The NAI’s Post

Happy #Pride Month from the NAI team! We support who you are and love and are proud to be part of establishing a safe online environment where everyone can be who they are! We believe that private information should be kept confidential which is why the NAI does not support segmentation of users based on their sexual or LGBTQIA+ identity. #pridemonth

Our attendees and panelists made the 2024 NAI Summit in New York City one of our best yet!   The NAI Summit identified five key trends for ad-tech to focus on as companies think differently about privacy and adapt their business practices in light of evolving expectations from regulators. Check out our latest blog post to learn more about how the NAI is #movingprivacyforward in new ways:   1. Change is coming to the ad-tech industry, and this is a good thing! 2. New, easy to use privacy controls are essential to improving consumer choice. 3. AI and privacy-enhancing tech are new realities that will transform the industry and legal environment in the near term. 4. There are clear strategies to improve compliance to meet expanded, evolving legal requirements. 5. The NAI is leading the way at this critical time.   Read more here: https://lnkd.in/eWK87aW9   We look forward to seeing you next year in San Francisco for the 2025 NAI Summit!

A huge THANK YOU to all of the speakers, sponsors and attendees of this year’s NAI Summit in New York City! It was amazing to hear from leading experts in the ad-tech industry as well as state and federal regulatory and enforcement officials. We’re also grateful for the support from our sponsors who helped make this year’s event possible – Yahoo!, Google, Amazon Ads, Davis+Gilbert LLP, Kelley Drye & Warren LLP, Perkins Coie LLP, SafeGuard Privacy, and ZwillGen.   Our panels and speakers provided us with insightful and far-reaching discussions about how our industry is moving privacy forward, ranging from standards for privacy signals to regulators’ expectations around the treatment of precise location data (hint: they’re familiar with the NAI’s Precise Location Information Voluntary Enhanced Standards, and you should be, too).   It was valuable to hear perspectives from outside our industry, and we thank our keynote speakers Byron Tau and CPPA Executive Director Ashkan Soltani, and the leading state and federal regulators who spoke. There was a lot of agreement that regulators and industry privacy leaders all do our jobs better when we work together. That’s how we can best #moveprivacyforward – together.

Our fireside chat between California Privacy Protection Agency Executive Director Ashkan Soltani and the NAI’s Tony Ficarrotta just wrapped up! Ashkan provided insight into the development of the data broker registry in California, and the importance of stakeholder input in CPPA’s regulatory approach. How do you think the ad-tech industry will continue to evolve to keep up with regulatory requirements? Share your thoughts with us! #Movingprivacyforward

It’s been an exciting morning at the NAI Summit Day 2! After opening remarks by the NAI’s Leigh Parsons Freund and Alan Chapell, it was great to kick off a full day of compelling discussions with a fireside chat with Byron Tau and Duncan McCall. We heard from Byron and Duncan on the potential risks posed by the sale of data to government agencies, foreign and domestic. The next panel focused on how we can support the role of political advertising in creating an informed electorate while stopping misinformation, a critical topic in an election year. Insights like this are why we’re at the NAI Summit! Thank you to all our amazing speakers this morning Mark Jablonowski, Lauren McDermott, Noga Rosenthal, Anthony Matyjaszewski, Duncan McCall, Byron Tau, Ghita Harris-Newton, Gary Kibel, Aaron Massey, and David LeDuc! #movingprivacyforward

We had an AMAZING Day 1 yesterday featuring discussions with industry experts on global privacy controls, children’s privacy, location data and more. Day 2 of the 2024 NAI Summit will feature insights from state and federal regulatory and enforcement officials and ad-tech and privacy leaders. Our two keynote speakers, Byron Tau and CPPA Executive Director Ashkan Soltani, will share their perspectives around scrutiny of the ad-tech industry and the current legislative environment. We’re ready to learn at the #2024NAISummit! #movingprivacyforward

Thank you to everyone who joined us today at the 2024 NAI Summit to take part in important interactive conversations around challenges and opportunities facing the industry.  Hearing insights from our expert speakers and attendees moves privacy in the ad-tech world forward. Huge thank you as well to our sponsors: Yahoo, Google, Amazon Ads, Davis+Gilbert LLP, Kelley Drye & Warren LLP, Perkins Coie LLP, SafeGuard Privacy, and ZwillGen for helping the NAI make this insightful Summit possible! In our last panel on health data, we heard how due diligence isn’t just a regulatory requirement but it helps companies make good decisions about data collection use. We thank Amazon Ads for sponsoring our cocktail reception, happening NOW! It’s a great opportunity to talk with fellow privacy leaders in the ad-tech space and share thoughts on our Day 1 panels. Afterwards, get ready for Day 2 tomorrow, where we have a full agenda of panels featuring privacy experts from leading digital advertising companies, state and federal regulatory and enforcement officials, and more. #movingprivacyforward