We all have someone in mind when we think of cancer. For 15 years, we’ve joined Stand Up To Cancer (SU2C) to raise awareness for critical cancer research. For the first time ever, we extended SU2C’s annual Placard Moment™ at Major League Baseball (MLB) All-Star Game™ presented by Mastercard into a movement via our custom 'I Stand Up For' filter on social media. The digital placard enables everyone to share their name and story. The momentum was fueled with the help of our ambassadors like Lionel Messi, CC Sabathia, Iván "Pudge" Rodríguez’ and more. We didn’t stop there – we were in Times Square with a billboard that displayed these stories big and bold - and took over two windows at the iconic Saks Fifth Avenue flagship to encourage shoppers to show their support. We then lit up the sky across the country at Hudson Yards New York with an amazing drone show to honor those affected by cancer. Thanks to everyone who used their Mastercard to tap or order online at participating grocery stores and restaurants. Because of your support, we’ve donated $5M to Stand Up To Cancer and over $70M overall.
-
-
-
-
-
+ 1