T.L. Stanley
T.L. Stanley is a Los Angeles-based senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.
Deadpool & Wolverine Is the Latest Movie Franchise to Cash In on Brand Deals
Marvel Studios' Deadpool & Wolverine has pulled in partners from Heineken and Heinz to Xbox and Jack in the Box.
Beats by Dre Debuts Wacky Buddy Comedy With NFL and F1 Stars
Beats by Dre pokes fun at celebrity entrepreneurs and experiments with an unconventional approach in its latest marketing campaign.
This Slick Dancing GapKids Ad Doubles as a Napoleon Dynamite Reunion
'Just Dance,' launching for the key selling season, continues the Gap's revamped marketing strategy.
7 Twisted, Weird and Wacky Ice Cream Ads That Sweetened the Category
Enjoy this seven-layer sundae of quirky campaigns in honor of National Ice Cream Month and the dog days of summer.
Former Pepsi CMO Todd Kaplan Lands at Kraft Heinz
He'll oversee legacy brands like Heinz ketchup, Oscar Mayer, Maxwell House and Cool Whip.
Pixel Partners: Beats by Dre and Minecraft Collab on a Limited-Edition Drop
Beats by Dre and Minecraft are longtime cross-category collaborators.
Dr. Rick’s Travel Tips Fuel Progressive’s Paris-Themed Campaign
"Un-Become Your Parents in Paris," starring popular ad character Dr. Rick, flirts with the Olympics without having any official ties to the Games.
Fila Is Italian, As Chic ‘Bellissimo’ Ad Reminds Us
"Bellissimo" campaign continues Fila's strategy of digging into its Italian roots and hyping its fashion and athletic bona fides concurrently.
Zendaya Challenges Roger Federer to an Air Tennis Match for Sneaker Brand On
Zendaya and Roger Federer meet up for a make-believe match to hype a real-life brand called On sneakers.
Effie Case Study: How Tinder’s Turnaround Started ‘With a Swipe’
As Tinder’s first global work, the ads didn’t shy away from the app’s hookup rep, but showed that connections made there can lead to something more meaningful.