We're excited to bring our expertise in premium video advertising to Kinective Media℠ by United Airlines and enhance passengers' personal device entertainment experience in the process. https://bit.ly/4ckkGf0
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And in today's episode of ‘Literally Everything is an Ad Network’: During the Cannes Lions International Festival of Creativity, United Airlines introduced Kinective Media℠ by United Airlines, the airline industry’s first ad network. Leveraging first-party data, this network showcases ads across in-flight screens, apps, websites, and airport displays. I wonder what’s next in line-I think elevators might be up for grabs. Elevator music sure could use the facelift! What do you think? What is an ad network that you think could exist?
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I build memorable brands by leading a team of high-octane advertising specialists that have a love for the automotive industry. Let me make your brand famous and grow your business!
🚨 Do you advertise using OTT/CTV/STV? Then you’ll want to watch this important video. Not all OTT is created equal. You might be on OTT, but are you getting the most for your investment. 💰 There are a lot of variables and rabbit holes. 🐇 🕳 Please like and share. #autodealership #autodealers #automotivemarketing #automotive #automotiveadvertising #advertisingagency #advertisingandmarketing #digitaladvertising #digitalagency #digitalbillboards #bigadmachine #letsgrowtogether #ott #ottadvertising
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This GamePlan success story presents a better way to manage ad inventory, optimizing airtime utilization and linear TV ad revenue
“Our job is to continually work to get the most value out of our airtime ― and GamePlan is making it easy for us to do that,” says Martin Leach of Sky Media UK. In today’s fast-paced media landscape, controlling costs and maximizing ad placement profitability is key. Discover how Sky Media is leveraging automated tools to stay ahead and optimize their valuable inventory. 👉 Learn more: https://lnkd.in/eX4fF244 #AdTech #LinearTV #SkyMedia #Optimization #Automation
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Digital Transformation in the Entertainment Industry An unprecedented digital transformation has become the pillar of the Entertainment industry, disrupting the former models of interactions and opening immeasurable possibilities for creators and audiences. Article: https://goo.su/ov7H8v Mithun Kumar, Correspondent, #siliconindia Manish Sinha, Heads The Media & Entertainment Business, TO THE NEW Dhimant Bakshi, CEO & CMO, Imagicaa #digitaltransformation #Entertainmentindustry #digitaltechnologies #customtailoreduserexperience #experienceentertainment #machinelearningalgorithms
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Sorry, but I don't want to see this advertisement, but I still have to see it. 😅 I must say that captive advertisements are the best way to have control. But what is captive advertising? It is a method where you target a captive audience, typically in a controlled environment where people have limited options for entertainment or distractions. You will mostly see these ads in movie theaters, airplanes, public transport, and many more. PS: This image is from my very recent trip today, and immediately after seeing it, a marketing session on promotion popped into my mind XD Airindia Limited #WTFMarketing #learnings
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What will the car cockpit of the future look like? WorldDAB Automotive discusses how to prioritize radio in the connected car with representatives of Xperi Inc., the European Broadcasting Union (EBU) and the CARIAD/VW Group. #Audio #Radio #Automotive #ConnectedCars #WorldDAB #WorldDABAutomotive
“Securing radio’s prominence” at WorldDAB Automotive 2023
https://www.redtech.pro
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65% of respondents in a recent US study consider in-vehicle entertainment a key factor when purchasing or leasing a car. With TiVo's powerful solutions, we're transforming your in-cabin experience by providing a personalized journey with movies and television tailored to your unique preferences. Dive into more insights and discover how TiVo is revolutionizing the road trip below. #InCarEntertainment #TiVoInnovation
From In-Vehicle Entertainment to Integrated In-Cabin Experience
dts.com
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CAST TIME has changed the way passengers will experience Inflight entertainment. The Peernap™ Inflight CDN media delivery, overcomes the network bottlenecks on the Airplane. The internet and the airplane network infrastructure, are bufferless and the usage of internet bandwidth is minimal. All this without breaking the network or installing traditional CDN servers in order to handle the burst needed for a smooth media delivery. This is done by leveraging the resources of the seatback TV screens, mobile and portable devices, by creating, on-the-fly, a MESH CDN network, while viewing the content. More users and more devices mean more resources, performance and bufferless user-experience. This revolutionizes the whole concept of how passengers will experience Live and VOD content onboard the airplane during the duration of the flight. #Peernap #P2P #CDN #Caching #streaming #casttime #aviation #maritime #contentcaching #VideoStreaming #VideoDelivery #video #technology #inflight #airlines #Innovation #PassengerExperience #mediadelivery #ott #streamingmedia #video #digital
Peernap™ Inflight CDN Media Delivery
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Business aviation inflight entertainment (IFE) systems have undergone a revolutionary transformation. Originally, IFE was highly rudimentary, and largely comprised reading materials. The introduction of satellite-based Internet connectivity and Wi-Fi made IFE faster and more reliable. Passengers now have rapid and uninterrupted access to an immense world of entertainment. Currently, with the ability to use their own personal electronic devices (PEDs), travelers can now choose from continually updated catalogs of movies, television shows, and music. Passengers can simply connect to their usual accounts (eg, Netflix, Hulu, or Spotify) on the aircraft and watch whatever they prefer. More in: https://lnkd.in/e8irNv9F #Businessaviation #avgeek #aviation #propilotmag #aviation4u
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Big change is ahead for #Media and #Entertainment. This report predicts four scenarios to help leaders prepare
The future of media and entertainment
ambassadorcentral.deloitte.com
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