The Big Take

How Jeff Yass Became One of the Most Influential Billionaires in the 2024 Election

The libertarian who turned Susquehanna into one of Wall Street’s most powerful trading firms is enmeshed with TikTok—and betting on Trump.

Illustration: Pol-Edouard for Bloomberg Businessweek

The commute from Mar-a-Lago to the Breakers is about 10 minutes. In early March, Donald Trump ventured over to his Palm Beach club’s venerable counterpart for an awkward peacemaking mission aimed at the Club for Growth, an antitax political advocacy group. The year before, the group had shunned Trump, leaving him off the invite list to its annual economic retreat while welcoming almost every Republican presidential hopeful: Nikki Haley, Ron DeSantis, Mike Pence, Vivek Ramaswamy. But in 2024, with those candidacies reduced to distant memory, Trump had the spotlight to himself.