Proud to share that Civic has been named an Ad Age Small Agency of the Year. When Civic was founded in a small NYC apartment, we saw how marketing could be approached differently. That marketing itself ought to be valuable to customers, and that brands could make a real difference in the community and help change the world. 25 years later, we're still pursuing that mission: to help our partners drive growth through the power of community. Civic team - this recognition is for your brilliant work. Without you, it would not be possible. And to our clients and friends, deep gratitude for your partnership and trust. Thank you to Ad Age's Judann Pollack, Jeanine Poggi, Tim Nudd, Brian Bonilla and the entire Ad Age team for this honor. We're excited for what's next! 🧡 More here: https://lnkd.in/gAcyevXd
Civic Entertainment Group
Advertising Services
New York, NY 22,855 followers
Building Community Around Your Brand. 2024 Ad Age Small Agency of the Year.
About us
We’re CIVIC, a Seacrest Global company. We are an Ad Age Small Agency of the Year, 2024. Since 1999, we’ve led the way in cultural marketing, providing integrated solutions to top-tier brands including Ford, HBO, Verizon, Airbnb, Snap, A&E, Facebook, CNN, NFL and NBC, among many others. We’re known for big ideas -- creating long-term brand platforms designed to impact culture, address the biggest societal issues, build loyalty, stimulate work of mouth and generate client revenue. In 2012, the Seacrest Global Group took notice of us and acquired a stake in CIVIC with the vision of continuing to build this world-class marketing services agency that creates unique engagements among media, entertainment, technology, sports and consumer brands. Our broad suite of integrated marketing services includes: ▪ Brand Strategy ▪ Consumer Insights & Cultural Trends ▪ Concept and Creative Development ▪ Live Event Creation and Production ▪ Partnership Identification, Evaluation, Negotiation and Management ▪ Content Development and Execution ▪ Proprietary Brand Experiences and Activation ▪ Pro-Social Campaigns ▪ PR/Media Relations ▪ Social and Mobile Marketing Our family consists of 100+ creative thought-leaders working across multiple disciplines in NYC and LA. We know entertainment and sports as well as we know politics and education. We’re captains of our college crew teams, former speechwriters for governors, sneaker collectors and artists. Conveners of thought, we love the IG candy we create for our clients as much as a deep dive into issues of community building and social justice. We’re experts not just in what’s hip and now. We love what’s meaningful and good. We’re CIVIC by name, and civic by nature.
- Website
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http://www.civic-us.com
External link for Civic Entertainment Group
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1999
- Specialties
- Strategic Alliances, Mobile Marketing, Event Marketing, Sponsorship Consulting, Branded Entertainment, Street Teams & Sampling, Grassroots Marketing, Non-Traditional Marketing, Digital/Social/Games, Municipal Marketing, content creation, experiential marketing, public relations, and communications
Locations
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Primary
436 Lafayette St
5th Floor
New York, NY 10003, US
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636 N. Almont Drive
Bungalow F
West Hollywood, CA 90069, US
Employees at Civic Entertainment Group
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Conn Fishburn
Innovation + Transformation Leader | Strategy, Design, Technology, Culture
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Marisa Wayne
Vice President, Public Relations at Civic Entertainment Group
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Jennifer Villani
Marketing | Content | Experiential Platforms
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Jennifer Boardman
Civic Entertainment Group, NBCUniversal, CNN
Updates
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ICYMI, we're Ad Age Small Agency of the Year winners! 🏆🎉 Join us as we take a stroll down memory lane and reflect on some of the moments that got us here... 1. Ford Motor Company and Michigan Central OPEN 11-day community celebration 2. Aura Digital Parenthood Summit 3. Audible Sound Experience at SXSW 4. Verizon Business Innovation Sessions 5. HBO Max HBO celebration for The Sopranos 25th Anniversary 6. Canva "Brandega" at Advertising Week NYC 7. Ford Motor Company F-150 Lightning road trip with CEO Jim Farley 8. Carol's Daughter and Coco Gauff PR Campaign 9. #LoveIslandUSA PR Campaign
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Civic Entertainment Group reposted this
The last time I rooted for a professional sports team that actually won a championship was 1986. Fortunately for me this decades long personal disappointment is more than offset by getting to work with the amazingly thoughtful, resourceful, and relentless team of pros at Civic Entertainment Group. Last night Ad Age affirmed what I get to experience every day, Civic is the Best Small Agency in Experiential earning Gold honors. To our clients, thank you for your partnership. This recognition is a reflection of the work you empower us to do. To my colleagues at Civic, I can’t wait to celebrate this major milestone together. You can read the full Ad Age article here: https://lnkd.in/gTUUXa6F
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On average, children ages 8-18 spend 7.5 hours on their devices every single day. To help parents navigate raising children in the digital age, Aura hosted the Digital Parenthood Summit, bringing together experts and thought leaders to talk about teen mental health, social media and screen time and the challenges parents face trying to manage it all. When developing the programming for the summit, the Civic team helped Aura assemble a task force of subject matter experts to help navigate the space, built a coalition of nearly 20 non-profit and foundation partners and reached out to over 150 parenting groups across the country to build awareness, and partnered with NBC News for a Digital Parenting Town Hall, now available to stream on Peacock. #digitalparenthood #digitalparenthoodsummit
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Civic teamed up with TikTok to produce their 2024 NewFronts, an invite-only event at Skylight at Essex Crossing, focused on highlighting the latest developments and product offerings on the platform. The over 300 guests were welcomed into the TikTok universe with custom cocktails and trendy tunes from DJ Moochie before heading to the mainstage show featuring insightful speeches and conversations about what's to come on the platform. The show was rounded out with an incredible performance from singer and TikTok creator Carly Pearl.
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Lunch is served 🥪🚚 For the 8th year, A+E Networks' Ad Sales team brought back their annual Upfront Food Trucks to treat NYC agency clients to a curated lunch from the iconic Katz's Deli. Each lunch also came with an Upfront Binge Watching Essentials Kit to help clients stay refreshed and energized throughout the busy Upfront season.
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Still thinking about Audible Pride at the New York City Pride March 🌈 To truly celebrate in style, the team partnered with House of Yes and designer Zero Waste Daniel who made upcycled cheer-fits for our incredible performers. Thank you to everyone who joined us! ❤️🧡💛💚💙💜 S/o to the Civic team who helped bring this to life: Anna Gaoghagan, Austin M., Nicole Morgan, Angela Cheung, Olivia Palmer, Kemba C., Thomas Vanderplaetse, Chantal Smith, Harmony Hall, and Stacey Hall. #NYCPride #pride #prideparade
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As we close out Pride Month, reminder to show your #pride all year long ❤️🧡💛💚💙💜 🎥 Nick Zafonte #PrideMonth
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Hope you've had a great Pride Month so far! 🌈 This week the Civic team gathered at The Stonewall Innto celebrate Pride and raise money for The Stonewall Inn Gives Back Initiative (SIGBI), the charitable arm of The Stonewall Inn. The team enjoyed an incredible performance by Brenda Dharling and music from DJ Chauncey. Civic is honored to be the first agency certified as a LGBTQ+ Safe Space by SIGBI 🏳️🌈🏳️⚧️ Thank you to Prism, Civic's LGBTQ+ Employee Resource Group, for putting together this celebration! You can donate to SIGBI here: https://lnkd.in/e2KRvTYC #pride #pridemonth #stonewall
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Civic is honored to be the first agency certified as a LGBTQ+ Safe Space by The Stonewall Inn Gives Back Initiative (SIGBI) and to lead all media and influencer communications for The Stonewall Inn and SIGBI during Pride month and beyond. SIGBI and the bar have been featured on CBS Evening News, Watch What Happens Live with Andy Cohen, PIX11, and more. To celebrate the 55th anniversary of the Stonewall Uprising, SIGBI, the official and only nonprofit of The Stonewall Inn, hosted its annual Pride Kickoff Celebration at the historic bar. 🏳️🌈🏳️⚧️ The party, benefitting inclusion tennessee, featured performances by Joy Oladokun, Drag Race star Robin Fierce, Indigenous drag artists Lady Shug and Landa Lakes, and comedian Sam Jay. Visit stonewallinitiative.org to help spread The Stonewall Inn’s legacy. #WherePrideBegan