About
Retail AI by BCG is developing a suite of tools which leverage AA and AI across the full value chain – from pricing and promotion optimization to hyper-personalization and localization. By embedding these tools, retailers will mature as bionic organizations to gain a major competitive advantage. Retail AI’s six interconnected teams partner with clients to develop an overarching AI strategy with an ambitious EBITDA target, define a multi-year transformation roadmap, and establish a skilled advanced business unit, all with customized and embedded tools across the retail value chain.