Initiative UK

🎉🌞 Initiative Rounders Day 💙🏏 We had an absolute blast last Thursday at our summer social rounders event in the beautiful Regent's Park then onto a local pub! It was the perfect day filled with sunshine, friendly competition, and lots of laughter 🌞😄 A big shoutout to everyone who participated and made this day so special. From the intense matches to the relaxed picnic vibes, it was an event to remember. Special thanks to our organisers for putting together such a fantastic day! 🙌🎉💙 And finally, another thank you to our friends at Teads for partnering up with us and making it such a fun evening! #SummerSocial #CompanyCulture #RegentsPark #Rounders #TeamSpirit #FunAtWork 

Great to see Nexxen has been shortlisted for 'Best CTV Campaign' and a big shoutout to Initiative UK, KINESSO UK&I , and Amazon for being incredible partners to work with. To share more, the campaign was focused on leveraging Nexxen's unified advertising technology platform, bringing together premium publishers, data, measurement and creative enhancements on the big screen to deliver meaningful business results. Thanks VideoWeek and congrats to all the other shortlisted nominees.

Such a great afternoon this time last week 🙌 . Thank you again to our friends at Ozone | Powering the Premium Web for the Pimms, amazing prizes and bringing the fantastic energy to our very own mINI Wimbledon 🏓 🍹 🍓. Shout out to Joey Guedes, Nicola Franklin & Liam Tobin for making it happen 💙.

Team GB and NatWest are officially ready for the Olympics! 🎉🏅 We're thrilled to share the launch of our campaign in support of #TeamGB x #NatWest, hitting the ground running with highly impactful media across AV, Social, OOH, and Radio. Keep your eyes (and ears) peeled for our takeover at Kings Cross x St. Pancras station, our taxi wraps around London, the Royal Bank tram wrap in Edinburgh, and along with many more exciting activations. We also have bespoke social activations across some of our key partners, aiming to inspire, encourage action, and celebrate Team GB's journey to the Olympics! A massive thank you to all our amazing clients who have brought this to life with us! NatWest Group, Nicky Mackrell, Petra Cameron, Peter Rowe @Charlotte Holmes, Ben Wood, @Alex Sherry, Rachel Ward, Elise Celik. We would also like to extend our thanks to our agency partners, T&Pm, The Goat Agency, and Pitch Marketing Group for their continued collaboration across this campaign. We wish all our Team GB athletes the best of luck 💙💜 #TeamGB #Olympics #Paris2024 #TomorrowBeginsToday

A warm welcome to our new Chief Strategy Officer, Rachel Coffey 💙 Thank you Beau Jackson & Campaign UK for sharing the exciting news – https://lnkd.in/eqwahB43 Initiative IPG Mediabrands UK IPG Mediabrands

Huge congratulations to our team at #InitiativeHealth for being shortlisted in the PM Society Digital Awards 2024 for Digital Agency of The Year 🎉. The team won this award last year, fingers crossed for a second year in a row 🤞 💙 #PMSocietyDigitalAwards #InitiativeHealth #DigitalAgencyofTheYear

🏳🌈 Pride at IPG Mediabrands Pride at Mediabrands is halfway done! Last week we celebrated Pride in London by asking our people to showcase the talents they’re proud of in our Open Pride Network Variety Show hosted by our resident queen, Thea Statique. We had some hilarious stand-up, excellent vocals, and a show stopping Lion King performance from Trevor Miranda, Kamilla King, Kunal Patel and Jack Brown, followed by some outstanding karaoke. Thank you to everyone who joined in the fun! Our celebrations will continue later this month for Leeds Pride so, we'll be sharing more soon. #MBOpen #winningtogether #Pride2024

We are thrilled to have our new CEO Will Spence announced 🙌. Exciting times 💙

❤ Celebrating our diverse IPG Mediabrands community Last week we celebrated our annual Diversity Day, an EMEA-wide event that gave us all the opportunity to listen, learn and continue to co-create a culture where we're connected to our global community and valued for who we are. Over the week we: - Heard from our leadership team in a Voices From The Top panel. Thank you to Michael Albert Brown from UM London, Sharon Dhillon from Initiative UK and Diana Erskine from KINESSO UK&I for opening up so honestly and emotively on topics covering fertility, parental leave and depression. - Enjoyed a cultural quiz that tested our knowledge on geography, pop culture and food. - Welcomed TikTok for Business to discuss the intersectionality of content creation as a way to diversify the media landscape. Each panelist spoke about showing up as you at work and using your content to amplify your voice. We also championed the ongoing completion of Inclusion Matters, our global inclusion education programme, open to all, and designed to help everyone understand their role in building an inclusive culture. As always, a huge thank you to everyone who leaned in to continue to celebrate our Open Culture and make the week such a success - Kianna Briggs Jodie Palmer Lizzy Beecham Ilayda S. Funmi A. Noel Cullen Chris Howell Lisa Wisniowski Zanib Latif Marina Abey Thomas Aisha Suleiman and Leanne Igbokwe #MBOpen #DiversityDay #DiversityEquityAndInclusion #WinningTogether #AllInChampion Advertising Association

Massive congratulations to our teams around the world who took home trophies at The Festival of Media Global Awards. These awards celebrate the world’s very best media campaigns, and we are so proud of our colleagues, clients, and partners for these achievements. See below for our full list of winners: 🥇 Gold | Inclusive Campaign of The Year – Inployable - Canadian Down Syndrome Society | Initiative Canada 🥈 Silver | Best Campaign Led by Cause – Inployable- Canadian Down Syndrome Society | Initiative Canada 🥈 Silver | Best Use of Social Media – Inployable- Canadian Down Syndrome Society | Initiative Canada 🥈 Silver | Best Event or Experiential Campaign – Rexona Primeros Pasos/ First Steps – Unilever | Initiative Argentina 🥈 Silver | Best Use of Sport – There’s No Vape In Team – The Real Cost - FDA | Initiative US 🥉 Bronze | Best Engagement Strategy – LEGO Friends Heartlake Friendship Zone – the LEGO Group | Initiative Global  Full list of winners here: https://bit.ly/4aXOhJM #FOMG24