Sabrina Ellis’ Post

Did you know that Pinterest, the visual discovery engine we all love, wasn't always the powerhouse it is today? 🤯 Before reaching the top, Pinterest faced numerous challenges. In its early days, the platform struggled to gain traction. Can you imagine? It wasn't until co-founder Ben Silbermann personally emailed the first 5,000 users, asking for feedback, that things began to turn around. That personal touch and dedication to understanding user needs played a crucial role in its success. Just like Pinterest, every big company has a fascinating background filled with perseverance and innovation. It's a reminder that every step, no matter how small, can lead to incredible growth. So, keep pushing forward, stay curious, and embrace the journey. 🚀💪 ---------------------------------- Got questions? We’ve got answers—quick and easy! Sort it out in just 10 minutes. Time's ticking—let's start today! Don’t wait—grab your FREE discovery call now! Visit 👉 https://lnkd.in/ghNdkcTs or DM us! #ConsistencyIsKey #BusinessSuccess #StrategicAction

See it, save it, shop it. Great way to summarize the journey of a Pinterest user A.K.A “Pinner” One of the main reasons why I love using the platform as a business growth tool for my clients is the user mindset; Pinners are planners and are constantly looking for new products and ideas to turn THEIR dream vacation/ business/ home/ wedding, you name it into a reality. Is your brand ready to be discovered by a new active audience on Pinterest? 🚀

While other platforms hog the headlines and seem to be in a constant state of controversy/flux, Pinterest is just out there quietly attracting that marketing darling, Gen Z.  Gen Z is now Pinterest’s largest, fastest-growing, and most engaged demo, and this shouldn’t have surprised me after a recent conversation with a professional senior/graduation photographer who said nearly all of her teen subjects are avid Pinterest users. (The parents, she says, are less likely to be familiar.) Most brands don’t tend to think of Pinterest as a top contender for influencer marketing, but that data really shows how valuable this platform can be. It can be SUCH a fun space for creativity – think themed pins around trends/seasonal moments, collaborative boards, step-by-step tutorials, “shop the look” pins, and much more.

Today, we hosted our first-ever Pinterest Investor Day and it was a pleasure to share our progress with investors. From deepening engagement to accelerating monetization, our strategy is working. But, as far as we’ve come the past year, we know that there’s still so much more opportunity ahead of us. We’re seeing great momentum in our business and in turning our unique attributes into clear business advantages. Last year we updated our strategy to lean into our core differentiators and the results couldn’t be more clear with Pinterest returning to consistent MAU growth, deepening user engagement and growing monetization. I’m proud of the progress we’ve made over the last year and even more excited about the future we’re building at Pinterest. You can find the presentation slides at investor.pinterestinc.com Read a recap of the day here: https://lnkd.in/gTchue5w

This was so interesting and impactful! If you are a brand or marketer this will inspire you - b/c it definitely did me! A peek behind the scenes on the Pinterest strategy. #pinterest #marketing #businessstrategy

Today marks 7 years for me with Pinterest! This journey has been branded by hard work, legendary workflow & service scaling, determination, and unmatched team building. The retention on my team is absolutely unheard of in any industry - particularly in tech. The accountability & skillset utilization while growing with velocity has been such a thing of beauty. Let’s rewind to 2016: I joined the AV team as the second member - reporting to John Lipari. My role was to scale the Events Support function, so John could focus on the Engineering/Builds side of things and manage our soon-to-grow team. I met so many awesome and talented people during that time- inside and outside of the IT Org. I was also beginning to grow the Operations/Support function of AV, scaling it globally. This is the part where I mention the “many hats” cliche of early stage tech companies during hyper growth (almost seems like a thing of the past nowadays). After bringing the Events function to a great place, the team started to grow. I recruited Pragun “PJ” Joneja to bring his talents to expand AV Operations - where he was able to grow and eventually take over/manage the service and the technicians. Then, Devin Askounis was brought on to lead Events and eventually created and expanded the AV Studio service. Some of key partners in the growth of AV services at Pinterest have been Aaron Obstfeld and Greg Spydell. Their engineering prowess is unmatched, and their footprint on our conference rooms, event spaces, build standards, etc will always be felt. Leave it to me to take my 7 year anniversary post to shout out others - but my experience at Pinterest wouldn’t have been the same without the talented folks I’ve worked with. I’ve grown in every meaning of the word across so many pillars of IT and AV in my tenure. The AV team is now 14 members strong, and I’m still proud to be a part of it every day. I don’t typically toot my own horn, but I’m very proud of my ability to scale multiple services (Events, Ops, PM) and craft workflows to ensure that AV can work internally across AV Ops/Events/Eng as well as externally with other Organizations within and outside of IT. I still feel supported and challenged - while also making an impact to my org & company as a whole. With a bunch of high profile projects in motion, and a rock solid & accountable team - I’m still feeling great and looking forward to many more years at Pinterest! Shout out to Ning S. and Jesse Brooks for also hitting their 7 year Pinnerversaries today - what an impressive run we’ve had, and a special bond from starting on the same day!

NYSE is flying Pinterest colors today! Pinterest has nailed it with “It’s possible” To all of us consumers that has many possibilities to relate to, Mental Healrh Month, mid quarter day, New York Knicks or in #PINS case, as a leader with strong financial performance (EPS, Revenue, no outstanding debt) within an incredible growth industry. Always great to see the Digital Advertising business on display (Pinterest can be classified as many things, sure, but ad revenues lead the way) NYSE:PINS, #SocialMedia, #CommerceMedia, #RetailMedia #B2BSaaS #PerformanceMarketing #Branding Want to check out advertising on Pinterest in addition to other the big hitters in the social media vertical, all on one platform, checkout Skai

Don't miss a conversation with Pinterest CEO Bill Ready, Pinterest Chief Legal and Business Affairs Officer and Corporate Secretary Wanji Walcott, and Donna Zarcone, independent corporate director and former CEO. They will discuss the evolution of Pinterest’s strategy and its vision for the future, how artificial intelligence is impacting Pinterest and technology companies, the working relationship between a CEO and CLO, how lawyers can pursue a career path in the corporate sector, and more. https://ambar.org/ip8fx989

"We had a strong Q4, bookending a transformative year for Pinterest,” said Bill Ready, CEO of Pinterest. “2023 was our most productive year yet as we accelerated our product velocity and launched more solutions than ever before. Brands are responding by using our full suite of products to drive even better campaign performance. Pinterest is the rare business where the interests of users and advertisers are aligned. It’s proven to be true as we continue to post double-digit revenue growth and have achieved an all-time high for global MAU. The changes we made have set us up to be a stronger and more efficient company as we double down on our momentum in 2024." https://lnkd.in/gQ-Jaf3s