“Thomas is a dynamic and progressive marketing leader with exceptional problem-solving abilities. During the time we worked together, the scope and depth of his body of work greatly impressed me. His business and marketing acumen, dedication to excellence in all that he endeavors and strategic forethought were instrumental in creating impact. Thomas provided clear guidance around business objectives paired with personal insights. He's very invested in empowering every team member and pushing for success. He has the natural ability to effectively communicate and clearly articulate an inspiring strategic vision across all company functions with a laser-sharp focus on results. As a keynote presenter at the company’s annual flagship conference, where he presented to thousands of guests, Thomas demonstrated a great stage presence and regularly showcased his ability to keep the audience engaged while sharing the company’s vision.”
Portola Valley, California, United States
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How can you optimize product demo scripts and templates for virtual events and webinars?
What happens next? You need to project your audience into using the product. 1) at a personal level - invite them to build the same by using a sample in your free trial. 2) at a business level - Now that you've established you've established yourself as a solution, use customer references to validate you as a partner. And even better, explain how in real-life, customers can achieve the same outcome as the demo by partnering with you. Details the approach, the time it usually takes, etc. This will add a lot of credibility to your demo, differentiate, and deliver a lot of end-to-end perspective to your audience. You can do this by having the right CTAs online, or the right set of slides during a meeting.
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How can you optimize product demo scripts and templates for virtual events and webinars?
ACHIEVE something meaningful for your audience. Walk in their shoes. What will they achieve if they follow your steps? There needs to be an outcome. You've built something. Or you've changed the state of the business. Then, think about what you need to show to differentiate by showing what you've done and how you've done it. Do not show everything or -please- do a walkthrough. The how is often where most of your differentiation is. Both the what and the how provide tangible evidence of your product's value.
Activity
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In a recent piece for The Atlantic, Christopher Kirchhoff and Raj S. discuss the evolving priorities for maintaining American defense supremacy in…
In a recent piece for The Atlantic, Christopher Kirchhoff and Raj S. discuss the evolving priorities for maintaining American defense supremacy in…
Shared by Thomas Been
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🌐 Join me at the #Gartner Data and Analytics Summit in Sydney for two days of inspiration, collaboration, and data-driven insights! Let's connect…
🌐 Join me at the #Gartner Data and Analytics Summit in Sydney for two days of inspiration, collaboration, and data-driven insights! Let's connect…
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How are you planning to boost your AI knowledge this weekend? Maybe dive into insightful videos from the Digital Data Design (D^3) Institute at…
How are you planning to boost your AI knowledge this weekend? Maybe dive into insightful videos from the Digital Data Design (D^3) Institute at…
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I must confess: I’m not doing too much work today. I’m delightedly watching the Olympics opening ceremony. More than usual because I adore Paris and…
I must confess: I’m not doing too much work today. I’m delightedly watching the Olympics opening ceremony. More than usual because I adore Paris and…
Liked by Thomas Been
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This week I received the "Raise the Bar" Field Readiness & Enablement award for the Technical Hands-on Labs program that kicked off this past spring.…
This week I received the "Raise the Bar" Field Readiness & Enablement award for the Technical Hands-on Labs program that kicked off this past spring.…
Liked by Thomas Been
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Approximately 97% of enterprise software companies – and therefore investment opportunities – are in private markets. At CAIS Live DC, Martin…
Approximately 97% of enterprise software companies – and therefore investment opportunities – are in private markets. At CAIS Live DC, Martin…
Liked by Thomas Been
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Thanks Josh Machiz and team for including us in the InfraRed 100. Super stoked to see our logo live in Times Square!
Thanks Josh Machiz and team for including us in the InfraRed 100. Super stoked to see our logo live in Times Square!
Liked by Thomas Been
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EY Fabric team and the Intelligence Layer team of EY Fabric are designing, developing and delivering innovations in all forms of AI for EY and EY's…
EY Fabric team and the Intelligence Layer team of EY Fabric are designing, developing and delivering innovations in all forms of AI for EY and EY's…
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In a recent CIO Online article, Domino Data Lab's Kjell Carlsson, Ph.D. shares three key insights on navigating the AI hype cycle responsibly: 📚…
In a recent CIO Online article, Domino Data Lab's Kjell Carlsson, Ph.D. shares three key insights on navigating the AI hype cycle responsibly: 📚…
Shared by Thomas Been
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Jeux olympiques à Paris Sensation bizarre que de se retrouver au coeur de l’événement.😳 J’habite en pleine « zone grise » et cette semaine de…
Jeux olympiques à Paris Sensation bizarre que de se retrouver au coeur de l’événement.😳 J’habite en pleine « zone grise » et cette semaine de…
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Happy National Intern Day! We appreciate everything you do for the Marketing team April Murphy! Thank you! #nationalinternday #clumio
Happy National Intern Day! We appreciate everything you do for the Marketing team April Murphy! Thank you! #nationalinternday #clumio
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WE ARE OFFICIALLY LIVE 🥂 Please go check out our new website that we have been working very hard on behind the scenes - https://lnkd.in/gnShgrdv…
WE ARE OFFICIALLY LIVE 🥂 Please go check out our new website that we have been working very hard on behind the scenes - https://lnkd.in/gnShgrdv…
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🔍 #AI in #FSI is hardly a new topic. That's why it's relevant for all industries to look closely at how leaders drive value and what's top of mind…
🔍 #AI in #FSI is hardly a new topic. That's why it's relevant for all industries to look closely at how leaders drive value and what's top of mind…
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