Doni A.’s Post

Like many, I'm lucky to be heading to the French Riviera next week for Cannes Lions International Festival of Creativity. This time I'm eager for a more human approach to the festival - a fresh perspective that reveals the true essence of La Croisette and beyond. These are the things we know about Cannes: It's a visual kaleidoscope 🌈 A sea of serendipity 🌊 A time and place built on conversation + connection 🤝 It's equally inspiring as it is intimidating 💡 😬 The variable isn't the weather, it's the people you meet. Which got me thinking... The B2B world is awash with talk of 'a more human approach', but what does that look like at an individual level and how could that help me navigate the networking? How do you 'do' Cannes in a more considered, empathetic and inclusive way, as you bounce from brands to beaches to bars? This is what Jonathan Izzard found. Nunchi [noon-chi] The Korean art of understanding what people are thinking and feeling at any given moment - literally “measuring with your eyes”. Reading the (whole) room, not just individuals within it - with objectivity and empathy. My Cannes promise is to try to demonstrate more nunchi by: Opening my eyes 👀 Considering everyone 💕 Staying focused 🧘♂️ Really listening 📞 Engaging with empathy 💗 Can(nes) it be done? Watch this space. #CrashingTheCroisette #WindowsIntoWonder #CannesLions

Few ads are truly "award worthy". This one was, and by a mile. Congrats for the win on one of the best spots I've ever seen. This piece will push social impact advertising FORWARD. #socialimpact #nonprofit #psa #awareness #advertising #creative

On Cannes, Part One. I'm not attending Cannes this year (we've won some huge accounts quite recently and have arms full at the moment, in a good way). But I've attended in the past, countless times, and spoken/keynoted on several occasions. Career highlights, for sure. It's an amazing festival of creativity, run and managed by incredibly talented, kind humans (Philip Thomas Paul Kemp-Robertson Steve Latham and many more). Leading up to next week, I aim to post a few tips for ensuring a highly successful week, for those who plan to attend. Tip #1 - make sure you connect with the giants of our industry. They, like you, are there to listen and learn. Don't be shy. They have a treasure trove of knowledge and if you time it just right, they might even be willing to share. Here's just a few of our industry's giants, and a few personal heroes, that I had the pleasure to spend time with during a few stints at the Cannes Lions International Festival of Creativity: Sir John Hegarty (a dear friend and former colleague, and the most brilliant thinker I know) Sir Martin Sorrel (a new introduction. was worth it) Michael Conrad (a former Burnett colleague, genius creative and the finest human alive) David Bell (a friend and colleague, and the most strategic, and decent, person you'll ever meet) SOCIALDEVIANT #connections #creativity #lessons

Is Cannes Lions useless, or is Chinese creativity running out of steam? The 2024 Cannes Lions International Festival of Creativity has come to an end, and this time the voice from China seems to be even "weaker". This year's Lions Awards for China were one silver and three bronze. In addition, there was only one speech from China at the festival, no Chinese brands or companies landed in Cannes, only 6 judges from China participated in the final judging of the Lions, and the official statistics of the number of registered participants from China was the lowest ever. As we all know, 2024 is the 60th anniversary of the establishment of diplomatic relations between China and France, and also the year of the Olympic Games in Paris, under the double buff superimposed, this year's Cannes Lions International Festival of Creativity failed to ride on the wind of the wave of Chinese brands going to the sea, is Cannes losing its charm? Read the article here: https://lnkd.in/g_4pxknV

The Croisette is calling, and soon the creative world will descend on the Riviera for the annual pilgrimage that is the Cannes Lions International Festival of Creativity. But with all the buzzwords, sponsored beaches and rosé-fueled networking, it's easy to lose sight of what really matters: standout creative work that delivers results and inspires. Whether you're attending the festival this year or, like me, back home watching the action from the virtual sidelines, I believe it's important to approach Cannes with intentionality. The week is noisy, and it's easy to get distracted. (IYKYK.) But this event is still about spotlighting the best creative output of the past year. At the end of the day, we ought to rise above the racket and focus on the work—work that pushes boundaries, sparks dialogue and connects with people on an emotional level. Of course, the top minds in the business will be there, and as always, I look forward to hearing what they've got to say. With all the conferences that have sprung up in our business, Cannes remains an unparalleled platform for addressing the most urgent issues facing marketing, media, tech and the culture. For one week every June, you can bet all eyes and ears are trained on this town. Cannes is ultimately what you take away from it. As for me, I plan to follow all the coverage I can devour and come away a little smarter and a whole lot more inspired. #CannesLions #Creativity #Innovation #Marketing #Advertising #Media #Tech #Inspiration #Impact

TFWA Asia Pacific

Super excited for Cannes Lions next week, who's planning to be out in the French Riviera next week? DM's are open and i'd love to meet with connections at the event to talk all things: - #InfluencerMarketing - #SocialMediaMarketing - #SocialCreative - #CreatorEconomy #CannesLions #CannesLions2024 #CannesLions24

As the official representatives of the Cannes Lions International Festival of Creativity in the UAE, Motivate Val Morgan, in collaboration with Cannes Lions invites creative industry professionals to participate in the LIONS state of Creativity survey: https://bit.ly/3QjVWdk The survey will contribute to the annual 'State of Creativity' global study - one of the most extensive of its kind, providing a worldwide perspective on the current challenges and opportunities facing brands and agencies. Your responses will inform the annual 'State of creativity' global study - one of the most extensive of its kind, providing a worldwide perspective on the challenges, priorities and trends in creativity - launching January 2024. Survey participants get a shot at winning a free ticket to Cannes Lions 2024, and an exclusive preview of the top-line findings post the January 2024 report launch. The deadline for completing of this survey is 31st October 2023 (11:59 GMT). #canneslions #globalstudy #stateofcreativity #survey

The most diverse and inclusive Cannes? This year’s Cannes Lions International Festival of Creativity has been dialogued as the most inclusive in its history. It’s absolutely I mportant to celebrate and applaud the number of internal and external initiatives that have led to that conversation being had👏🏾 However, whether that statement is true or false, the optic shifts shouldn’t blindside us from the huge amount of work needed to include the world’s diverse reality across all facets of the media and advertising world. In front of camera, it’s easy to make a case that, for some groups, underrepresentation is a thing of the past. But when there’s still relative homogeneity in who’s involved in the decision making, narrative telling and data collection, misrepresentation becomes the important word to focus on. In my eyes, Cannes is a week of opportunity, serendipity and fosters an environment that allows typically guarded seniors to be human - it’s great. But as a microcosm of the industry at large, scratch beneath the surface and things need to (and will) improve. 🤨Where were all the young people? So many conversations about Gen-z with not much presence from that age demographic. As Ebinehita Iyere perfectly put, “we’re talking about them and making bold statements but they’re not here. And tbh this environment isn’t somewhere I’d think to bring the young people I work with.” 💰A disconnect between the millions spent to shmooze, wine and dine, whilst cuts are still being made across the board. Something that still doesn’t sit right with me. 👍Not enough disagreement. If Cannes is all about creative excellence, panels shouldn’t be designed to just be a nodding match with a ‘love what was said, let me build’ type of engagement. I think Damian Bradfield put it a lot better than that 😂 💡Too much talk about trends that the industry rather than the consumer sets. A couple of years ago it was the metaverse, this year everything was about AI. Things might come to the light, but let’s not force it. And let’s make sure these are convos actually being had on the ground rather than in our ivory towers. 🏛️Optics of diversity but not enough equitable and structural change. Still no accessibility ramp on a load of beaches 🤷🏾♂️ A big highlight of my week was this talk at Goals House which was a refreshing space away from the madness, talking all things disruption w/ Gail Gallie, Damian Bradfield, Leah Davis & Taso Du Val. Sorry but I’m really terrible at keeping up to date so Cannes posts for the week 😂

In Cannes for #mipim2024 and I stumbled across this article in the FT that is highlighting the benefits of life in Cannes. Take a look! 🇫🇷 Intrigued by Cannes beyond its film festival? A recent piece in the Financial Times sheds light on reasons to invest in the famed region in the South of France. 🌴 Cannes earns its praise for its strong property market, stable prices and vibrant lifestyle. It contrasts tranquil winters with lively event seasons, showcasing its evolving appeal. With ongoing investments, Cannes is becoming a year-round destination. 🏡 Since the pandemic, estate agents have seen increasing demand from buyers who want to live in Cannes permanently, for retirement or to bring up their families here and commute long distances. ☀️ Palm Beach is set to open in May - a €200mn redevelopment and one of the biggest projects in Europe this year. As an entertainment and dining venue, it will include France’s first Zuma restaurant, a members club and a 43ft private pool. 💼 If you’re considering investing in a property in the South of France and need help with finance solutions, get in touch. Ben@fortierfinance.com #cannes #southoffrance #mipim2024 #finance #broker #debtadvisory https://lnkd.in/e73_rf-9