Journal tags: project

6

Cool goal

One evening last month, during An Event Apart Seattle, a bunch of the speakers were gathered in the bar in the hotel lobby, shooting the breeze and having a nightcap before the next day’s activities. In a quasi-philosophical mode, the topic of goals came up. Not the sporting variety, but life and career goals.

As I everyone related (confessed?) their goals, I had to really think hard. I don’t think I have any goals. I find it hard enough to think past the next few months, much less form ideas about what I might want to be doing in a decade. But then I remembered that I did once have a goal.

Back in the ’90s, when I was living in Germany and first starting to make websites, there was a website I would check every day for inspiration: Project Cool’s Cool Site Of The Day. I resolved that my life’s goal was to one day have a website I made be the cool site of the day.

About a year later, to my great shock and surprise, I achieved my goal. An early iteration of Jessica’s site—complete with whizzy DHTML animations—was the featured site of the day on Project Cool. I was overjoyed!

I never bothered to come up with a new goal to supercede that one. Maybe I should’ve just retired there and then—I had peaked.

Megan Sapnar Ankerson wrote an article a few years back about How coolness defined the World Wide Web of the 1990s:

The early web was simply teeming with declarations of cool: Cool Sites of the Day, the Night, the Week, the Year; Cool Surf Spots; Cool Picks; Way Cool Websites; Project Cool Sightings. Coolness awards once besieged the web’s virtual landscape like an overgrown trophy collection.

It’s a terrific piece that ponders the changing nature of the web, and the changing nature of that word: cool.

Perhaps the word will continue to fall out of favour. Tim Berners-Lee may have demonstrated excellent foresight when he added this footnote to his classic document, Cool URIs don’t change—still available at its original URL, of course:

Historical note: At the end of the 20th century when this was written, “cool” was an epithet of approval particularly among young, indicating trendiness, quality, or appropriateness.

Document

A little while back, I showed Paul what I was working on with The Gęsiówka Story. I value his opinion and I really like the Bradshaw’s Guide project that he’s been working on. We’re both in complete agreement with Russell Davies’ call for an internet of unmonetisable enthusiasms. Call them side projects if you like, but for me, these are the things that the World Wide Web excels at.

These unomentisable enthusiasms/side projects are what got me hooked on the web in the first place. Fray.com—back when it was a website for personal stories—was what really made the web click for me. I had seen brochure sites, I had seen e-commerce sites, but it was seeing something built purely for the love of it that caused that lightbulb moment for me.

I told Paul about another site I remembered from that time (we’re talking about the mid-to-late nineties here). It was called Private Art. It was the work of one family, the children of Private Art Pranger who served in World War Two and wrote letters from the front. Without any expectations, I did a quick search, and amazingly, the site is still up!

Yes, it’s got tiled background images, and the framesetted content is in a pop-up window, but it works. The site hasn’t been updated for fifteen years but it works perfectly in a web browser today. That’s kind of amazing. We really shouldn’t take the longevity of our materials for granted. Could you imagine trying to open a word processing document from the late nineties on your computer today? You’d have a bad time.

Working on The Gęsiówka Story helped to remind me of some of the things that made me fall in love with the web in the first place. What I wrote about it is equally true of Private Art:

When we talk about documents on the web, we usually use the word “document” as a noun. But working on The Gęsiówka Story, I came to think of the word “document” as a verb.

The World Wide Web is a medium that’s works for quick, short-term lightweight bits of fun and also for long-term, deeper, slower, thoughtful archives of our collective culture.

The web is a many-splendoured thing.

On the side

My role at Clearleft is something along the lines of being a technical director. I’m not entirely sure what that means, but it seems to be a way of being involved in front-end development, without necessarily writing much actual code. That’s probably for the best. My colleagues Mark, Graham, and Charlotte are far more efficient at doing that. In return, I do my best to support them and make sure that they’ve got whatever they need (in terms of resources, time, and space) to get on with their work.

I’m continuously impressed not only by the quality of their output on client projects, but also by their output on the side.

Mark is working a project called Fractal. It’s a tool for creating component libraries, something he has written about before. The next steps involve getting the code to version 1.0 and completing the documentation. Then you’ll be hearing a lot more about this. The tricky thing right now is fitting it in around client work. It’s going to be very exciting though—everyone who has been beta-testing Fractal has had very kind words to say. It’s quite an impressive piece of work, especially considering that it’s the work of one person.

Graham is continuing on his crazily-ambitious project to recreate the classic NES game Legend Of Zelda using web technology. His documentation of his process is practically a book:

  1. Introduction,
  2. The Game Loop,
  3. Drawing to the Screen,
  4. Handling User Input,
  5. Scaling the Canvas,
  6. Animation — Part 1,
  7. Levels & Collision — part 1, and most recently
  8. Levels — part 2.

It’s simultaneously a project that involves the past—retro gaming—and the future—playing with the latest additions to JavaScript in modern browsers (something that feeds directly back into client work).

Charlotte has been speaking up a storm. She spoke at the Up Front conference in Manchester about component libraries:

The process of building a pattern library or any kind of modular design system requires a different approach to delivering a set of finished pages. Even when the final deliverable is a pattern library, we often still have to design pages for approval. When everyone is so used to working with pages, it can be difficult to adopt a new way of thinking—particularly for those who are not designers and developers.

This talk will look at how we can help everyone in the team adopt pattern thinking. This includes anyone with a decision to make—not just designers and developers. Everyone in the team can start building a shared vocabulary and attempt to make the challenge of naming things a little easier.

Then she spoke at Dot York about her learning process:

As a web developer, I’m learning all the time. I need to know how to make my code work, but more importantly, I want to understand why my code works. I’ve learnt most of what I know from people sharing what they know and I love that I can now do the same. In my talk I want to share my highlights and frustrations of continuous learning, my experiences of working with a mentor and fitting it into my first year at Clearleft.

She’ll also be speaking at Beyond Tellerrand in Berlin later this year. Oh, and she’s also now a co-organiser of the brilliant Codebar events that happen every Tuesday here in Brighton.

Altogether that’s an impressive amount of output from Clearleft’s developers. And all of that doesn’t include the client work that Mark, Graham, and Charlotte are doing. They inspire me!

Making things happen

I have lovely friends who are making lovely things. Surprisingly, lots of these lovely things aren’t digital (or at least aren’t only digital).

My friends Brian and Joschi want to put on an ambitious event called Material:

A small conference based in Reykjavik, Iceland, looking into the concept of the Web as a Material — 22nd July 2016, https://material.is

They’re funding it through Kickstarter. If you have any interest in this at all, I suggest you back it. Best bet is to pledge the amount that guarantees you a ticket to the conference. Go!

My friend Matt has a newsletter called 3 Books Weekly to match his Machine Supply website. Each edition features three book recommendations chosen by a different person each time.

Here’s the twist: there’s going to be a Machine Supply pop-up bookshop AKA a vending machine in Shoreditch. That’ll be rolling out very soon and I can’t wait to see it.

My friend Josh made a crazy website to tie in with an art project called Cosmic Surgery. My friend Emily made a limited edition run of 10 books for the project. Now there’s a Kickstarter project to fund another run of books which will feature a story by Piers Bizony.

An Icelandic conference, a vending machine for handpicked books, and a pop-up photo book …I have lovely friends who are making lovely things.

Communication for America

Mandy has written a great article about making remote teams work. It’s an oft-neglected aspect of working on a product when you’ve got people distributed geographically.

But remote communication isn’t just something that’s important for startups and product companies—it’s equally important for agencies when it comes to client communication.

At Clearleft, we occasionally work with clients right here in Brighton, but that’s the exception. More often than not, the clients are based in London, or somewhere else in the UK. In the case of Code for America, they’re based in San Francisco—that’s eight or nine timezones away (depending on the time of year).

As it turned out, it wasn’t a problem at all. In fact, it worked out nicely. At the end of every day, we had a quick conference call, with two or three people at our end, and two or three people at their end. For us, it was the end of the day: 5:30pm. For them, the day was just starting: 9:30am.

We’d go through what we had been doing during that day, ask any questions that had cropped up over the course of the day, and let them know if there was anything we needed from them. If there was anything we needed from them, they had the whole day to put it together while we went home. The next morning (from our perspective), it would be waiting in our in/drop-boxes.

Meanwhile, from the perspective of Code for America, they were coming into the office every morning and starting the day with a look over our work, as though we had beavering away throughout the night.

Now, it would be easy for me to extrapolate from this that this way of working is great and everyone should do it. But actually, the whole timezone difference was a red herring. The real reason why the communication worked so well throughout the project was because of the people involved.

Right from the start, it was clear that because of time and budget constraints that we’d have to move fast. We wouldn’t have the luxury of debating everything in detail and getting every decision signed off. Instead we had a sort of “rough consensus and running code” approach that worked really well. It worked because everyone understood that was what was happening—if just one person was expecting a more formalised structure, I’m sure it wouldn’t have gone quite so smoothly.

So we provided materials in whatever level of fidelity made sense for the idea under discussion. Sometimes that was a quick sketch. Sometimes it was a fairly high-fidelity mockup. Sometimes it was a module of markup and CSS. Whatever it took.

Most of all, there was a great feeling of trust on both sides of the equation. It was clear right from the start that the people at Code for America were super-smart and weren’t going to make any outlandish or unreasonable requests of Clearleft. Instead they gave us just the right amount of guidance and constraints, while trusting us to make good decisions.

At one point, Jon was almost complaining about not getting pushback on his designs. A nice complaint to have.

Because of the daily transatlantic “stand up” via teleconference, there was a great feeling of inevitability to the project as it came together from idea to execution. Inevitability doesn’t sound like a very sexy attribute of a web project, but it’s far preferable to the kind of project that involves milestones of “big reveals”—the Mad Men approach to project management.

Oh, and we made sure that we kept those transatlantic calls nice and short. They never lasted longer than 10 or 15 minutes. We wanted to avoid the many pitfalls of conference calls.

Restoration mirror

Heather Champ just announced that the Mirror Project is being revived and it has brought back a flood of memories for me. Heather evocatively describes the origins of the Mirror Project from a time “when the web was younger, when home pages were what we made.”

The premise was simple: Take a picture of yourself in some reflective surface. That’s it. It seems so very straightforward in today’s age of ubiquitous photography and instant updates but there was a thoughtfulness that went into every picture posted. Keep hitting the “surprise me” link to see what I mean.

My first Mirror Project shot was taken eleven years ago. I have a few more in there. I used to blog about The Mirror Project every time one of my pictures was posted. I even used to have a little widget on this site to show a random Mirror Project shot.

My upstairs neighbours' flat, Brighton, England

Here’s a shot that Jeffrey took at the start of the millennium. That picture went on to have a life of its own as a book cover. It even spawned a meme.

Ugly Hallway

Back then, I never could’ve imagined in my wildest dreams that I would get to know Jeffrey Zeldman, much less call him my friend. Here I am, eleven years later, writing and speaking about web design with my hero from way back when. Crazy!

Within a year, the Mirror Project reached its 10000th picture (just look at those fresh-faced kids).

Sunday September 15, 4PM.

My last Mirror Project shot was taken at South by Southwest in 2005.

SxSW 2005

My first pictures on Flickr date from the same time—when the worst-kept secret at that South by Southwest was that Flickr was being bought by Yahoo. Online digital photography was changing.

The Mirror Project has been gone for six years. It warms my heart to see it return, its URLs restored, its images reflecting back.