fitting room tech

How Under Armour Turned Fitting Rooms into CX and Data-Gathering Differentiators

Riddled with design flaws and service gaps, the fitting room has been a longtime necessary-but-evil curse plaguing the store. However, experts indicate…

#RICE24: On the Ground with In-Store Tech at Sephora, Reformation and Walgreens

There is no better way to find out what’s going on at retail than to actually visit stores, which is exactly what…

Red Wing Shoes Launches AI and 3D Fit Tech in 500 Stores

Safety footwear and workwear retailer Red Wing Shoe Company has launched a new AI-driven 3D fit experience to help customers find just…

Walmart Furthers Inclusivity by Letting Shoppers Choose Models that Match Their Body Type

Walmart is helping ecommerce shoppers get a better idea of how clothes will fit them with Choose My Model, a digital experience…

MySize Unveils MySizeID To Minimize Returns

MySize, a startup that enables consumers to measure anything from everyday objects to body measurements with the use of smartphone sensors, launched…

Rakuten Acquires Fits.me

E-Commerce company Rakuten has acquired Fits.me, a fit preference solution provider, to improve its e-commerce offerings and marketing solutions. Financial terms of…

TouchPoints TV: Amy Shecter, C. Wonder

Amy Shecter, President, C. Wonder Although the shakey economy has encouraged consumers to be thriftier in their spending strategies, that hasn’t prevented…

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