Michael Scarpace’s Post

The rise of customer data and the implementation of new technologies push AdTech platforms to expand their features and perform reliably under increasing loads. An estimate by Gartner predicts that IT spending will reach $5.1 trillion by the end of the year. In our experience, high infrastructure costs can be avoided through a thorough assessment and optimization. Designing high-load infrastructures for efficiency and cost reduction is a priority for every #AdTech and #MarTech project we build at #Xenoss. Our tech team believes that high-load systems, while complex by design, should be nimble and sustainable to support product growth. How do we help teams optimize high-load platforms? While there’s no cookie-cutter approach, our CEO Dmitry Sverdlik shared key practices and tools we use to handle high data volumes effectively in his new post for HackerNoon. Explore the post to find out more about:  🟢 Choosing the right database for your project 🟢 Ways to optimize data storage 🟢 Traffic and load balancing 🟢 Using machine learning to improve the cost-effectiveness of high-load tools See the link to the post in the comments ⤵️

👏🏼 🔥 LET’S GO!! BlueConic has acquired Jebbit and we are all SO STOKED - one team one dream! Learn more about our crew and combined CDOS (Customer Data Operating System) at the press release below, and join us in celebrating the news! 🥳 #BlueConic #CDOS #MartechAcquisition

Tech Consolidation Should be at the Top of the Martech to-do list https://buff.ly/44RkHV5

✍️ Contribute to the future of the RevOps industry! Take the survey to inform your industry report, full of useful insights. 💡 Click here to share your knowledge: https://bit.ly/45uJSMn #RevOps #RevenueOperations #StateOfRevenueOperations

Emerging Tech Vendors looking for new ways to strengthen their GTM efforts for the developer persona should check out this upcoming Webinar with Molly Beams! Core topics include how to partner closely with developer relations teams to craft an engaging strategy, Best Practices to utilize existing resources to identify and target developers with precision, and Build and nurture relationships with influential developers for future revenue prospects #Gartner #Webinar #Developers #GTM

In a new article by Email Insider on Mediapost, Marketers report being broadly satisfied with their tech stacks and are confident in their ability to replace or retune them as needed. But over a third don't have a regular review period of the technologies they rely on, choosing only to do so on a vaguely defined "as needed" timetable or not at all. These findings are based on a white paper by RPE Origin, Ascend2 and the Global Email Alliance and available to review for free from RPE Origin. White Paper: https://bit.ly/3yOeLzT Article: https://bit.ly/3Kn8y0x #emailtech #emailstrategy #martech

On World Wide Web Day, let's tip our hats to the 1.88 billion game-changing websites that have transformed the way we connect and expand our knowledge.  Ready to ride the wave of digital transformation?  Partner up with Providentia and witness the magic unfold. #DigitalTransformation #WorldWideWebDay #TechRevolution #DataAnalytics #CloudComputing #DigitalInnovation #BusinessTech #TechSolutions #FutureOfBusiness #DigitalStrategy #DataDrivenInsights #TechPartnership

Over 60% of public sector IT initiatives fail to meet their goals – many times costing state agencies hundreds of thousands if not millions of dollars. Given this alarming statistic, state agencies cannot afford to make the wrong choice in selecting the right technology solution and partner for modernizing their systems. Join us on June 12 to gain a deeper understanding of the key differences between custom-built solutions and configurable platforms and discover which one best helps regulators meet their needs efficiently and cost-effectively. 🔗 Register now: https://bit.ly/3UXO5nO #PublicSectorIT #Webinar #RegulatoryTech #GovTech #ITModernization #PublicSectorWebinars

"We're not asking vendors to rewrite code or change data structures. We're asking them to create a custom view, with names we all understand. If you're selecting vendors, you should be selecting vendors who are OPEN." (#OPENAPI) Chad Mackay Fire & Vine Hospitality "We can be original in our hospitality, but let's not be original with our APIs and data standards. Let's reduce the amount of work and friction for us all." "Adopting RTN standards allows you to serve your customers faster, better, cheaper. I'm a big believer and advocate. Drive your supplier partners to adopt RTN Standards. There is a benefit to all of us when we're all adopting these standards." One system of record - adoption of standards help Zerrick Pearson Five Guys Enterprises

PayIt has been named to Government Technology's GovTech 100 list for the eighth year in a row! 📢 The GovTech 100 is an exclusive list of the top tech companies that sell to state and local governments as their primary customers. Read more in our press release: https://okt.to/7bHlgz #DigitalGovernment #GovTech #GovTech100