Best Sellers
Save 50%

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 50%

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain fair pale with peachy pink undertones Fair fair beige with warm yellow undertones Light light beige with warm yellow undertones Medium medium neutral beige with soft peachy undertones Golden Medium medium golden with warm peachy undertones Sand medium dark with olive undertones Tan medium dark with warm golden undertones Deep dark with rich golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Best Sellers Promotional Image
Save 57%

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation (light-medium coverage), Blush, Highlighter & Kabuki Brush
$76.00 $48.00 ( 36 % Off) $112.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 63%

Baked Starter Kit (3PC)

Includes FREE Foundation & Brush
$99.00 $63.00 ( 36 % Off) $170.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 50%

Better Than ‘Block Skincare-Infused Serum Foundation with Broad Spectrum SPF 50+

With SPF 50+ and nourishing ingredients, it's makeup meets skincare!
$34.00 $17.00 ( 50 % Off)
Select Foundation Shade Fair for fair to light skin tones Light for light to medium skin tones Medium for medium skin tones Golden Medium for medium to golden skin tones Sand for medium to olive skin tones Deep for tan to deep skin tones
ADD TO BAG

Spackle Skin Perfecting Primer: Hydrate

Prep your skin for long-wearing makeup with an extra burst of hydration.
$36.00 $21.60 ( 40 % Off)
ADD TO BAG

Retractable Angled Kabuki Brush

This travel-friendly brush has the perfect shape for blending and sculpting.
$22.00 $13.20 ( 40 % Off)
ADD TO BAG
Save 63%

Baked Starter Kit - Full Coverage (3PC)

Includes FREE Foundation & Brush
$99.00 $63.00 ( 36 % Off) $170.00 VALUE
Select Foundation Shade Porcelain fair pale with peachy pink undertones Fair fair beige with warm yellow undertones Light light beige with warm yellow undertones Medium medium neutral beige with soft peachy undertones Golden Medium medium golden with warm peachy undertones Sand medium dark with olive undertones Tan medium dark with warm golden undertones Deep dark with rich golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 61%

Cult Classics Full Face Kit (6 PC)

Includes: Foundation (light-medium coverage), Spackle Primer, Blush, Lipstick, Highlighter & Kabuki Brush
$110.00 $66.00 ( 40 % Off) $169.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 59%

The New Icons Kit (6 PC)

Includes: Foundation, Spackle Primer, Highlighter, Blush, Lipstick, & Kabuki Brush
$110.00 $69.00 ( 37 % Off) $167.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.
$30.00 $17.00 ( 43 % Off)
Select Blush Shade Ethereal Rose (Natural Finish) lavender & soft pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Rosé All Day (Natural Finish) dusty rose, raspberry & pink Sunswept (Satin Finish) bronze, copper & pink Beachy Horizon (Matte Finish) bronze, coral & pink Summer Orchid (Natural Finish) bright pink, raspberry & champagne Sunlit Rose (Satin Finish) gold & cool pink Coral Cove (Natural Finish) warm pink, peach & champagne Tropic Hues (Satin Finish) coral, gold & pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Tropical Peach (Matte Finish) peach, raspberry & classic rose Apricot Berry (Satin Finish) champagne, bronze & berry pink Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige
ADD TO BAG

Serum Blush Cheek Tint

Effortlessly radiant and refreshing sheer color!
$28.00 $16.80 ( 40 % Off)
Select Blush Shade Practical Pink rosy pink Poppy Peach peachy pink Beautiful Blossom soft pink Blushing Berry rich berry Refreshing Rose dusty rose True Tawny hint of bronze Graceful Guava bright coral
ADD TO BAG

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!
$22.00 $13.20 ( 40 % Off)
Select Shade NEW! Midnight Blue Kohl deep blue NEW! Smoky Plum Kohl smoky deep mauve NEW! Toasted Kohl champagne bronze Clove Kohl pale gold Bronzed Berry Kohl golden berry Khaki Kohl light brown Soft Slate Kohl classic taupe Antique Bronze Kohl golden brown Soft Black Kohl deep charcoal Deep Black Kohl classic black Dark Brown Kohl rich brown Smoky Amethyst Kohl smoky purple Smoky Quartz Kohl smoky brown Smoky Taupe Kohl smoky neutral brown Deep Charcoal Kohl dark gray
ADD TO BAG

Spackle Skin Perfecting Primers

Let our first-in-the-game makeup primers create your perfect base.
$36.00 $21.60 ( 40 % Off)
Select Shade Hydrate for dry skin Original Clear for normal skin Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Diamond subtle glow Brighten-n-Blur for oily skin
ADD TO BAG
Save 50%

Baked Balance-n-Glow Color Correcting Foundation

Your favorite foundation, now with a touch of radiance.
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 50%

Quench-n-Tint Hydrating Foundation

This moisturizing tint is where makeup meets skincare.
$34.00 $17.00 ( 50 % Off)
Select Foundation Shade Light light skin with rosy and golden undertones. Light Medium light to medium skin with neutral and golden undertones. Medium medium skin with neutral and soft peachy undertones. Medium Deep medium to deep skin with golden undertones. Deep deep skin with golden undertones.
ADD TO BAG

Baked to Go Balance-n-Brighten

Great for travel!
$24.00 $14.40 ( 40 % Off)
Select Foundation Shade Porcelain pale to very fair skin tones Fair fair to light skin tones Light light to light-medium skin tones Medium medium skin tones Golden Medium golden medium to tan skin tones Tan tan to deep skin tones Deep deep skin tones
ADD TO BAG
Save 51%

Travel Trio: Baked Foundation, Blush & Bronzer

Includes Balance-n-Brighten, Blush-n-Brighten, and Bronze-n-Brighten in travel sizes!
$55.00 $33.00 ( 40 % Off) $68.00 VALUE
Select Foundation Shade Porcelain pale to very fair skin tones Fair fair to light skin tones Light light to light-medium skin tones Medium medium skin tones Golden Medium golden medium to tan skin tones Tan tan to deep skin tones Deep deep skin tones
ADD TO BAG

Baked Natural Glow Highlighter | French Vanilla

Glow without the glitter.
$24.00 $14.40 ( 40 % Off)
ADD TO BAG

Baked Bronze-n-Brighten Multipurpose Bronzer

Always easy. Never orange.
$36.00 $19.80 ( 45 % Off)
Select Shade Fair (Natural Finish) for porcelain to light skin tones Medium (Natural Finish) for light to medium skin tones Deep (Natural Finish) for medium to deep skin tones
ADD TO BAG

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.
$26.00 $15.60 ( 40 % Off)
Select Shade Porcelain pale to fair skin tones Fairfair skin tones Light light to medium skin tones Medium medium skin tones Golden Medium medium to golden skin tones Tan tan to deep skin tones Deep deep skin tones
ADD TO BAG

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.
$22.00 $13.20 ( 40 % Off)
Select Shade Blackbird classic black After Midnight dark gray Brown Eyed Girl dark brown Brown Sugar medium brown Graphite charcoal gray Indigo Night deep navy Deep Purple rich purple Beige to Beige brightening beige
ADD TO BAG

Always There Waterproof Mascara

Build and lengthen lashes with this unstoppable formula.
$24.00 $14.40 ( 40 % Off)
ADD TO BAG

Sculpt-n-Stay Waterproof Brow Pencil & Gel

Build your best brows!
$22.00 $13.20 ( 40 % Off)
Select Shade Blonde platinum blonde-golden blonde hair, or auburns Dark Brown medium brown-dark brown hair Taupe dirty blonde-light brown hair, or if you have a few grays Soft Black salt & pepper-black hair, or if you have a few grays
ADD TO BAG

Italian Marble Lipstick

Wrap your pout in multidimensional color for lips like a work of art!
$18.00 $9.90 ( 45 % Off)
Select Shade Peach Bellini brick & peach creates a classic brick rose Strawberry Toffee classic pink & copper creates a bright rose pink Berry Banana light neutral & berry creates a sheer peach Al Fresco rosy brown & beige creates a classic warm rose Honey Bun warm neutral & cinnamon creates a classic mauve Dolce warm neutral & pink creates a sheer coral Berry Vanilla warm pink & light neutral creates sheer pale pink
ADD TO BAG

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.
$21.00 $12.60 ( 40 % Off)
Select Shade Figger Than Life berry pink In the Buff neutral pink Brick House red berry Jammin' plum berry Just Peachy peach pink Terracotta Go dusty red A Latte Love rosy brown Sheerly Amazing sheer neutral
ADD TO BAG
Save 63%

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows
$69.00 $41.40 ( 40 % Off) $112.00 VALUE
ADD TO BAG
Save 62%

Danica Mckellar x Baked Starter Kit 2.0 (4PC)

Includes FREE Foundation & Brush!
$105.00 $69.00 ( 34 % Off) $182.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 55%

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation (light-medium coverage) & Kabuki Brush
$48.00 $26.10 ( 45 % Off) $58.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 55%

Laura's Must-Haves Kit (3PC)

Includes: Foundation (light-medium coverage), Spackle Primer & Kabuki Brush
$64.00 $42.00 ( 34 % Off) $94.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee
ADD TO BAG

Full Face Powder Brush

Use it to set makeup or smooth your coverage.
$18.00 $10.80 ( 40 % Off)
ADD TO BAG
Save 54%

Mature Skin Basics Kit (3 PC)

Includes: Foundation (light-medium coverage), Concealer, & Spackle Primer
$75.00 $45.00 ( 40 % Off) $98.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG

Item Added to Bag!

Item Added to Bag!

Works Flawlessly With

Keep Shopping > Go To Your Bag

Frequently
Asked Questions

What are your top bestsellers?

Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!

What products are best for everyday makeup?

Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our 3PC Face the Day Kit, which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our 4PC Daily Routine Kit is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our 6PC Cult Classics Kit, which includes everything you need for a complete makeup look.

What is baked makeup?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

Recently viewed

Why do we call these the best of our best? Simple: these are the top selling Laura Geller beauty products our devoted Geller gal fanbase just can’t get enough of. Here you can find the tried-and-true favorites with more than 20 years of makeup artist approval. Try out iconic beauty products like our Spackle Skin Perfecting Primer, one of the first clear primers on the market! Can’t decide where to start? Go for some of our curated beauty gift sets like our celebrity-approved Cult Classics Kit or the easy-to-use Daily Routine Kit with everything you need to create a fast makeup look. Get colorful too with iconic makeup favorites like Laura’s Jelly Balm hydrating lipsticks or the long-lasting INKcredible Waterproof Eyeliners with a built-in makeup pencil sharpener.