Connecting Thought Leadership to Sales and Lead Generation
With Thought Leadership Leverage
Liked by 1,450 users
Duration: 19m
Skill level: General
Released: 10/27/2023
Course details
Ever wondered about how thought leadership and lead generation intersect? In this course from Thought Leadership Leverage, join CEO and founder Peter Winick as he interviews Dani Buckley, the vice president and general manager of LeadG2, about how powerful it can be to share thought leadership in your industry, even if you never get anything in return.
Find out why thought leadership is such a great source for lead generation, as well as how to create content that a sales team can easily access, assess, and measure for success. Dani offers insights, strategies, and real-world examples to illustrate ways you can take your sales enablement to the next level. By the end of this course, you’ll be ready to take the time to better understand your role, make more consistent content, and speak directly to your audience.
Note: This course was created by Thought Leadership Leverage. We are pleased to host this training in our library.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
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Contents
What’s included
- Learn on the go Access on tablet and phone
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