Stop Losing Customers to Bad Digital Experiences

Whether you’re in marketing, CX, commerce or data science, you likely have lofty goals for digital transformation in your business. Customer data platforms (CDPs) have become an essential asset and marker of innovation in this space. However, many brands remain unsure of how to best leverage these tools to drive growth and revenue.

Discover the top five CDP use cases with BlueConic customer success managers Casey Deck and Stèphanie van der Waard. You’ll find out:  

• How to build robust first-party data assets
• Ways to deliver experiences that truly resonate with customers
• Strategies to execute cross-channel and direct-to-consumer initiatives

See all upcoming ADWEEK webinars.

SPONSORED BY

Speakers

Casey Deck

Senior Customer Success Manager, BlueConic

Stèphanie van der Waard

Customer Success Manager, BlueConic

Casey Deck

Senior Customer Success Manager, BlueConic

Casey helps customers derive maximum value from the platform to ensure long-term success. With over 15 years of experience in martech, she is passionate about using technology and data-driven strategies to drive meaningful outcomes for her clients.

Stèphanie van der Waard

Customer Success Manager, BlueConic

Stèphanie supports businesses to digital transformation through the power of unified, actionable customer data. She is passionate about understanding customers’ unique business goals, and how BlueConic can play a vital role in their sustainable growth.