The dark side of performance
There's an incentives issue
There's an incentives issue
Maybe those in charge don't know what they're doing
The network is the media
“Knowing your users is going to become more critical."
Back to basics
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The Rebooting partnered with Permutive, the audience platform used by publishers to increase their revenue, to survey The Rebooting's audience of publishing executives in order to understand the health of their ad businesses amid marketplace turbulence. The findings in this report are based off of 99 publishing executives
Opting out of the default
The search for shortcuts is a fool’s errand
Exploring the reinvention of media in a time of great change.
The Rebooting and WordPress VIP partnered to understand the state of product at publishers
NYC is getting trash cans
On July 17 from 1:30-2:30pmET, The Rebooting is holding its next online forum. We are collaborating with Omeda for an interactive session on new audience strategies in a time of flux, to put it mildly, in traffic patters. I’ll be joined by Omeda president James Capo and
Time to change how it's done
Plus: a conversation with Dotdash Meredith CEO Neil Vogel and Axios senior media reporter Sara Fischer
Cannes takeaways
Very nice to meet a lot of readers at The Rebooting’s informal cocktail party. For all the flaws of Cannes – there are many, let’s be real – it remains a great meeting place, if not a great place for meetings. More on that distinction below. First, a message from
People don't mind the artificial
We kicked off Cannes with a terrific dinner last night in Grasse, in the hills above Cannes, with our partners at Permutive. We had a lot of great conversation about the state of publisher advertising businesses. The general consensus: Good Q1, less good Q2, cautious optimism for the back half
Welcome to my dispatches from Cannes. All week, I’ll be sharing my impressions and conversations. If you’re in Cannes, check out some events The Rebooting is doing throughout the week. Also, I have a couple spots open for a cocktail party on Wednesday from 5-7pm. Send me a
"People want less pain"
A conversation with Semafor's Ben Smith