We're wrapping up Disability Pride Month with #WhalarTalent Steffi Gonzalez, Grandma Sheila, Natasha Caudill, and Grace Miller as they share a few of their dreams deferred in celebration of this year's theme "We Want a Life Like Yours." 💡⚡️ #Whalar #CreatorEconomy #DisabilityPride
Whalar
Marketing Services
New York, New York 17,564 followers
Creator Company helping creators, brands, and platforms tap new areas of innovation and drive growth together.
About us
Whalar is a leading, global Creator Company on a mission to Liberate The Creative Voice. We are a curious and diverse team of 300 creative minds united by one belief: Everything Is Better With Creators. We empower creators, brands, and platforms to tap new areas of innovation and drive business growth together. We do this through our six divisions: brand partnerships, talent management, an operating system for digital talent, a creator-centric venture studio, a gaming studio, and a physical campus for creators (opening in 2024). These divisions give us the best understanding, the most access, and the earned trust of creators. We haven’t just innovated within the Creator Economy, we’ve helped shape it. Fast Company Most Innovative Company, Best Workplaces for Innovators Campaign Social Media Agency of the Year Ad Age Social Media Agency of the Year Gold & Silver Cannes Lions Influencer Marketing Awards Best Large Influencer Marketing Agency Adweek Creator Agency of the Year Streamy Awards Agency of the Year WorkLife 50 Best Workplaces Instagram: @Whalar Facebook: https://www.facebook.com/whalar Threads: @Whalar Twitter: @Whalar YouTube: https://www.youtube.com/c/Whalar Everything Is Better with Creators Podcast: https://linktr.ee/EverythingIsBetterWithCreators
- Website
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http://www.whalar.com
External link for Whalar
- Industry
- Marketing Services
- Company size
- 201-500 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Influencer Marketing, Creative Solutions, Marketing, Advertising, Communications, Public Relations, Content Creation, Content Marketing, Micro-influencers, Creative Community, Creative, Social Media, Digital Marketing, Media, Digital Media, Paid Social, Organic Social, Creator Economy, Technology, and Measurement
Locations
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Primary
55 Water Street, Floor 3, Brooklyn
New York, New York 11201, US
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200 Borough High Street
London, England SE1 1JX, GB
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8360 Melrose Ave
Los Angeles, California, US
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Malaga, ES
Employees at Whalar
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Steven Wolfe Pereira ⚡️
Steven Wolfe Pereira ⚡️ is an Influencer EVP, Chief Client Officer @ TelevisaUnivision • Media & Tech Executive • Board Director • Entrepreneur & Investor
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Emma Harman
President at Whalar Group EMEA #IMTB Co-Chair
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Kiko Duffy
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Tanya Silverstein
Integrated Marketer | Talent Negotiator | Contract Expert
Updates
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How can you connect with online communities through creators and creativity? 👀⚡️ Our VP of Creative Strategy, Lizzy Bilasano, shared a powerful insight: "Be more human." Another highlight from last week's TikTok for Business "Return on Creative: Unlocking Creativity on TikTok" webinar! #Whalar #TikTok #CreatorEconomy
VP, Creative Strategy // Brand Marketer. Social Media + Creator Economy Nerd. People-First Servant Leader.
Last week I got to speak on a webinar about unlocking creativity for TikTok / TikTok for Business, representing Whalar. My key takeaway: Be more human. If you want to connect to communities through creators & creativity, you’d better check yourself on your empathy. Remember that the beauty of creators and TikTok is their voice and lived experience. If you don’t tap into that, your creative will fall flat. Thanks again to the 400+ people who joined, and to Tiktok for having me. And if you missed the webinar and want a link to the recording, react to this and DM me a 🤝🏽! #creatoreconomy #creators #influencer #socialmedia #creativity #tiktok #whalar #whalargroup
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"Actually [tap] into the true emotion of what you're trying to do—find that and build from there." Our Creative Strategy Director, Tim Hyland, shared his approach to crafting engaging content at last week's TikTok for Business 'Return on Creative: Unlocking Creativity on TikTok' webinar! 💡⚡️ #Whalar #CreatorEconomy
Was chuffed to give my opinion on what it takes to 'unlock creativity on TikTok' for TikTok for Business Webinar last week. ✨ THE MOST FREQUENT QUESTION ✨ i'm asked by brands is "How do we get involved with trends/know what trends to be involved with?. 👏 Just 👏 be 👏 online 👏 It's honestly that simple. To be part of the "conversation" authentically, be present when that conversation is happening. Also, work out what the storytelling is. What is the emotion you're trying to tap into? How can you build an idea out from that very simple, perennial truth that makes us all FEEL something? And if you're not online? Then stop putting out noise and talk some experts who are chronically online. #creative #trends #culture #tiktok
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Congrats to our UK Managing Director Samantha Hicks who is on the Social Jury for The Drum Awards! 👏
This is going to be fun. Gearing up for pre-judging..final entries due today: https://lnkd.in/gPmVC9ma #thedrumawards #social #marketing
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A big part of our job at Whalar Group is going to be advising athletes on their social strategy as well as fielding opportunities to co-create with brands or even turn their own ideas into businesses.” Just in time for the Paris Olympics, our Co-CEO and Co-Founder James Street chats with LBBonline - Little Black Book about how the relationship between brands, athletes, and audiences is evolving! Read more: https://lnkd.in/eYDY8WTD #WhalarGroup #CreatorEconomy
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Not those games...The Other Games! Watch as some of today's biggest creators, including #WhalarTalent Melissa Tovar, battle it out in epic Olympic-style events. This six-episode series is now streaming on Peacock! Don't miss a moment of the action. Huge congrats, Melissa! #Whalar #CreatorEconomy HARTBEAT Procter & Gamble
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Our EMEA President of Whalar Group, Emma Harman shares insight into our partnership with Oatly! 💡⚡️
We've loved our partnership with Oatly this year, here's why: ▶ they've embraced the quirkiest corners of the Internet in showcasing their broad product offering ▶ a relaxed approach to creator briefs, partnering with chefs, comics, crafters, telenovela, and gamers and actively avoiding overt commercial messaging ▶ taken ‘reactive’ content to new heights through a skit series with @andreavalls who they quickly partnered with after she produced a viral video about giving up oat milk. Check out our fav piece of work by @whatwillycook, a creator who was selected for his irreverent personality and creative approach to recipes. This partnership has delivered the unexpected, viral moments, AND several awards.
TikTok · whatwilly
tiktok.com
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"TikTok still does an incredible job of shining light on new faces, new talent, and exciting content" Our #WhalarTalent Senior Talent Manager, Brendan Nahmias chats with Business Insider about the power of social media as it introduces and connects Talent Managers with top creators. Full article here: https://lnkd.in/gVrf_-xf #Whalar #CreatorEconomy
Seeking nominations for the most influential TikTok talent managers and agents in 2024
businessinsider.com
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"It is great to see budgets are improving especially within the social and creator space. We are seeing the most effective brands on social lean into culture-led storytelling, humour, entertainment and trend-led content. Fun is definitely back on the agenda and we are here for it!" Our #WhalarGroup EMEA President, Emma Harman, chats with LBBonline - Little Black Book about the latest IPA Bellwether Report for Q2 2024, which highlights the most significant increase in UK marketing budgets in 10 years! Read more here: https://lnkd.in/g-RPvcuB #Whalar #CreatorEconomy
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"I think we're just going to see creators branch into more different platforms and different types of storytelling—more people going into podcasts, more people doing newsletters, more people creating membership groups. It’s already happened, but the next wave that’s happening is even bigger.” Our Co-CEO and Co-Founder Neil Waller 🐳 chats with Ad Age about the biggest trends in creator marketing to expect over the second half of 2024. Read more: https://lnkd.in/e7B9Bydq #WhalarGroup #CreatorEconomy
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