Maxio

Chargify and SaaSOptics have united to form Maxio – the FinOps foundation B2B SaaS companies rely on to enable future growth. Maxio eliminates scale-up bottlenecks for B2B SaaS companies, whether through subscription billing or financial reporting, all in a single platform. 🧭 Navigate through your next inflection point with ease 📈 Optimize and scale your financial operations ⬆️ Increase product performance across the board Take a tour now to see Maxio in action. 🚀 https://lnkd.in/gVFc-tHD

Ensuring your financials are audit-ready and scalable is not just about compliance; it’s also about paving the way for growth and that next big round of funding. 🚀 This week on the SaaS Expert Voices podcast, Maxio CEO Randy Wootton chats with Bill Hollowsky, VP of Accounting Services at Kruze Consulting. Bill shares invaluable insights on building a strong financial foundation for SaaS companies. With a rich background in accounting, consulting, and product management, Bill brings a wealth of experience to the table. Now at Kruze, he oversees accounting services for 800 VC-backed startups, including 600 SaaS companies. 💡 Bill emphasizes that implementing the right tools, processes, and technology, along with proper methodologies, sets you up for growth and scalability. Whether you're aiming for an IPO or planning to stay private, having a solid financial foundation is key to long-term success. 🎧 Catch the full episode here: https://lnkd.in/gGYKnpDm

Transform your B2B SaaS strategy with insights from the 2024 B2B SaaS Benchmark Report! 💡 Join experts Ray Rike, Founder and CEO of Benchmarkit, Jonathan Cochrane, CPA 🚀, VP of Strategy at Maxio, and Bijan Moallemi, Co-Founder and CEO of Mosaic.tech, as they dissect the key takeaways from the 2024 B2B SaaS Benchmark Report. Discover how to effectively interpret and leverage these critical metrics for your business. 📆 Wednesday, August 7 ⏰ 9AM PT / 12PM ET 📊 What you’ll learn: - Explore benchmarks from over 1,000 B2B SaaS peers. - Understand shifts in key performance indicators from 2023 to 2024. - Gain insights into how B2B SaaS companies are navigating changing market dynamics. - Discover the performance indicators critical for success in 2024. 🔗Register here: https://lnkd.in/guYV37Ba

💡Transform your financial operations: NinjaCat's efficiency leap with Maxio Are manual billing processes bogging down your team? NinjaCat, an AI-driven marketing analytics platform, found an effective solution with Maxio. By adopting Maxio, NinjaCat consolidated its financial systems, saving days each month on reconciliation and billing tasks. Trevor Swim, NinjaCat’s Director of Finance, calls Maxio their virtual "Senior Accountant," crediting the platform's automation for eliminating manual errors and freeing up valuable time. With Maxio, NinjaCat not only streamlined operations but also avoided the need to expand their finance team. 👉 Learn more about NinjaCat’s journey with Maxio. https://lnkd.in/gfQRQxDt

Product-market fit is not a one-time achievement but a continuous journey. 🔄 As Michelle Valentine, CEO of Anrok, emphasizes, every time you grow into a new segment, you're essentially re-discovering product-market fit. The best companies are those that keep evolving and consistently find their fit in the market. 🏆 Pro tip from Michelle: Earn your right to go multi-product. If you believe your market is massive, go deep and establish yourself as the standard before spreading too thin. This strategic focus can ensure sustainable growth and long-term success. 🔗 Don’t miss these insights from the latest episode of the SaaS Expert Voices podcast. Catch the latest episode here: https://lnkd.in/g9RGNBAu

Struggling with late payments? Learn all about the one tool companies use for managing cash flow: the Accounts Receivable (AR) Aging report. 🔍 Why you need this:  Learn how to manage delayed payments, reduce cash flow risks, and make strategic collection decisions. Understand how to create and leverage AR aging reports to identify potential credit risks and improve your financial health. 👉 What’s Inside: - Benefits of AR aging reports - Step-by-step guide to creating an AR aging report - Tips on using the report to prevent cash flow issues and estimate bad debt - Strategies for updating your credit policies based on report findings - How to improve accounts receivable aging Stay ahead of potential cash flow problems and keep your business finances healthy. 💡 Read more: https://lnkd.in/gfw6zjC4 #SaaSInsights #SaaSGrowth #AccountsReceivable #ARAging

Sales-Led or Product-Led—which is best for your SaaS? 🚀   The buzz around product-led growth is undeniable. But does it mark the decline of the sales-led model? 🤔 Today's customers demand choices in their buying journey. If you don't offer them, your competitors will. This means giving buyers options is no longer optional—it's essential. 💡 In this ebook, explore: - The rapid rise of product-led growth and why it's trending - The true value (or risk) of free trials—are they attracting the right customers? - The future of sales-led SaaS—is it fading? - Strategies to introduce a powerful hybrid GTM approach Don't miss out on how combining these models can drive revenue and market expansion. 📚 Get the ebook now! https://lnkd.in/gNEQB_7W #SaaS #GrowthStrategy #ProductLedGrowth #SalesLedGrowth #BusinessGrowth #TechTrends #GTMStrategy

🔍How do top CFOs make accurate bets in a rapidly changing world? Learn the investor mindset that can transform your strategy. In this week's episode, Maxio CEO Randy Wootton chats with Michelle Valentine, CEO of Anrok. Michelle's journey from civil engineering at Stanford to venture capital and finance offers a unique perspective on navigating today's market complexities. Michelle highlights the crucial investor skills needed by CEOs and CFOs to see the present clearly and allocate resources effectively. She emphasizes the importance of adapting mental models to reflect the fast-paced changes in the market. 💡One key takeaway: think of your beliefs not as binary but as probabilities to better predict outcomes and make strategic decisions. Listen as Michelle and Randy explore investor skills, how CFOs can leverage AI, and strategic planning that helps companies thrive amidst the current economic disruptions. 🔗 Full episode here: https://lnkd.in/g9RGNBAu

Randy Wootton, Todd Gardner, and David Spitz dive deep into the shifting paradigms of SaaS valuations. Inspired by Todd Gardner's article, "Are Revenue Multiples a Thing of the Past?", this lively conversation explores how private equity is reshaping valuation models. Instead of relying solely on revenue multiples, there's a growing emphasis on cash flow and EBITDA. But does this signal the end of the era of revenue multiples? 🤔 💡 Some highlights from the conversation: - Transition from traditional revenue multiples to cash flow-based valuations - The increasing role of private equity in SaaS mergers and acquisitions - Strategies for SaaS leaders to align with new valuation metrics - Practical insights on balancing growth and profitability for optimal valuation Discover how these transformative valuation trends are impacting the SaaS sector and what it means for your company. 👇 Watch the full conversation below

Ready to dive into the 2024 B2B SaaS Benchmark Report? Join our very own Bijan Moallemi, Co-Founder and CEO at Mosaic, alongside Ray Rike, Founder and CEO at Benchmarkit, and Jonathan Cochrane, CPA, VP of Strategy at Maxio, for an exclusive webinar: 2024 B2B SaaS Benchmarks Deep Dive! 📊 📅 Date: August 7th 🕒 Time: 9am PT | 12pm ET 🔗 Register with the link in the comments In this webinar, we'll deep dive into our recently published benchmark report and surface key industry benchmarks, actionable insights, and trends that will help you drive growth and stay ahead of the competition. Whether you're a finance leader, founder, or part of a SaaS team, this session is packed with valuable data and strategies tailored just for you. What you'll learn: 🔍 Critical SaaS metrics and how they compare across the industry 📈 Aggregate benchmarks from 1,000+ peers in the B2B SaaS space 🚀 Proven strategies to optimize your financial performance Don't miss out on this opportunity to gain competitive intel from our experts. Secure your spot today! #B2B #SaaS #Webinar #Finance #Benchmarks