AKIN

AKIN

Advertising Services

Humanising Brands.

About us

FUTURE-PROOF, HUMAN-CENTRIC MARKETING AKIN designs marketing strategies for a restless digital generation. Positioned at the intersection of data, creative design and contemporary culture, our unique approach to marketing delivers real business impact. AKIN uncovers consumer and cultural truths to help brands articulate their purpose. We design impact-driven marketing campaigns based on data and sound analysis. With a tech-first mindset, we build digital solutions that bring you closer to your audiences. Above all, our goal is to help brands nurture consumer relationships that will stand the test of time. Reach out to us at www.helloakin.com or find out more about us at @hello.akin on Instagram.

Website
https://helloakin.com/
Industry
Advertising Services
Company size
11-50 employees
Headquarters
Singapore
Type
Partnership
Founded
2011
Specialties
Digital Strategy, Social Media Strategy, Branding & Art Direction, Digital Product Innovation, Inbound Marketing, Brand Activation, and Brand Marketing

Locations

  • Primary

    178 Clemenceau Ave #08-00

    Haw Par Glass Tower

    Singapore, 239926, SG

    Get directions

Employees at AKIN

Updates

  • View organization page for AKIN, graphic

    1,239 followers

    Dear friends, the AKIN brand has been used by scammers to deceive unsuspecting individuals in a fraudulent job scheme. They have used our company name and created fake profiles to take advantage of honest people looking for work. In light of this, we urge everyone to be vigilant and verify any communications from us that look suspicious. Additionally, by the advisory of the Singapore Police Force, we have been encouraged to share this on our social and official channels. We want to emphasise that we will never ask you to provide financial information through our website or WhatsApp. While AKIN has established robust safeguards for corporate and personal data, implemented cybersecurity measures, and provided security awareness training for our staff on KnowBe4 for operational due diligence, impersonation scams can still occur, and this is a stark reminder for us to continually safeguard ourselves. We thank those who alerted us to this issue; following your reports, we have taken steps to report the false website and suspicious WhatsApp numbers to the Police, ScamShield, and Google. #CommunityAlert #ScamAwareness #ScamAlert 

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  • AKIN reposted this

    Finland’s ecosystem as observed by Arvin Tang, Managing Director of AKIN from Singapore which is one of the participants at Founders Finland in Helsinki. #FoundersToFinland2024 #ecosystem #innovation #research #AI #Quantum #technology #community #startup

    View organization page for Helsinki Partners, graphic

    15,949 followers

    "The whole ecosystem goes on very well from research to commercialisation," says Founders to Finland participant Arvin Tang. Founders to Finland is a 7 day program for international scale up founders looking to expand to Europe. Grow your business in one of the top 5 most innovative countries in the world. Learn more and apply at: https://lnkd.in/gWZcGSS9 #FoundersToFinland2024 #technology #innovation #innovationecosystem #technology #AI #purposedriven #impact #venture #businessexpansion #scaleups

  • View organization page for AKIN, graphic

    1,239 followers

    Beyond business success, our higher calling at AKIN is to create more job opportunities and execute impactful projects that benefit our community. We are honoured that AKIN was conferred the Champion of Good 2024 by the Company of Good, an initiative under NVPC - Towards a City of Good! 🎊 This award underscores our commitment to adopting a corporate purpose that goes beyond staying relevant in a digital space—it's about staying true to our core values and making a tangible difference in society. “Adopting a corporate purpose isn’t just about staying relevant in a digital space; it’s about keeping our core values and making a difference through human connection and data-driven contributions,” says Anna Ida, Associate Digital Director of AKIN. We take pride in our active involvement in initiatives that empower and nurture our community. From mentoring startups and social enterprises to collaborating with educational institutions on digital marketing education, we aim to foster talent and contribute meaningfully to society. This award not only validates our direction but propels us forward with renewed vigour. Our work at AKIN is not just about business—it's about creating a positive ripple effect in the community and empowering future generations to thrive in a digitally driven world. Cheers to more meaningful milestones ahead! 🎉🥂 #AKIN #helloAKIN #COGConferment2024 #COGRecognition #CompanyofGood #NVPC #CommunityService #CSR

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  • View organization page for AKIN, graphic

    1,239 followers

    What do you think is more damaging than an undefined target audience? Falling prey to these critical brand positioning blunders! The last misstep is the quickest way to erode your brand's unique value and identity. ⚠️ Not defining your business challenge properly. ⚠️ Over-positioning your brand. ⚠️ Failing to consider market dynamics. ⚠️ Under-positioning your brand. ⚠️ Lack of differentiation. Dive deeper into our blog for comprehensive insights and real-life case studies here: https://lnkd.in/gTKZN9JW If any of these blunders ring a bell, let us help you! Reach out to us at oh@helloakin.com to explore how we can help refine your brand positioning or discuss potential collaborations. 💬🗣 #AKIN #helloAKIN #branding #brandpositioning #brandidentity #contentmarketing #marketing #marketingtips

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  • View organization page for AKIN, graphic

    1,239 followers

    Just two weeks ago, we had the privilege of participating in the #StackSocial event held by StackAdapt at the FOC by the Beach! This event brought together partner agencies and clients for a day filled with insightful sharing sessions. Arvin Tang, along with Sharon Ng presented case studies highlighting the success of a full-funnel marketing strategy that integrated programmatic advertising. Their presentation showcased key impacts and demonstrated the power of a comprehensive digital strategy. It was a fantastic opportunity for networking, learning, and discussing innovative approaches to digital marketing and brand-building with industry peers. 📩 Drop us a message to learn more about our experience and insights from the event! #HelloAKIN #StackAdapt #ProgrammaticMarketing #DigitalMarketing

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  • View organization page for AKIN, graphic

    1,239 followers

    At AKIN, continuous learning has always been the heart of our ethos, driving both our professional and personal growth. We're excited to share our upskilling journey and strategies in the latest feature by The Business Times! Whether it's through fully subsidised training programmes or strategic partnerships with industry leaders like RICE and DNA Capitals, we're all in to empower our team to excel. 🔗 Dive into the full roundtable feature with insights from other outstanding leaders: https://lnkd.in/dyww426R PS: A special thanks to Paige Lim and Peggy Lee for providing us with the platform to discuss how we're navigating today’s digital landscape through dedicated upskilling efforts!

    Upskilling to stay resilient

    Upskilling to stay resilient

    businesstimes.com.sg

  • AKIN reposted this

    #ACEingLeadership: Meet Arvin Tang, Founder of AKIN & VP of Tech Talent AssemBly (TTAB)! 🚀 In our interview with him, Arvin emphasises the importance of sharing knowledge within the team, both within the company and externally with partners. “Staying connected through various platforms helps us identify trends and contribute to the broader society. Mentors and personal coaches, mapped to our talents, provide clarity and support, ensuring we never feel alone” he shares, and it is this continuous learning mindset that has significantly improved his company's growth. Hear more from Arvin below! Zelia Leong | Charleen Phor | Evangeline Leong | Linda Nguyen Schindler | Vivian Lee | Yan Ting Kek #startups #TTAB #ACEsg 

  • AKIN reposted this

    View profile for Arvin Tang, graphic

    AKIN's Managing Director | Digital Innovation | Venture Builder

    Terveisiä Helsingistä - Hello all from Helsinki! 🇫🇮 🐟 ☀ ⛱ 🌲 I'm excited to share that AKIN has been selected as one of the 5 out of more than 200+ applicants from the APAC region 🇸🇬 to join Helsinki Partners' Founders to Finland program. This program aims to be the ultimate European springboard for scale-up founders, and it's an honor to be part of it. During this first week, we've immersed ourselves in Helsinki's tight-knit collaborative ecosystem. Finland offers a unique blend of highly skilled talents and a socio-cultural DNA that fosters creativity and collaboration 🤝 . Locals here candidly refer to Helsinki as a "country club 🏡 " where everyone knows everyone else, and that social currency is built on openness and trust. A highlight of the first couple of days here: 🚀 Met familiar faces and 🇸🇬 reps and exchanged our battle stories (Pete Karumo, Crystal, Shilpa, Santosh, Rhythm+ 👋 ) 🚀 A business culture Kickstarter from Katie Girow (Finland AmCham): One that stuck with me was that Finnish corporates usually have very low power distance, a mark of an egalitarian society. You can literally write to CEOs, and they will likely respond. Also, your word is your bond; Finnish values trust. 🚀 Mikko & Hanna from Business Helsinki expanded on the macro-economical levers in Finland, including leadership in #sustainability in the EU region. They attributed this to a deep-rooted love for nature (the natural landscape here is stunning, from the Suomenlinna UNESCO site to the central parks 🌳) 🚀 Mikko also emphasized that Finland's capital region thrives on Trust, Care, and Community, a theme commonly spotted throughout the ecosystem. 🚀 Anni Anttonen showcased the community-led Maria 01 and the great works they have championed, as the groundsite 🏡 for startups who collectively raised a whopping 90+M Euros. What a colourful (and successful) startup scene. 🚀 Meeting with Teemu Lehtinen was insightful, sharing opinions on the real estate, construction and built environment across both Singapore and Finland. Thanks for sharing thought leadership from KIRAHub (KIRA-InnoHub ry)! Will like to take the opportunity to thank Helsinki Partners and especially Sonja Malin who made a difference by connecting and matching businesses for us to meet. Appreciate it - Xin Wang too! // Stay tuned for more insights & I’ll share more about this fascinating culture in a separate post 😎! #Helsinki #Finland #AKIN #FoundersToFinland #HelsinkiPartners #StartupEcosystem #Innovation #scaleup

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  • AKIN reposted this

    View profile for Arvin Tang, graphic

    AKIN's Managing Director | Digital Innovation | Venture Builder

    Another exciting piece of update to share! Super excited to announce that Team AKIN will be working with GRA to enhance their brand and raison d'etre. Looking forward to designing campaigns where we can meaningfully humanise brand purpose through creative storytelling!

    View organization page for MARKETECH APAC, graphic

    18,786 followers

    AKIN’s appointment marks a significant step in Gambling Regulatory Authority, Singapore’s digital communications journey to raise awareness of the role of GRA and increase the visibility of the GRA brand. Talking about the appointment, Arvin Tang, managing director at AKIN, said, “We are thrilled to be chosen as the creative force behind GRA’s new social media front. Our team is excited to employ our expertise in content creation to develop compelling narratives that resonate with the community and elevate GRA’s presence on social media.” #appointment #creativeagency #singapore ------ -[Awards] MARKETECH APAC is launching its inaugural "Marketing Technology Awards" where we recognise the groundbreaking achievements in marketing technology, uniting the brands and tech organisations within the region’s marketing community. Learn how your brand can be a part of it by checking it more details HERE: https://bit.ly/3SVtoIa -[Industry Series] We have launched our latest industry initiative "E-commerce Marketing Series" where we aim to equip businesses with the latest strategies and insights to navigate the dynamic world of e-commerce, as well as discuss cutting-edge concepts, trends, and case studies shaping the future of online commerce. Learn how you can be part of this industry discussion by checking out more details here: https://bit.ly/4aiMEX4 -[Report] Discover the latest trends in business communication, and explore how mobile messaging channels are preferred by consumers to seek deeper connections with brands by checking out this report HERE: https://bit.ly/3RckF4z

    Singapore’s Gambling Regulatory Authority appoints AKIN as creative agency of record - MARKETECH APAC

    Singapore’s Gambling Regulatory Authority appoints AKIN as creative agency of record - MARKETECH APAC

    https://marketech-apac.com

  • View organization page for AKIN, graphic

    1,239 followers

    Last Friday, AKIN was awarded a Local Hero for Full Service Agency of the Year in MARKETING-INTERACTIVE's #AOTYAwards!🏆🎉 While the journey through the start of the year presented its challenges, we are still immensely grateful for the resilience of the team and the unwavering support of our partners and clients. As we venture into the second half of 2024, let's maintain our momentum and continue forging ahead! Big congratulations to all the winners of the night. Well done, everyone! Check out the full list of winners here: https://lnkd.in/gh5mDTqp 🌟 #AOTY2024 #AKIN #helloAKIN

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