Windy City here we come! David Young, our VP of Shipt Media will speak at the Path to Purchase Retail Media Summit tomorrow alongside Criteo to shine a light on the holistic impact of retail media through case studies and thought leadership. Make sure to stop by our conversation at 3:20 p.m. in the State Ballroom of the Palmer House Hilton. You won’t want to miss it!
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👀 What do you need to succeed in the dynamic world of retail media? Diane de la Baronniere, Global eCommerce Director at Haleon shares how a strong, efficient, and effective global media plan is key in this #RetailMediaThursdays episode 👇 https://okt.to/ayYR25
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📢 Our 1st episode of Retail Media Coffee Break is out now! As the new year approaches, our Managing Director Boris Prondzinski takes a look back at our 2023 accomplishments 🎇 ✨ 👉 What was the biggest success for you in 2023? Setting the course to grow our business 🚀 👉 What is the success of your team in 2023? Our team drives the success of our business with a lot of passion, enthusiasm and motivation 🙌 💪 More coming soon... ✨ #RetailMediaCoffeeBreak #RetailMedia #teamachievements #2023 #teamworkmatters #Mediamarkt #MMSRetailMedia #motivation
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If you're at the Retail Media Summit this week, come hear Incremental's Head of Growth, Skye Frontier talk about incrementality measurement for retail media #retailmediasummit #retailmedia
Attending the Path to Purchase Institute's Retail Media Summit next week in Chicago? Mark your calendar for Skye Frontier's presentation, "Going Beyond ROAS: Applying Incrementality Measurement to Retail Media," on Thursday at 1:40pm. He'll explain the retail media measurement challenges that come with ROAS, and explore how retail media buyers can better measure incrementality (aka what's really driving sales). #RETAILMEDIASUMMIT
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Looking for more candid in-depth insights on UK retail media post MAD//FEST? I interviewed 4 industry leaders at the event which you won't want to miss.. Tune in to these different, insightful perspectives from Ollie Shayer Boots Media Group, Dean Harris of Co-op Media Network along with Jill Orr who leads Criteo for Europe and Carl Carter who leads Circana in Europe. Watch this video interview now covering a lot of ground in 40 minutes: * How we ensure a sustainable, long term industry * What the key drivers of growth are in UK Retail Media * The differences between UK and US * How operating models are changing on the brand side * What needs to improve on the measurement side * What needs to be reset in retail media https://lnkd.in/etBA-rT5 #TimeForAReset #RetailMedia #Marketing
Episode 72 - Strategies and Success Stories in Retail Media. The MAD//Fest 2024 Edition
https://www.youtube.com/
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Looking for a deeper dive into The Mars Agency's newly released Retail Media Report Card? Join Andy Howard, Kayla Corridon, and Katy Jordan on April 16th for this exclusive recap webinar! Hear from this panel of experts to get a better understanding of how retail media can best be leveraged to drive incremental growth, what capabilities leading retailers are bringing to the table, and where they should make investments to optimize success. Register here 👇
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Looking for a deeper dive into The Mars Agency's newly released Retail Media Report Card? Join Andy Howard, Kayla Corridon, and Katy Jordan on April 16th for this exclusive recap webinar! Hear from this panel of experts to get a better understanding of how to use retail media to drive incremental growth, which retailers will provide the greatest opportunities for success, and what specific media investments will be most effective at achieving the desired impact. Register here 👇
Live Webinar - Retail Media Report Card Recap - The Mars Agency
themarsagency.dsmn8.com
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The CES #CSpace Studio featured interviews with industry visionaries—including our very own Kristi Argyilan—on the trends disrupting marketing and rapidly changing its future. Kristi Argyilan joined Consumer Technology Association’s James Kotecki for an insightful conversation on the evolving retail media landscape and the exciting developments at Albertsons Media Collective. 💡 “One of our core tenants of our brand is to come to the marketplace where the market is actually transacting and placing media buys. You’ll see us do more and more of what I call co-op garden ways of operating. Instead of creating a garden where you can check in but you can’t check out, we operate more from an open platform — where is the market already operating and how do we integrate into what they do. Criteo is one of those key partners that a lot of the industry already transacts off of, and now they have access to our inventory on our website and our app. Criteo is scaled and we’re seeing immediate great results in terms of more buyers being able to buy more of our advertising assets.” - Kristi Argyilan 🎦 Watch the full interview: https://lnkd.in/dQw9nfRQ #RetailMedia #CES2024 #CES
Albertsons Media Collective's SVP, Retail Media, Kristi Argyilan, In The C Space Studio – CES 2024
https://www.youtube.com/
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Tomorrow, at the Retail Media Summit in Chicago, explore the future of measurement with insights from Mark Rose from TransUnion and Prabhpreet Sidhu of Mars United Commerce. This is a session you won't want to miss. #retailmedia #measurement #retailmediasummit
Looking forward to partnering with Prabhpreet Sidhu of Mars United Commerce for our RMN Guild workshop next Wednesday 6/26 on retail media measurement. Excited to delve into the current state of measurement, best practices, and the future state that will enable the industry to drive long-term growth. #retailmedia #measurement #retailmediasummit
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#NRF2024 starts this Saturday with a whole day dedicated to in-store #RetailMediaNetworks. The agenda is packed with great speakers sharing their insights on in-store #RMNs and how the networks will deliver significant new revenue from the physical store to retailers. Within the agenda are three anchor topics: Shopper experience and content Technology, measurement and insights Network monetization and value #RetailMediaNetworks #MarTech #OmniChannel #ShopperExperience #RetailTech #NRF2024 National Retail Federation STRATACACHE
📢 Attention tech-savvy retailers: Join our CEO, Chris Riegel, along with other big-league panelists at "What's In-store for Retail Media Networks" — an exclusive opportunity to hear thought-leadership on #RetailMedia from the top industry and #tech experts. A preshow to the BIG show! Learn more and see the full panelist lineup here: https://lnkd.in/e2NAbj59 See you there! #STRATACACHE #DigitalSignage #MarTech #Retail #FutureOfRetail #BrickAndMortar
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Dianne Noriega Cairoli was live on stage at the MediaPost Retail Brand Insider Summit today. Here's what retailers learned from the session: 🎯Targeting is Key: Use your existing customer data to power addressable targeting that drives incremental sales 💡Creative Quality is King: Harness the power of human emotion to create a lasting brand impression 🤝Focus on Loyalists + Capture Switchers: Reach customers most likely to buy, right before they make a purchase
Dianne Noriega Cairoli, Retail and Travel Lead, Client Vertical Sales at DISH Media takes the stage to deliver a Sponsored Presentation at MediaPost's Brand Insider Summit: Retail in Austin. #MediaPostInsiderSummits #retailmarketing
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