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Master the Evolving AI Landscape
The next generation of artificial intelligence is here and it will have profound effects on our business and change the way we work. This innovation is allowing marketers to focus more on areas that require human judgment and imagination, like developing strategy, evaluating creative, and deriving valuable insights.
The 2024 ANA AI for Marketers Conference, April 8–10 in Hollywood, Fla., assembled some of the industry's best experts to explore use case opportunities marketers are pursuing in applying AI and addressed issues around governance, ethics, and intellectual property. Attendees heard real examples from leading brands that demonstrated how they've successfully used this technology to improve performance, drive efficiencies, and mitigate risks in support of their business objectives.
This event provided practical education, inspiration, and expert networking opportunities to help attendees understand the evolving landscape and successfully integrate AI within marketing efforts.
See What You Missed
The 2024 ANA AI for Marketers Conference in Two Minutes
Relive the best of this year's conference in this brief overview.
Highlighted speakers include:
- Jill Cress, Chief Marketing & Experience Officer, H&R Block
- Chris Duffey, Head of Genstudio, Adobe
- Jon Francis, Chief Data and Analytics Officer, General Motors
- Kevin Howard, Executive Director, Digital Strategy and Growth Marketing, Ally Financial
- Shelly Palmer, CEO, The Palmer Group
Conference Speakers
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