Converse’s Post

I am inspired by the FY23 Nike Impact Report and our progress towards creating a better world for all through the power of community. Learn more: https://lnkd.in/gg8BtyNt #nike #justdoit #nikeimpact #swooshlife #impactreport

I’m excited to share our FY23 NIKE, Inc. Impact Report. At Nike, we believe in the power of sport and the incredible community it creates. It’s through this community that we’re able to be part of building a better world — one that’s more inclusive, equitable, diverse and sustainable. And, with its release, we’re proud to share the progress we’re making toward that goal — in supporting our People, our Planet and the next generation of sport and Play.   Here are a few Social & Community Impact highlights from FY23: ·         We directly helped over 1.1 million kids around the world get moving — 48% of whom were girls — through our community partners’ diverse offering of play and sport programs. ·         We expanded coaching access for women and continued to share our coaching strategies and tools, reaching more than 142,000 coaches and training more than 14,000 of them through in-person and virtual sport coach training, with an emphasis on strategies to get and keep girls active. ·         Through our Inclusive Community investment portfolios, which includes our Black Community Commitment, NIKE, Inc. directed $40.8 million to organizations that are committed to advancing equality for underserved communities across the globe. ·         We also expanded our commitment to girls by partnering with Dove, the world’s biggest provider of self-esteem and body confidence education, to create Body Confident Sport.   Thank You to everyone who contributed to our progress. Please check out the post below to learn more. And for updates on how we’re progressing toward all our 2025 Purpose Targets, read the full FY23 NIKE, Inc. Impact Report here: https://lnkd.in/ev5WbWFX    

I have always loved Nike, and as a marketing leader, I still seek inspiration from this brand today when I am trying to get in touch with my personal marketing creativity. To me, Nike breaks the mold and has continually redefined the customer connection. Beyond the iconic swoosh, Nike embodies a spirit of innovation, inclusivity, and empowerment that transcends the realm of athletic apparel. Here's why, as a marketing leader, I find their approach so impactful: ● Cutting-Edge Marketing: Nike's advertising campaigns are never short of captivating. They masterfully weave storytelling and emotional connection into their messaging, inspiring viewers to push boundaries and achieve their goals. This resonates deeply with me, as I lead NCR Voyix marketing, an emerging company constantly innovating and pushing the boundaries of the financial landscape. ● Championing Gender Equality: Nike's commitment to gender equality in sports is something I wholeheartedly admire. Their campaigns like "Dream Crazier" and their support of female athletes redefine the narrative around women in sports. I am a champion for the equality of women not only in the workplace but in the financial realm of digital banking as well. ● Building a Loyal Community: Nike doesn't just sell products, they cultivate a global community. Their use of social media and brand experiences creates a sense of belonging and shared passion. In the digital banking space, fostering trust and community is crucial. We need to go beyond transactions and create a space where our customers feel empowered and supported. Nike's unwavering dedication to innovation, inclusivity, and community building serves as a constant source of inspiration for me as a CMO. It reminds me that even in the digital realm, building a brand goes beyond features and functions. It's about connecting with people on an emotional level, empowering them to achieve their goals, and fostering a sense of belonging. What is one of your favorite brands to draw inspiration from? Share your personal favorites in the comments below. #MarketingInspiration #LifeatNCRVoyix #CommunityBuilding #Nike

Just Do It – the phrase that drives athletes to exceed their limits. Nike's ad, "Dreams Don’t Happen Overnight," featuring the legendary Deion Sanders, is a testament to this mantra. Watch as Deion Sanders, a true icon in sports, narrates this powerful 90-second video, celebrating the journey of strength, resilience, and unyielding determination. From the streets to the stadiums, this ad highlights the relentless pursuit of dreams. It's not just about reaching the destination but embracing every challenge along the way. It's a tribute to those who dare to dream big and work tirelessly to make those dreams a reality. Join us in celebrating diversity, inclusivity, and the spirit of perseverance as Nike continues to break barriers and set new standards. This is more than an ad; it's a movement. #JustDoIt #Nike #DreamsDontHappenOvernight #DeionSanders #Inspiration #Diversity #Inclusivity #Strength #Resilience #PushBeyond #NikeAd #PowerfulMessage #BreakingBarriers #chrisshales

We can do anything we put our mind to. Let's encourage each other to set goals and like Nike said, "Just do it!" #ToolsUpFoundation #BlackOwnedBusiness #InclusionInConstruction #BuildingABetterFuture #YouthDevelopment #SkillBuilding #CommunityProgram #LeadershipJourney #UnlockYourPotential #YouthEmpowermentProgram #TUFTeens #ToolsUpFoundation #justdoit #muhammadali

Empathy is more than a buzzword - it's a powerful tool for change. Nike and Dove demonstrate this by addressing the body dissatisfaction experienced by young female athletes. Their campaign reflects a deep understanding of their audience's context, fostering a strong connection and inspiring positive change. 🤝🏽🌟 #BrandStrategy #Nike #Dove #BodyConfidentSport

Empathy is more than a buzzword - it's a powerful tool for change. Nike and Dove demonstrate this by addressing the body dissatisfaction experienced by young female athletes. Their campaign reflects a deep understanding of their audience's context, fostering a strong connection and inspiring positive change. 🤝🏽🌟 #BrandStrategy #Nike #Dove #BodyConfidentSport

At NIKE, Inc. we believe in the power of community. It’s through community that the company pursues its vision of creating a better world for all athletes* — one that’s inclusive, equitable, diverse and sustainable. The FY23 NIKE, Inc. Impact Report represents the ambition of the entire company to move the world forward through the power of sport. Our 2025 targets help hold us accountable to making a real difference, and the FY23 NIKE, Inc. Impact Report highlights the progress we’re making in: - building equity, with communities inside and outside of Nike; - creating a more resilient future of sports for athletes and their communities; - powering the future of youth sports and creativity. For more information, read the FY23 NIKE, Inc. Impact Report. ⬇️

Empathy is more than a buzzword - it's a powerful tool for change. Nike and Dove demonstrate this by addressing the body dissatisfaction experienced by young female athletes. Their campaign reflects a deep understanding of their audience's context, fostering a strong connection and inspiring positive change. 🤝🏽🌟 #BrandStrategy #Nike #Dove #BodyConfidentSport

Empathy is more than a buzzword - it's a powerful tool for change. Nike and Dove demonstrate this by addressing the body dissatisfaction experienced by young female athletes. Their campaign reflects a deep understanding of their audience's context, fostering a strong connection and inspiring positive change. 🤝🏽🌟 #BrandStrategy #Nike #Dove #BodyConfidentSport