-Long Leadership in Promoting Advertising Self-Regulation & Consumer Privacy

New York, NY – June 14, 2023 – The Digital Advertising Alliance (DAA) today announced former ANA Government Relations EVP Dan Jaffe and former Chief Legal, Government & Corporate Affairs Officer of Leo Burnett Worldwide Carla Michelotti will be the recipients of the second annual “DAA Privacy Icon” awards. The awards honor Jaffe and Michelotti for their career-long leadership in helping the advertising industry build effective self-regulatory programs and create robust standards for responsible data use.

Upcoming DAA Integrations to Foster Consumer Engagement and Build Trust, Spanning Consumer Choice, Political Ads, and all Addressable Media

May 3, 2023

By Lou Mastria

Big idea: As the second quarter of 2023 progresses, DAA self-regulatory initiatives are forging ahead to keep your company on the right side of the consumer. Make sure to keep pace and participate accordingly.

The DAA’s community’s strength has come from its foresight and its proactive actions to codify and live by responsible industry practices.

Summit Snapshot: Congresswoman Debbie Lesko Offers Vigorous Defense of SMBs as Privacy Laws are Considered

May 23, 2022

By Lou Mastria

Big Idea: Online advertising is invaluable to SMBs, communities, consumers and the nation – underscored by COVID pandemic, Rep. Lesko (R-AZ) said. A potential federal privacy law ought to reflect this reality.

The first face-to-face Digital Advertising Alliance (DAA) Summit in three years – DAA Summit 22 “All Together Now” -- featured a gathering of nearly 90 in-person participants.  We gathered to hear two days of marketplace ideas, ethics and regulatory compliance information, and – vitally – what the prospects are for a federal privacy law to counteract the emerging patchwork of state laws that, if left unchecked by Congress, could hurt businesses and confuse

2022 – A Year to Reinvest in Responsible Customer Engagement with Relevant Advertising Content

January 26, 2022

By Lou Mastria

Big idea: Relevance requires continual reinvestment. DAA is amid just that to keep pace with consumer identifiers, responsible data collection, and new avenues for transparency and control, thanks to your participation. Let's keep it going, all together.

Digital Advertising Alliance (DAA) Principles were established more than a decade ago to keep pace with a rapidly changing marketplace -- extending effective meaningful privacy protections to US consumers. In many ways, 2021 marked a watershed year – all of it setting the stage for a 2022 that will keep DAA innovating to protect and advance consumer engagement with responsible brands and publishers of content.

Summit Snapshot: Ad-Supported Streaming and Meeting Consumer Privacy Expectations

November 5, 2021

By Lou Mastria

Big Idea: As consumer streaming of content booms, that portion that is ad-financed must be privacy-proactive in ways that enhance the overall user experience.

During the Digital Advertising Alliance’s 2021 Virtual Summit, we assembled an innovation panel dedicated to exploring how privacy and trust can be conveyed in such data-driven advertising experiences.

Summit Snapshot: Data 4 Good – The Ad Council, Federation for Internet Alerts Deploy Data for Vital Public Safety Initiatives

September 1, 2021

By Lou Mastria

Big Idea: Responsibly collected data informs more than just relevant digital and mobile advertising and commerce – but also some of the most important socially responsible concerns and opportunities of our time.

Consumer data, analytics, and relevant advertising are each and all a collection of powerful tools with unimaginable potential.

Pages

Back to Top