Apple may be the one Big Tech company getting AI right
Apple; Getty Images; Alyssa powell/BI

Apple may be the one Big Tech company getting AI right

This is a condensed version of Insider Today, a newsletter that gives you a look at the week’s top stories. Sign up here to get the full Insider Today in your inbox every day for the top stories in markets, tech, and business.


Welcome back to our Sunday edition. Happy Father’s Day to those celebrating.  

There are YouTubers, and then there’s MrBeast. While many aspire to make a little money from the platform, Jimmy Donaldson, aka MrBeast, makes a lot: Court documents reveal he expects to make $700 million in revenue this year.


Apple’s intelligence

Another week, another AI-focused tech event. First there was OpenAI’s spring update, then Google I/O, and then Microsoft Build. Last week, Apple joined the fray.

The tech giant’s WWDC event didn’t disappoint. CEO Tim Cook unveiled Apple Intelligence, a generative AI system partly powered by ChatGPT (for now). Wall Street cheered, making Apple the most valuable US company for a period. 

Some of the smartest minds in tech applauded Apple’s strategy. Why? 

For one, Apple is applying artificial intelligence to a narrower set of quotidian tasks. As Katie Notopoulos noted, it appears to be a kinder, gentler AI. (On the other hand, a whole bunch of startups have reason to be fearful.) 

Assuming Apple Intelligence works as intended, there will be even more reason to switch to or stay with Apple. It could also drive hardware upgrades and push revenue per user higher. 

It also emerged that Apple is not paying OpenAI for the ChatGPT integration. Apple gets the benefits for its users while OpenAI foots the bill for the computing costs. Apple also stressed the door is still open to working with Google, giving it leverage to play OpenAI and Google off against each other. It’s a power move that demonstrates Apple’s incredible reach. 

Add it all together, and, as Linette Lopez writes, Apple may be the one Big Tech company getting AI right.


Your manager is not your therapist

In a 2023 survey, nearly half of Gen Zers said they’re fine talking about mental health at the office. Managers have said their young employees have no qualms about openly discussing it.

There’s just one problem: A workplace overly focused on mental health isn't always a recipe for better mental-health outcomes. In fact, some researchers think talking about your struggles too much can actually make them worse.

What Gen Z gets wrong about the workplace.


More of this week’s top reads:


Curated by Matt Turner and edited by Jordan Parker Erb.

This is a shorter version of our flagship newsletter, which brings you in-depth analysis and summaries of the top stories from Wall Street to Silicon Valley.

Sign up here to get the full Insider Today in your inbox every day.

I have started reading Merideth Broussard. Check her out.

Like
Reply
Dr. Brigitte Collier, D.Sc,

Technical Project Manager (InfoSec) | Cybersecurity, Privacy, and Technology Risk Management | AI Governance | Author | CISA | CISM | PMP

3w

Interesting!

Like
Reply
Viktor Melher

CEO at Good Life Books

1mo

Weren't there any talks about using Googl's AI because they couldn't make it right? Now they're going to make a fantastic AI?

Mazen Mustafa

Director At Seafarers Island Ship Co.

1mo

we have factories for sale at turkey steel Cement sunflower RIM Also we have refiner for sale at UAE Also we have floating Crane at KSA and jack up barge drilling for sale at Alexandria Egypt all we direct seller if u interesting we can give more details Also floating dock for sale at Ksa Www.seafarersisland.com Capt.mostafa@seafarersisland.com charter@seafarersisland.com

Like
Reply
Brian McCaleb

The squeeking wheel gets the grease

1mo

Well said!

To view or add a comment, sign in

Insights from the community

Others also viewed

Explore topics