Stingray Advertising’s Post

Thrilled to see my friend and amazing coach and human Gary Ware on this list! If you're not familiar with Gary's work, two great starting places are his TED Talk, How Play Saved My Life, and his book Playful Rebellion: Maximize Workplace Success through the Power of Play. As I get older and my kids are teenagers, I appreciate his challenge to rethink the power of play in our personal and professional lives. Come on, let's play!

Culture is core to what we're doing at Edison. Not the squishy "culture" that's represented by abstract words on the wall and superficial material things, but building a people-first organization in which we can make the positive impact we seek to make on our people, our partners and customer, our community, and society as a whole. It's been a treat to take dedicated time to explore this topic in detail at the Culture Forum this week. Unlike other culture-focused events I've seen, this one isn't a sales pitch to show why culture is important. I, along with other attendees, already believe that. This event is focused on the details - how do you actually operationalize core values, and build an organization that truly lives out your values, mission, and vision. There's nothing soft here. It takes tactical, real-world actions to make an aspirational culture a reality. Thank you Stan Sewitch and others for putting on such a great event. Day 1 yesterday was incredible, and I can't wait to kick off Day 2 in a few hours.

Mission and Vision

Brands that harness the power of popular culture create an enduring and disproportionate competitive advantage incl. a larger share of voice, increased sales, unlock new audiences, benefit from greater price elasticity, and find themselves both protecting and expanding their market share. Those that don’t will fall behind. Very exciting news from the Common Interest community today as we launch CultureLab; a new technology company, led buy the brilliant Jed Hallam, that helps organisations and CMOs unlock that power. The cultural intelligence platform is built on proprietary AI-driven technology that analyses more than 1.8 billion cultural data points every single day in order to find the signals amid the noise that matter to your brand. You can find more about the launch below (link in comments) 👇 Join the waiting list at culturelab.co ✨

This morning we hosted our third Coolr Session: "Unconscious Bullsh*t: It's Time To Break The Barriers In Creativity." Thanks to our panelists Ayo Ogunde, Mesha Moinirad, Jack Hyslop & Jessica Jones for joining us. Find our key takeaways below. 👀   ➡ The importance of lived experience. 👫   🔸 Nothing can beat the actual lived experience of someone from a marginalised group. If looking to target a community, make sure to include insight from people who have had first-hand experience and play a part within these communities.   ➡ Brands need authenticity. 🌈 ⬛ ❌   🔹 Everyone wants to be doing DE&I the right way. Honesty is key and so is being authentic, but it needs to come from a genuine place. Brands doing rainbows and black square simply isn’t enough anymore and lacks any genuine intent, but who is in the room to tell you otherwise? It’s important to recognise when diversity is not represented in your sounding board.   ➡ Diversity in leadership. 🌍   🔸 Leadership needs diversity. People from marginalised groups need to see themselves in senior roles. If your team isn’t diverse, ask yourself why? and as a bare minimum, do you have allies within your team? It’s up to companies to lead the change but this can’t happen overnight. Create mentorships, a DE&I focused committee, and schemes to build up diverse talent from the inside out.   ➡ Compassion in the workplace is key. ❤️   🔹 Creating a safe space for people to ask for what they need is vital with regards to creating an inclusive workplace. Not everyone has the same way of working and understanding this will allow companies to get the best out of their people.   ▶ To summarise, there isn’t a one size fits all approach to DE&I. One person’s experience can be vastly different to another, however small changes can create big impact to help individuals feel seen and heard within the creative world.

☀️Brad Kewalramani, B.Eng from Culture Mindful sums up the power of attending events like the Culture Impact Lab that offer safe spaces to: - talk about bold topics - hear different perspectives - immerse in stories different than our own By gathering and organizing, we can: - expand our views - enhance perceptions - unlock opportunities - envision new realities - *create* new realities that everyone can benefit from Leading CHANGE with COMMUNITY is exactly what we need right now <3 ================================================= Hey 👋 we're Call for Culture- creators of the Culture Impact Lab - our annual gathering and community focused on mobilizing our collective strength to build a better world and better world of work through community leadership and culture building. It is designed for and unites social impact leaders (industry and sector agnostic) called to reimagine the role of work in society - advancing collective liberation, connecting to our shared humanity, and progressing a more equitable and just future for all. Every workplace can turn into a social enterprise that has a powerful impact on their communities and beyond, and in this shared space, we tap back into the signals and connections that allow us to advance our work. Join us in Chicago for the next Culture Impact Lab: https://lnkd.in/gTSVaRUW

Leading CHANGE with COMMUNITY is exactly what we need right now <3

The key to success for any marketing team in any company

Culture Amp's Culture First virtual event series is back! 🔥 Connect with like-minded professionals from around the world who are looking to build and invest in intentional culture. To stay up to date as more information is announced or take a look back to previous events, follow the link below! #CultureAmp #culturefirstglobal #cfg2023 #culturefirst #employeeexperience #HRtech  #leadership #companyculture #performancemanagement #employeeengagement 

Visible Actions ... aren't all actions visible? One of our clients needed to start activating its culture around the globe. When piloting the approach to come up with actions that matched their aspired culture, we noticed that what they came up with were actually not going to work. Like: "we need to start listening to each other more", "we need to communicate more", "we need to share information better". Long lists of them without anything tangible, and no priorities of any kind. Now, all the actions were borne our of a real desire to change how things were going, but formulated this way, none of them were going to make a difference, ever. They lacked a couple of things that made them really actionable. So, we came up with a Visible Actions workshop to counter these shortcomings. Actions had to be concrete, easy to implement, creating a high impact at a (relatively) low cost. And the workshops themselves had to be visible to the rest of the workforce, so that cascading them would be easier down the line. Have a look at the slider for more info, and let me know how you activate your company's culture. #VisibleActions #ActivatingCulture #CompanyCulture #CultureDevelopment #InspiringPeople