Jason Smith’s Post

Every company has three things in common: Customers. Employees. And competitors. Even when you find a niche and an angle that is truly unique. If that becomes successful, then the money (and competition) will follow. And the landscape then becomes crowded. Once that happens, what do you know will differentiate your company in the eyes of your buyers? If you don't have a clear answer to this, then you'll get swallowed up the sea of alternatives out there.

Understanding your target market is the first step to pricing success. Get to know your ideal customers and what they truly desire. 

Have you ever wondered why some businesses attract eager buyers, and others don’t? Our Value Drivers whitepaper dives into the essential value drivers and characteristics buyers prioritize in a business before considering a purchase. Unlock these insights to prime your business for a successful sale! https://cstu.io/7aa539

When working with a client finding the right market for their product, in the right packaging, priced for success is gratifying.

It is not about what you or your company may SAY or THINK about selling valued products or services. It is always about buyers' PERCEPTION and what's-in-it-for-me (WIIFM) interpretation of that value. Does your business product or service provide an opportunity, solve a problem, or meet a WANT - or even better - a NEED that aligns with the buyer's perception of value? Hitting all of them means hitting a jackpot!

We believe that every individual,company or business is constantly evolving—either growing or fading away. Maintenance? That's just a myth. . So how do we thrive? It's simple: . ➡️Expand Your Reach — Attract more customers ➡️Boost Value —Make each purchase count by increasing its worth. ➡️Foster Loyalty—Encourage repeat business Ready to propel your growth? Let's make it happen

Watch this video to learn how to unlock value in your current offers - so you attract more potential buyers. - PS - I help CEOs attract more buyers. Learn more about my method here: theceosrighthand.co

How to unlock deal flow in your market w/Brokers 1. Identify the top 3-5 players 2. Create awareness 3. Be clear about your buy box 4. Serve them & be worth their time 5. If you find a deal on your own, ask the Broker to represent you, even if you pay the commission👇🏼 6. Be responsive when they bring you a deal. Give feedback 7. Find reasons to update them on your progress 8. Build a real relationship & actually become friends 9. Follow through on your commitments 10. Finally, once you earn the right to do business with them, perform. 🙌🏼

Once your new business starts attracting customers, take the opportunity to ask them how you could improve your offering. You can learn what your customers value, plus more about the market, such as the types of people buying from you and what they think your competitors do well. Build on the feedback you gather quickly so you can take advantage of the opportunities as swiftly as possible. Check in with customers again to see what they think of any changes you’ve made. Read more: https://lnkd.in/euT-4JAz #Business #FinancialPlanning #Customers