Gen Z panelists discuss their habits around media consumption: what they’re watching, when they’re watching it, how they’re finding content, and what this means for the brands looking to effectively reach this audience. Submit your questions for the panel ahead of the live roundtable here: https://bit.ly/4bu4erZ
About us
Ad Age is a daily must-read for an influential audience of decision makers and disruptors across the marketing and media landscape. Created in 1930 to cover a burgeoning industry with objectivity, accuracy, and fairness, Ad Age continues to be powered by award-winning journalism. Today, Ad Age is a global media brand focusing on curated creativity, data and analysis, people and culture, and innovation and forecasting. From vital print editions to must-attend events and innovative platform offerings, its industry-leading offerings include the coveted A-List & Creativity Awards, the Ad Age Next Conference, and proprietary data such as the Leading National Advertisers Report from the Ad Age Datacenter.
- Website
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http://www.adage.com
External link for Ad Age
- Industry
- Book and Periodical Publishing
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Specialties
- advertising, marketing, news, digital, and media
Locations
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Primary
685 Third Avenue
New York, NY 10017, US
Employees at Ad Age
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Shana Starr
President @ Bastion Amplify | Driven Marketing Executive | Proven Team Leader | Growth Driver | Strategist | Entrepreneur | Brand Enthusiast | Built…
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Kurt Kaufer
Co-Founder & Chief Growth Officer | Investor | Advisor | Fast Co. Exec Board | IAB Agency Council | Forbes Agency Council
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Jessica Wohl
Senior Editor at Ad Age
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Brett Alter
Updates
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The pop star’s imagination is brought to life in Grabarz & Partner’s ad for the German sportscar brand.
Dua Lipa takes Porsche for a wild ride in spot she also co-directed
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Mirimar’s “Spot It Early” for Montefiore Einstein flashes back to breaking’s Bronx, New York origins as its Olympic debut arrives.
Bronx hospital’s Olympics ad connects breakdancing to early cancer detection
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Deutsch NY launches new offering, Ingo makes an exec appointment and IPG evaluates its options.
Agency news you need to know this week
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Learn from The Weber Shandwick Collective and Mattel to explore how marketers can leverage the 'Summer of the Girl' movement to engage and inspire future generations of women. #ad Read more from our Custom Conversation partner, The Weber Shandwick Collective. https://lnkd.in/ggwA--wP
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Ad Age reposted this
Congrats to Erich & Kallman, Ad Age’s 2024 Small Agency of the Year, and all the other winners from last night’s Small Agency Awards. Always a great time catching up with these agencies. Welterweights for the win! Full awards coverage here: https://lnkd.in/eQFMTwM3
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Chipotle goes all in on generous portions and Hyundai embraces an emotional Olympics message—plus, why it was a bad week for Delta and Stellantis.
Marketing winners and losers of the week
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Google was developing new programmatic platform with one hand—its demand-side platform—tied behind its back.
How Google’s cookie test unraveled—and where advertisers go from here
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