Taylor Robinette’s Post

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Product Leader @ Tesla

After nearly five incredible years, today is my last day at Tesla. I joined Tesla in 2019 as an avid fan and owner, moving from North Carolina to California to take over the referral program—a program I knew and loved, having referred 12 people myself. Here are some highlights of my team's accomplishments: 1) I revamped the Referral Program to maximize value for Tesla owners. I rebuilt it to be more approachable, offering a variety of awards, 48-hour fulfillment, and enhanced referral tracking. We brought back the magic of the older programs with exclusive awards like invites to unveilings, early Cybertruck deliveries, and CyberHammers. I hope the program returns, as it’s a core community connector. Thank you to everyone who used it! 2) I took our enterprise platform, Tesla for Business, from 0 to 1. In 2019, we only offered a consumer experience, leaving large enterprises without a proper fleet management option. Now, Tesla for Business allows seamless management of any fleet size and supports pay-per-use Wall Connectors and Tesla Semis. 3) I helped Tesla become the first company ever to price items natively in Dogecoin on Tesla Shop. Over the holidays in 2021, Elon wanted us to start accepting Dogecoin for items on Tesla Shop, with prices set in DOGE globally. The team spent over 72 hours non-stop tackling legal and financial hurdles. On January 13th, we launched globally, setting the price of items in DOGE, proving Tesla’s ability to move fast and achieve the unprecedented. 4) I worked with SpaceX to launch tens of thousands of photos from the Tesla community into space. We worked with SpaceX to launch tens of thousands of photos from the Tesla community into space. On August 4th, 2022, we launched a laser-etched mosaic with all the owners’ photos into space! 5) I helped launch Tesla Tequila, CyberBeer, Cyberwhistle, and many other limited edition items on Tesla Shop! My Tesla Shop team built infrastructure to handle massive traffic for low-quantity, high-demand items. The last 420 bottles of Tesla Tequila sold on 4/20 at 4:20 pm for $420 sold out in under a minute! Bottle 369/420 will remain on my shelf as a reminder of the fun launches and late nights the Shop team and I pulled off. I am grateful for the opportunities Tesla has given me and will remain their biggest fan. The next chapter for Tesla will be incredible. I have no doubt they will continue to lead the global EV market, solve generalized autonomy, and bring Optimus to market as one of the first mass-market humanoid robots. If you want to talk EVs, referral programs, growth, or the next wave of innovative technology, my DMs are open. I am always available to connect on new opportunities, ideas, or how the future should be built. What’s next for me? If you know me, you know I can’t sit idle for long. I’m looking forward to how my next chapter unfolds. San Francisco is truly the city of builders, and the startup ecosystem is as vibrant as ever—I’m excited for what’s next!

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Andrew Ó Connor

Account Manager Enterprise Operations EMEA

6d

Best of luck on the road ahead Taylor, your hard work and support has had a positive impact

Pu Du

Senior Software Engineer at Tesla

6d

Taylor, it was great working with you. Best of luck on your next adventure, wherever it may take you. Tesla will surely miss your contributions, but I have no doubt you will continue to excel in whatever you pursue next.

Taylor all the best you are an amazing leader and great to work with

Edgar Walker

VP, Audience Operations at Front Office Sports

6d

Congrats on an epic 5 years! See you again soon in SF

Fun, impactful tenure Taylor - enjoy the recharge and look forward to seeing what adventure you saddle up on next 🙌🏽 🤠

It was a pleasure working with you man. Wishing you success on your next journey.

Howard Ro

Product Leader @ Tesla

6d

Taylor, it was such a pleasure working with you on few of the above initiatives . Please stay in touch and best of luck on your future endeavors!!!

Boudewijn V.

Supporting a new era of luxury EV's

6d

Five years and so many great milestones to be incredibly proud off.

Pauline Giunta

Sr. Project Manager at Tesla

5d

Taylor, it was a true pleasure working with you. I was ironically thinking about our app calls with Julia the other day on my drive home wondering how you were doing. Wishing you the best!!

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