The Marketing Bucket’s Post

A friend asked me last week to help his niece decide if she should get a masters in digital marketing. Sadly, I said she might be better off sticking with her Marketing degree and focusing on working to gain experience and learning as much as she can from all the changes and releases from the big companies (you know who they are..) Digital marketing is changing every day and taking a 2 year program, might not give her all that she needs. For example, read this 4 min blog and you’ll realize how you either stay learning and updated or you will become obsolete.

Today, let's delve into the power of transparency in marketing. Transparency builds trust, and trust is the cornerstone of any successful venture. 91% of consumers are more likely to buy transparent brands. So here's the deal: When we openly address customer concerns and feedback, we're not just checking a box but building a bridge of trust. It's about being real, human, and responsive. 🌐✨ How do you achieve authentic content? My advice is to keep it real. 👉Share behind-the-scenes glimpses 👉Highlight your team 👉Let your personality shine. People want to connect with people, not faceless entities. Show the human side of your tech brand and watch the magic happen.💡 #MarketingStrategy #TransparencyMatters #AuthenticContent #BusinessGrowth

Discover the secrets to making your business shine in a sea of competition! 💡Head over to our blog to read the full article.

Are you looking to boost your marketing efforts? Try utilizing these different types of marketing strategies recommended by Forbes. From social media advertising to content marketing, these tactics will help you reach a wider audience and increase brand awareness. #marketingtips #digitalmarketing #branding

Are you leveraging video for your organization? Time to step it up! Read more in our latest blog article.

At its core marketing is similar to the art of storytelling. It’s about crafting a narrative that resonates with your target audience and understanding what they need and want. https://shorturl.at/73Wku #SocialMediaMarketing #ContentMarketing #MarketingStrategy 

Trust in brands is more important than ever. As a technology expert, I understand the power of building authentic relationships with customers to ensure long-term success. #MarketingIndustry #BrandAuthenticity #BusinessValues

Some quick wins for your business 😛

The silent killer of many business growth isn't: →Not having the best content →Emails →Sales copy →Or your product/service isn't good enough →The answer lies not in your positioning also But in getting your audience to consume your content. I know how much value you give out daily Because you heard valuable content grows your audience To grow your business But here is what you were not told: →If your valuable content doesn't get your audience's attention →Or interest →They won't consume it →Because it is attention that leads to interest →And interest in consumption →Then consumption to trust →And trust leads to conversion. Think about this. When next you want to reach out to your audience: →Show that you understand them →they’ll give back by exploring you deeper. If you find this helpful, please consider: • Reposting this ♻️ • Giving me a follow (+ 🔔) for more PS: DM me "Consume" If you want to remain visible to your customers

Recently a marketer told me, "I can't wait to work on my own ideas." This sentiment resonated deeply with me. I've seen it all too often in small businesses where new marketers are brought in to implement a backlog of marketing ideas that the team has not had the time to execute. In these situations, these talented individuals find themselves in the role of 'implementers' rather than creators. They're tasked with bringing other people's ideas to life, which can be both exciting and frustrating. It's an opportunity to learn, to grow, but it can also feel like they're not fully utilizing their creative muscles or strategic thinking. This becomes particularly thorny when the strategies they are asked to implement aren't generating revenue. It can lead to frustration, because they are taking the heat for poor results while their bosses are picking the strategies. My advice to marketers? Embrace the challenge of implementing your bosses ideas. Use it as an opportunity to learn new styles of marketing. Show how your unique ideas can drive results, and meticulously document the results. My advice to business owners? Hold yourself accountable to your ideas and give your marketers the freedom to experiment and implement their own ideas. They may surprise you with their creativity and drive results beyond your expectations.