Tuija Nuutinen, Ph.L.’s Post

Our last Roblox collection SOLD OUT ⬇️ In collaboration with Warner Music Group we launched a digital fashion collection for the artist NOONOORI, a digital character with a human soul. Five haute couture designs, one-of-a-kind masterpieces, have entered the gaming world. Atalanta - Galaxy - Scarab, 3 monetized ($) drops over 3 days, all sold out within an average of 19 minutes! For more insights on how to successfully launch and monetize in Roblox with DRESSX Digital Fashion, comment below or DM directly :) Shoutout to the key team members behind this success Olga Chernysheva, Julie Krasnienko, and many more behind the scenes! #roblox #retailmarketing #avatar #metaverse #gaming #fashion #retail #digitalfashion #warnermusic #noonoori #digitalmarketing

Ralph Lauren is LIVE in #fortnite. The Race to Greatness is ON! A stunning example of how leading fashion brands are collaborating with gaming audiences. Are video games and metaverse platforms the future of fashion? Here's our write up: https://lnkd.in/gFpxK8_D #games #gamesindustry #entertainmentindustry #mobilegames #licensing #brandlicensing #metaverse #PoloRalphLauren #licensingingames

Gucci once again is present on The Sandbox. It took more time if compared with the Roblox “Ancora” show and related experiences. As a press release, this new project comes to underline that there is no need to select one or another #gaming platform. In the so called #metaverse, all the touch points can be relevant if you know the target audience you want to involve. Ready to follow the story (and find the luggages) that Mr. Gucci used to work with? Link in the first comment to see the video on YouTube. #digitalcommunication #digitalmarketing #digitalluxury

Versace is promoting its Mercury sneakers by integrating into Murder Mystery within Fortnite. Players of Murder Mystery can explore an archaeological dig site and compete to be the first to find the Mercury sneaker, a digital treasure that provides them with special in-game rewards. Why is Versace in Fortnite? To reach young audiences, which are incredibly fragmented and more difficult to reach than ever. I've noticed more and more brands exploring integrations on Roblox, and it will be interesting to see if this trends grows on Epic Games' Fortnite. Want to learn more about brands in gaming? - Follow me on LinkedIn - Join 1.5K+ subscribers to my newsletter: https://lnkd.in/gHTSeePQ #fortnite #versace #fashion #marketing #epicgames

Huge news: the LEGO Group joins the world of Fortnite. It's the right step considering that major brands like Marvel, Balenciaga, and Star Wars have already partnered with Fortnite. But what should LEGO fans expect? Soon 1,200+ outfits will have a LEGO Style in addition to the regular Fortnite Style. All styles will be available in the LEGO Fortnite adventure. Similar to other collaborations, LEGO makes its own impact on digital fashion and lets Fortnite players be more creative and express themselves as they wish. I believe this collaboration will be a win-win for both giants. Players can try LEGO Fortnite from the 7th of December. #LEGO #Fortnite #gaming #digitalfashion #onlinefashion #gamification #LEGOFortnite

Ralph Lauren Teams Up with Fortnite: From Virtual Fashion to Real-World Collectibles Ralph Lauren, a prominent player in the #fashionindustry, is venturing into the #metaverse with pioneering steps. The #brand has joined forces with the widely popular #onlinegaming platform, #Fortnite, to extend an extraordinary proposition to #players. Introducing the Polo Ralph Lauren x Fortnite P-Wing Boot—a #virtualfashion accessory designed for #ingame #avatars. This #digitalcreation has transcended the #virtual realm to become an exclusive #limitededition #collectible in the #physicalworld. This strategic move underscores the brand's progressive strategy in connecting with a younger audience. Companies #worldwide are wholeheartedly adopting #cuttingedge #technologies to captivate the #GenZ and #GenX audience. Connect with us now to discover how you can stay ahead of the curve and be fully prepared for the #future.

Step into the enchanting winter wonderland of GIVENCHY Beauty House on Roblox❄️ Explore the snowy Givenchy castle, dance under the igloo, and ski to win exclusive UGC items. 11M Lifetime Visits 135 Current Concurrent Users 83% Avg. Rating 6.55 Mins. Average Session Length With an 83% rating, it’s clear users love the unique fusion of luxury and digital play ⭐ Stats provided by Bloxmetrics 🔍 Discover more about the intersection of gaming, luxury, and Web3 potential at Exclusible - exclusible.com 💫💫💫 #Gaming #Web3 #Roblox

Fortnite and Nike teamed up in June to bring Air Max to the Fortnite world through UEFN. The experience was called ‘Airphoria’. 𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀: 𝟭.  Players were able to get Air Max-themed outfits, pickaxes, and even a glider. 𝟮. There's also real-world merchandise, like T-shirts and long-sleeved shirts. 𝟯. And if you spend ten minutes in the Airphoria map, you can get a free in-game item. 𝗧𝗵𝗼𝘂𝗴𝗵𝘁𝘀: 👉 UEFN, fortnite’s custom builder, is now at a level that allows for visually stunning games/experiences to be built efficiently. A lot of fashion brands are considering UEFN. 👉 This is a great example of how businesses can use gaming environments to connect with their customers. Especially fashion brands. 👉 Gaming skins/fashion is ALREADY a big deal. Many take it more seriously than irl fashion. ------------------- 🔔 Follow/Contact me Mateen Soudagar for Roblox Strategy & Development.#roblox #gaming #metaverse #brands #fortnite

Top 10 Hottest Fortnite Skins in 2024  the top 10 hottest Fortnite skins in 2024. Whether you’re into fiery aesthetics, cosmic themes, or stealthy maneuvers, these skins have something for everyone. Choose your favorite, gear up, and dive into the action-packed world of Fortnite with style https://lnkd.in/dkx2FcRu #Hottest Fortnite Skins

Good things don’t come easy! Here’s how Kenzo used a game challenge to sell 100 pairs of limited-edition sneakers in a few hours. Disclaimer: The video is for informational purposes only. Opinions or points expressed represent Kenzo’s views & don’t necessarily represent the official position or policies of Gamize by OGL. #fashionretail #gamification #games #casestudy #retailbusiness #reeloftheday #productgrowth #marketinghacks