The 40 Best Under-$20 Valentine’s Day Gifts for Kids at Amazon and Target

These Legos, Squishmallows, Barbie toys, and more start at $3.

Published on February 5, 2024

Valentine's Day Gifts for Kids — Parents / Tyler Roeland

Valentine’s Day is a great opportunity for parents and caregivers to make their kids feel extra special. After all, who doesn’t enjoy receiving cards, candies, and other little tokens to remind us how much we’re loved?

However, many families may not want to splurge on this smaller holiday—and after all, you can’t put a price on a parent’s love for their child. So, we searched Amazon and Target to find 40 affordable Valentine’s Day gifts for kids of all ages, starting at $3. From brands and characters like Lego, Bluey, Squishmallows, Melissa & Doug, Barbie, The Very Hungry Caterpillar, and more, these gifts are all $20 or less.

Best Gifts for Newborn to 2 Years Old

Love From the Very Hungry Caterpiller — Target

Even the littlest munchkins deserve a little something special on Valentine’s Day. For babies, we found a sorting toy with pieces that double as teethers —including one that’s shaped like a heart. Toddlers can cozy up in this Bluey Valentine’s pajamas that are just $12 while you read Love from The Very Hungry Caterpillar by Eric Carle, a festive take on the classic children’s book.

Love from The Very Hungry Caterpillar Book $7; target.com
Cloud Island Plush Doll with Pink Dress $17; target.com
Fisher-Price Little People Barbie Toddler Playset $18 (was $25); amazon.com
Hetomi Sorting Toy and Teethers $13 (was $15); amazon.com
Hudson Baby Infant Plush Boho Bear Security Blanket $13 (was $22); target.com
Toddler Bluey Valentine Snug Fit Pajama Set $12; target.com
The Calendar Kids: Meet February Book $13 (was $15); amazon.com
Peppa Pig Peppa’s Adventures Picnic Playset $14 (was $23); amazon.com
Carter’s Just One You Baby Knitted Slippers $10; target.com

Best Gifts for 3 to 4 Years Old

Target Little Blue Truck's Valentine - by Alice Schertle — Target

Valentine’s Day is the perfect time to let your kids know you love them. The popular book series Little Blue Truck has a fun Valentine’s edition thanks to Little Blue Truck’s Valentine which is on sale for $9 at Target. Meanwhile, the little crafters in your life will love decorating their own heart-shaped wooden chest from Melissa & Doug. Or, if you’re shopping for multiple kids, this six-pack set of heart-patterned grippy fuzzy socks is cost-effective and cozy for cold winter weather.

Best Gifts for 5 to 7 Years Old

Target Squishmallows Gracelynn Valentine's Bucket — Target

Stuffed animal fans will love a special-edition Valentine’s Day Squishmallow that doubles as a bucket, so they can stow small treasures inside. Plus, a $17 sequin heart sweatshirt is a fun sensory pick for young fashionistas, while little bakers can play around with a set of heart-shaped cookie cutters from Amazon.

Best Toys for Ages 8 Years Old and Up

With older kids, tastes can vary widely. STEM fans may appreciate the Lego Roses Building Kit—just $15 at Amazon—or a pair of Gorsun kids’ headphones, which come in a festive pink color and have a volume limiter to protect young ears. Neon signs are also a popular room decoration with this age group, and this pink heart is an affordable way to get in on the trend at $14.