Lana McGilvray

New York, New York, United States Contact Info
8K followers 500+ connections

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About

Lana McGilvray is the co-founder and CEO of Purpose Worldwide, a brand strategy and…

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Experience & Education

  • Purpose Worldwide

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Volunteer Experience

  • TheAList Graphic

    Ally

    TheAList

    - Present 5 years 7 months

    Civil Rights and Social Action

    Support NY based organization's efforts to connect ALL women in media through a rich and diverse mentoring program.

  • Breastcancer.org Graphic

    Bowling for Breast Cancer Advisory Board Member

    Breastcancer.org

    - Present 11 years 7 months

    Health

    Organizing Committee Member

  • PechaKucha Graphic

    Co-Director, Austin

    PechaKucha

    - Present 14 years

    Arts and Culture

    Co-Director

  • Global Women in Blockchain Graphic

    Board Member

    Global Women in Blockchain

    - Present 6 years 6 months

    Science and Technology

    Member of first ever Global Women in Blockchain organization. Currently recruiting members. Next event is Global Blockchain Summit. Denver. April 2018.

  • wearebridge Graphic

    Advisor

    wearebridge

    - Present 2 years 5 months

    Civil Rights and Social Action

    As featured in Ad Age, in 2022, I began helping former MMA Global Chief Strategy Officer Sheryl Daija and an inclusive board of prominent CMOs and Chief Diversity Officers with the launch of BRIDGE, the global marketing industry's first DEI organization. Join us. www.wearebridge.com #bettertogether #WeAreBRIDGE

  • Adobe Graphic

    Adobe Insider

    Adobe

    - Present 6 years 7 months

    Education

    As part of the Adobe Insiders, I have chiefly been focused on helping marketers tap into the power of GenZ, including annual GenZ reporter activations at Adobe Summit.

  • The CMO Club Graphic

    Communications and CMO Cares advisor

    The CMO Club

    - Present 18 years 7 months

    Education

  • KUT Public Media Graphic

    Member of Community Advisory Board

    KUT Public Media

    - Present 24 years 3 months

    Education

    Supporting media in the public interest in the era of disinformation because it MATTERS

  • Gun Safety Alliance Graphic

    Steering Committee Member

    Gun Safety Alliance

    - Present 1 year 7 months

    Health

    Helping to lead GSA's public communication efforts in support of its committment to
    reduce gun deaths in the United States 50% by 2030. mission through its efforts to increase connections and coordination across supporters of the gun violence prevention (GVP) movement. Working together, GSA and our GVP partners are finding ways to amplify each others’ work toward our goal of reducing gun deaths.

Publications

Projects

  • With Climate Panel as a Beacon, a Global Group Launches to Take On Misinformation

    In 2023, Purpose powered the launch of IPIE, an independent global organization dedicated to providing actionable scientific knowledge on threats to our information landscape. With contributions from hundreds of leading scientists worldwide, IPIE strives to empower policymakers, industry leaders, and civil society with invaluable insights for a better global information environment.

  • Digital Turbine Brand Relaunch

    - Present

    After Digital Turbine completed a series of acquisitions, Purpose and Pentagram Design partnered to speak to its customers and partners, synthesize what they were sharing and transform a house of brands into a branded house that showcased the power of the organization and its value to customers and shareholders.

  • CMOS Empowering CMOs

    Since 2007, when our founders were CMOs that belonged to this one-of-its-kind "club", we have powered the communications for Club CMO (formerly The CMO Club). We are now in the "third era" of the club's journey and more excited than ever to serve the CMOs that lead its mission.

  • The Austin PR Firm Behind the Pope is Hope Communications Strategy

    When the Pope visited the US during a trying time in the US, we partnered with Aleteia and Sports Media Challenge to reassure people around the world that "good is winning" and always will. The result was a pioneering campaign that broke records in terms of reach, reception and sharing.

    See project
  • USAFacts: Making it Easy for Americans to Access and Understand Government Data

    -

    When USAFacts, a not-for-profit, nonpartisan civic initiative that makes government data easy for all Americans to access and understand. broke on to the scene, Purpose's job was to ensure as many Americans as possible were aware and tapping into resource as possible. Working together, Purpose and USAFacts made it possible for Americans to access facts about the pandemic and elections during very trying times in our country's history. We also helped USAfacts and fact-based organizations like…

    When USAFacts, a not-for-profit, nonpartisan civic initiative that makes government data easy for all Americans to access and understand. broke on to the scene, Purpose's job was to ensure as many Americans as possible were aware and tapping into resource as possible. Working together, Purpose and USAFacts made it possible for Americans to access facts about the pandemic and elections during very trying times in our country's history. We also helped USAfacts and fact-based organizations like EarthDay.org to "be seen" during a time in which most Americans were sheltered in place.

Honors & Awards

  • 2020 PR News Top Women in PR Award

    PR News

Languages

  • French, Spanish, Some Arabic

    -

Organizations

  • AUSAM (Austin Advanced Media)

    Board Member

    - Present

    If you're a digital marketing or media professional - video, social, search, programmatic - you're AUSAM. AUSUM is the Capital City's Digital Marketing Organization. We're a collective of Austin’s digital, video, social, search and programmatic media and marketing professionals. AUSAM (Austin Advanced Media) is where we come together, create opportunities to develop professionally, and push for the growth of Digital Marketing in Austin. Check out our upcoming events. If this sounds…

    If you're a digital marketing or media professional - video, social, search, programmatic - you're AUSAM. AUSUM is the Capital City's Digital Marketing Organization. We're a collective of Austin’s digital, video, social, search and programmatic media and marketing professionals. AUSAM (Austin Advanced Media) is where we come together, create opportunities to develop professionally, and push for the growth of Digital Marketing in Austin. Check out our upcoming events. If this sounds interesting, then join us! We are from brands, agencies, media and tech companies and would love to have you on board. Also, be sure to stop by and check out the blog.

  • Women Advancing

    Chair, Austin Chapter

    - Present
  • Bowling for BreastCancer.org

    Organizing Committee Member

    - Present

    Support the events mission to raise awareness and funds for Breastcancer.org, the leading resource for people seeking information regarding this pervasive disease. The affiliation is professional and personal as it is for so many of us. I have lost dear ones to the disease and am, myself, a BRCA2+. The organization was central in guiding my own decisions and taking the steps I needed to protect myself. To date, we have raised over 2.5M. Join us each and every February…

    Support the events mission to raise awareness and funds for Breastcancer.org, the leading resource for people seeking information regarding this pervasive disease. The affiliation is professional and personal as it is for so many of us. I have lost dear ones to the disease and am, myself, a BRCA2+. The organization was central in guiding my own decisions and taking the steps I needed to protect myself. To date, we have raised over 2.5M. Join us each and every February. www.bowlingforbreastcancer.org

  • The CMO Club

    Public Relations Advisor

    - Present

    Support the club's mission to provide CMOs with the best peer to peer and original content, research and networking opportunities they need to grow, thrive and lead their organizations and the future.

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