HOST AN EVENT

AUTHOR EVENT PROPOSAL

Thank you for considering Changing Hands Bookstore to host your event. Because we want to ensure a successful event for you and the bookstore, and because events require considerable labor, a formal proposal is required. Please know that we receive far more event requests than we're able to host, so a proposal allows us to determine if an event will be mutually beneficial.

Proposals are due 60 days before the requested event month. (For example, proposals for an April event are due the first week in February.) We'll review your proposal and contact you within 15 days.

To be considered for an event, your book must be available via Ingram, fully returnable, with a (REG) 40%+ bookstore discount, or via a publisher from whom we regularly purchase books. A consignment arrangement may be possible, and will be reviewed on a case-by-case basis. There is also a industry-standard cooperative advertising fee (co-op) of $250, which is covered by the publisher or author. This fee supports staffing, venue costs, setup and breakdown, inclusion in some of our marketing materials, and more.

Your event proposal must include:

  1. Title, ISBN, and a physical copy of your book. 

  2. 75- to 100-word draft of customer-facing copy for our event calendar. (We reserve the right to edit copy for brevity and clarity.)

  3. Brief author bio.

  4. Why is Changing Hands the ideal location for your event? Do you prefer one location over the other (Phoenix or Tempe) and why?

  5. Have you attended author events at Changing Hands in the past? If so, which events? (If you're from out of town, feel free to substitute events at another independent bookstore.)

  6. What is the planned publicity and outreach for your event, apart from Changing Hands Bookstore's marketing?

    1. Which media outlets have you reached out to or already secured?

    2. How many email subscribers and social media followers do you have?

    3. In our experience, audiences for local, non-traditionally published authors are largely made up of the author's friends, family, and colleagues. How many people in your network will attend? (Please note: a minimum of 20 attendees makes for a good event.)

  7. If your event is confirmed, we’ll need a high resolution author photo and image of the book cover.
     

$250 Cooperative Fee (check with your publisher; most will cover co-op fees) includes:

  • Use of one of our event spaces.

  • Setup and breakdown of chairs, tables, etc. 

  • One of our experienced event hosts to provide an introduction and monitor your event.

  • AV equipment (if required).

  • Placement on our in-store event book display.

  • Inclusion in our media calendar, which reaches contacts in local radio, print, and television.

  • Inclusion on our website, our print calendar (4,000 copies), and our email newsletter (25,000 subscribers).

  • Book sales reported to The New York Times, Nielson BookScan, and IndieBound.org
     

Please fill out the Event Proposal form here.

If you have any questions regarding hosting an event with us, please reach out to events@changinghands.com.


WORKSHOP PROPOSAL

To be considered to host a workshop at Changing Hands, a formal proposal is required. Proposals are due 60 days before the event month. (For example, proposals for an April event are due the first week in February.) We'll review your proposal and contact you within 15 days.

Your proposal must include:

  1. One-page summary of the proposed workshop. How many sessions? What is the length of each session? Please write a 75- to 100-word draft of customer-facing copy for our event calendar. (We reserve the right to edit copy for brevity and clarity.)

  2. A brief bio that relates to your experience teaching this workshop.

  3. Have you written or do you recommend a book that relates to this topic?

  4. Why is Changing Hands Bookstore the ideal location for your workshop?

  5. Have you attended other workshops at Changing Hands? If so, which ones?

  6. What is the planned publicity and outreach for your event, apart from Changing Hands Bookstore's marketing?

    1. Which media outlets have you reached out to or already secured?

    2. How many email subscribers and social media followers do you have?

  7. What are the minimum and maximum capacities for your workshop? How many people, based on your following, do you believe would attend?
  8. Dates that you are interested in hosting this workshop.


Workshop Fee: Together we will set a price for the workshop. Changing Hands will manage ticketing and pay the instructor 50% of the ticket price.  

  • Use of one of the Changing Hands’ event spaces.

  • Setup and breakdown of chairs, tables, etc. 

  • Seasoned event host for the introduction and troubleshooting.

  • AV equipment (if required).

  • Placement in our in-store event display.

  • Inclusion in our media calendar, which reaches our contacts in radio, print, and TV.

  • Inclusion in our print event calendar (4,000 copies), our email newsletter (25,000 subscribers), and on our website.

Please fill out the Workshop Proposal form here.

If you have any questions regarding hosting a workshop with us, please reach out to events@changinghands.com.