It was a true honor for Analog to lead the production of Interscope Records & Capitol Records's acclaimed "Party in the Desert" at this year's Coachella. From conceptualization to execution, our team poured heart and soul into bringing this extraordinary event to life.
The "Party in the Desert" was a seamless blend of entertainment, relaxation, and engagement, thanks to the incredible sponsors. Analog crafted immersive and interactive experiences including eos Products' poolside oasis complete with sweet treats, hand massages, and summer beauty essentials, the Skechers Comfort Lounge, showcasing their collaboration with Snoop Dogg and featuring the artist James Goldcrown, ORBIT Gum's enchanting wall of Enchant-Mint, and TUMI's custom putting green, among many other amazing brand partner activations.
Sustainability was at the forefront of our planning and execution. We are proud to share that through dedicated efforts by our partners REVERB, Compostable, Overdrive Energy Solutions, & EcoSet, we managed to incorporate sustainable practices that significantly reduced our environmental impact:
🌍 Diverted 389lbs of food scraps from landfill
🌍 Diverted 660 gallons of plastic film from landfill
🌍 Donated 425lbs of leftovers to support the Coachella Valley community
🌍 Replaced typical gas generators with battery-powered alternatives for catering and back-of-house needs
🌍 Donated fabrication materials and products to local community organizations
🌍 Offset our measured carbon footprint (1175.9 Lbs CO2) through a donation to REVERB’s Music Decarbonization Project, supporting innovative climate solutions within the music industry
The success of this event is a testament to the power of collaboration, innovation, and a shared commitment to making a difference. It was an honor to bring together music, culture, and sustainability in such a dynamic and impactful way.
We extend our heartfelt thanks to Interscope Records, Capitol Records, the sponsors, our vendors, and everyone who joined us in making this Coachella experience truly unforgettable.
Here’s to more music, more moments, and more milestones ahead.
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