Christopher Foust’s Post

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Music Marketing | Indie Label Founder | Fanbase Monetization | Content Strategist | Artist | Producer | Songwriter

As the discussions heat up between creators, songwriters, rights holders and DSPs around payment, I’m curious to see how meta-data is going to play a pivotal role in reshaping attribution. There needs to be a standardization across the industry and movement (speed of payment) that matches the pace of current technology. Robert Kyncl hits the nail on head here: “The other is that a lot of the revenue is flowing slow[ly], and some of it is trapped and that shouldn’t be [the case] for digital revenue. That [revenue] should be flowing way faster. Some of these things we just need to solve as an industry, and we haven’t yet. I look forward to doing that.” https://lnkd.in/eiVdS-qD

Robert Kyncl turns up heat on PRO metadata matching, and other things we learned from his NMPA keynote in New York

Robert Kyncl turns up heat on PRO metadata matching, and other things we learned from his NMPA keynote in New York

https://www.musicbusinessworldwide.com

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