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  1. Health and fitness
  2. Personal care

How to Dye Your Hair at Home (Even Though You Probably Shouldn’t)

Published
a person washes their hair in the shower.
Photo: Ridofranz/iStock
Lesley Stockton

By Lesley Stockton

Lesley Stockton is a writer focused on kitchen and entertaining. Her coverage includes grilling, kitchen knives, and cookware, just to name a few.

Staying at home means no salon visits for the foreseeable future. Folks who get their hair professionally colored are probably getting a little antsy about their roots growing in. You may be tempted to cover new root growth or gray hair. If you’ve been dyeing your hair at home for years, and you know the product that works for you and the results you get, by all means keep doing it. But if you’ve never before tried dyeing your hair by yourself, think twice: You could do some real damage to your hair or make a mistake that will be expensive to fix when you can go back to the salon.

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This is especially true if you have salon-lightened hair, such as highlights or all-over blonde. “Going lighter would be something that I definitely don’t recommend” someone try at home, said Katja Marsman, master colorist and stylist at Spoke & Weal Soho in New York City (she has also cut my hair for years). Skilled colorists know where to apply the color, how long it takes to process, and how to fine-tune the hue. If you try to lighten new root growth yourself, you could easily overlap previously lightened areas, which can weaken strands of hair to the point of their breaking off. And then you have to balance out the brassy undertones that get amplified when you lighten hair. Marsman has noticed hair-color cautionary tales popping up on social media: “I’ve seen multiple Instagram videos already of people trying home highlighting kits, and their roots are hot orange and splotchy. It’s just not worth it.”

The good news is that if you’re up for temporary solutions, you have at-home hair dye options that are less likely to damage your hair. Following are some methods that the stylists I spoke to recommend.

Root cover up product superimposed on photo of person with straight brown hair.
Photo: L’Oréal

Color Wow Root Cover Up ($35 at the time of publication)
L’Oréal Magic Root Precision ($10 at the time of publication)

If you’re trying to hide gray roots, Marsman recommends a few different items. For most people, she thinks a root touch-up powder such as Color Wow Root Cover Up is the simplest way to temporarily hide gray roots. It’s easy to apply—kind of like eyeshadow—and it’s available in eight colors from platinum blonde to black. Marsman also suggests the L’Oréal Magic Root Precision pen as a good budget option for people with medium brown to black hair. It’s basically an applicator with a small brush at the end that you can use to strategically add color where you want it. Both options are temporary and should wash out with shampoo. If you’re not sure what shade to get, or if you’re not sure these touch-up products are right for you, ask your stylist for suggestions. I’m sure they’d love to hear from you!

bottle of dpHue Gloss+
Photo: dpHUE

dpHUE Gloss+ ($35 at the time of publication)

According to Marsman, color glaze is an excellent, low-stakes way to add shine and richness to your hair. You use the glaze like a conditioner, and it lasts until the next time you wash your hair. Marsman recommends dpHUE Gloss+, which comes in 11 shades. The glaze will only darken hair, not lighten it, and it works on both color-treated and untreated hair.

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Box of Clairol Natural Instincts Demi-Permanent dye in a dark shade of brown
Photo: Clairol

Clairol Natural Instincts Demi-Permanent ($7 at the time of publication)

The stylists I spoke to don’t recommend over-the-counter hair color because it’s just too easy to damage your hair and end up with bad, costly-to-fix results. However, for years I’ve covered my own gray hair with demi-permanent color. This is a low-ammonia formula that lasts about 20 washes. I have dark brown hair, and I’ve found demi-permanent color the most effective way to tone gray strands without the commitment of permanent dye. Your local beauty supply store should have a decent selection, but if it’s temporarily closed, I’ve found that Clairol Natural Instincts Demi-Permanent hair color is a good drugstore option. I used it years ago, and it covered most of my gray hair. As with all demi-permanent color, though, you’ll still see some sparse strands of particularly stubborn gray hair. And that’s fine—no one on your videoconference call will notice.

Just stay away from the permanent hair-color kits from the drugstore. You can’t really tell what your results will be from the picture on the box, and you’re stuck with that color whether you like it or not. Shai Amiel (who used to cut and color my sister’s hair), also known as The Curl Doctor, of Capella Salon in Los Angeles, noted, “There’s no one else that can fix it for you right now.” And when you do get back to the salon, correcting that DIY dye job will cost you. Amiel is one of many stylists offering his clients custom-mixed color that they can pick up and apply at home. You may want to ask your colorist if they’re doing something similar. But also take their advice if they tell you to lay off the hair color until salons resume business.

a woman wearing a scarf around her head sips from a mug.
Photo: violettenlandungoy/iStock

Even if you decide that coloring your hair on your own is too risky, you can still keep up appearances. Consider taking this time to play around with your personal style. You can teach yourself to braid or curl your hair. Get creative with silk scarves (video). Master the perfect chignon, and maybe you’ll emerge from your cocoon as a chic French butterfly.

If you must slather something on your hair, treat it with some deep-conditioning TLC. In an upcoming article we’re working on about cutting your own hair, Patty Mocarski, stylist and owner of New York City’s Little Space Salon, recommends treating split ends with Palm Springs Pre-Shampoo Treatment Mask or the far less pricey Aussie 3-Minute Miracle Moist.

As Marsman emphasized, you can view staying at home as an opportunity. “I think it would be great if people took this time to give their hair a break from chemicals and styling,” she said. “Just look at it as a little hair vacation.”

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Meet your guide

Lesley Stockton

Lesley Stockton is a senior staff writer reporting on all things cooking and entertaining for Wirecutter. Her expertise builds on a lifelong career in the culinary world—from a restaurant cook and caterer to a food editor at Martha Stewart. She is perfectly happy to leave all that behind to be a full-time kitchen-gear nerd.

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