🌴 ADWEEK's guide to Cannes is here 🌴 When it comes to the Cannes Lions International Festival of Creativity, every year seems the same and yet also totally different. The bottomless rosé and yachts aren’t going anywhere, but what once was a gathering of creative weirdos and production houses is today a disorienting melange of tech execs, celebrity entrepreneurs, Instagram influencers, activists and about 50 other subsets of the marketing universe. So what should you be looking out for, either as a first-time attendee or a veteran returning to an ever-changing landscape? ADWEEK has you covered with this year’s guide to all things Cannes Lions. David Griner returns and shares... 🫢 The Dos and Don'ts of Your Time at Cannes: https://adweek.it/3z0B7yr 🤝 The Top Spots to Network With Creatives at Cannes: https://adweek.it/3z4PFNj 🤩 These Celebs Mean Business at This Year's Cannes: https://adweek.it/4b0fGLb 🦸 A Guide to Approaching Your Hero, Dream Client and Future Boss at Cannes: https://adweek.it/3VxThQR 📣 5 Topics That Will Be the Talk of Cannes: https://adweek.it/4aWkilx
ADWEEK
Technology, Information and Media
New York, New York 1,407,391 followers
All the news, insights and inspiration you need to know in advertising, marketing and media.
About us
Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979, Adweek's award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their job better.
- Website
-
http://www.adweek.com
External link for ADWEEK
- Industry
- Technology, Information and Media
- Company size
- 51-200 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Founded
- 1979
- Specialties
- Marketing, Advertising, Media, Technology, Television, Agencies, Branding, CMO Strategies, Digital Media, Social Media, Publishing, and Data-Driven Marketing
Locations
-
Primary
261 Madison Ave
8th floor
New York, New York 10016, US
Employees at ADWEEK
-
Stuart Feil
-
Dennis Yu
Dennis Yu is an Influencer Making the phone ring for local service businesses via the Are You Googleable report, training, and certified agencies. Search engine engineer…
-
Max Lenderman
Chief Experience Officer | 4A's CX Council | WXO Founding Member | Adweek & Campaign Columnist | 3x Founder & 2x Author
-
Cindee Weiss
Updates
-
Check out the key slides from the pitch deck that helped SafeGuard Privacy raise $3.6 million in its seed-extension round. https://adweek.it/3yjil5s
-
Nike has a lot riding on how it shows up at the Olympic Games Paris 2024. It must revive sluggish sales and restore its declining brand value as competitors like Adidas and upstart apparel company On try to snatch market share. According to Kantar’s BrandZ rankings, which determine brand value using financial data and consumer research, Nike’s brand value more than doubled between 2020 and 2022, rising from $49.9 billion to $109.6 billion amid a pandemic fitness boom. But post-pandemic, it has slid back down to $71.6 billion. We spoke with six people who are either former Nike executives or worked closely with the brand, as well as other marketing experts, to paint a picture of how Nike can regain the edge that defined its brand for so long. https://adweek.it/3SwIPr7
Inside Nike's Race to Regain Its Marketing Edge
adweek.com
-
JUST IN | Today, NBCUniversal announced it’s delivering the highest Olympic and Paralympic ad revenue in history, securing more advertisers than the Rio and Tokyo Olympics combined, with nearly $500 million coming from first-time sponsors. https://adweek.it/4c0YeXu
NBCU Breaks Olympic Ad Sales Record, Delivers Ratings
adweek.com
-
See part of the deck that DoorDash's CMO Kofi Amoo-Gottfried and Wieden + Kennedy's president Jason White used to win the Titanium Grand Prix at Cannes. “It is just about rethinking everything that you know as possible in every aspect of this business, from the challenge itself to the partners involved, to the network and the league, to the teamwork, to the creative assets and to starting the journey well before the Super Bowl,” White said. https://adweek.it/3WnuMVT
DoorDash and W+K's Titanium-Winning Cannes Presentation
adweek.com
-
In 2023, the median compensation for chief executives of companies listed on the S&P 500 was $15.2 million and the median CEO-to-worker pay ratio: 194 to 1. 😮 Check out the full list of how much adtech CEO's made in 2023 compared to their employees. https://adweek.it/3StNHx9
How Much Adtech CEOs Made in 2023 Compared to Employees
adweek.com
-
ADWEEK reposted this
Hitting the ground running with my first ADWEEK story. Exclusive: Mecenas Media and Disney Advertising announced it will renew its strategic content and distribution agreement made last year to build on its commitment to create multicultural content and reach diverse audiences.
Disney and Mecenas Renew Agreement for Multicultural Content
adweek.com
-
ADWEEK is proud to present our inaugural Creative Tech Awards, which honor the most innovative and creative uses of technology in marketing and advertising. Submissions will be accepted across 10 categories. Enter today. https://adweek.it/3A4ZI5K
-
-
Myosin Marketing, a full-service growth marketing accelerator, has launched Marketing Reimagined, a new platform that transforms a portion of brands’ media budgets into consumer-directed philanthropic giving. https://adweek.it/3LJJDF1
Myosin Launches Marketing a Platform That Turns Ad Dollars Into a Driver of Social Good
adweek.com
-
The Code and Theory Network has expanded to include agencies such as Instrument and Left Field Labs. The move aligns Stagwell’s digital transformation agencies under the Code and Theory Network to strengthen its digital transformation capabilities. Dan Gardner, co-founder and executive chair of Code and Theory, said that AI and other emerging technologies are transforming companies, though there is still a lot of confusing noise and hype. He believes Code and Theory’s newly strengthened network will now be able to lead clients and consumers through the changes. https://adweek.it/4c5TEat
Code and Theory Expands Its Network by Adding Agencies Instrument and Left Field Labs
adweek.com