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Google shared how AI will reimagine the traditional search experience at its annual event for marketers, Google Marketing Live, with many highly anticipated details on how ads will fit into this new interface.
Ads will be available in Google’s AI Overview, formerly known as Search Generative Experience—its AI-powered conversational interface that answers search queries—and will soon appear at the top of Google search results.
For instance, a query asking how to de-wrinkle clothes featured Google’s AI-generated answer followed by Shopping product listing ads.
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