Anjanette Delgado’s Post

From a 13-year-old dreaming of being an entertainment journalist to navigating a rapidly evolving industry, my journey in journalism has been nothing short of a rollercoaster. 🎢 I vividly remember those early days when I would create a makeshift magazine in my bedroom, filling it with articles about Dawson's Creek, Buffy the Vampire Slayer, and the musical escapades of Britney Spears and *NSYNC. It was a labor of love and the first step toward a lifelong passion. 📚 In high school, I joined my school's paper, and in college, I proudly served as the Arts and Entertainment Editor, further fueling my desire to work in entertainment journalism. 🎬 The bright lights of New York City beckoned as I chased my dream of working for an entertainment magazine. But as life would have it, the industry had already begun its transformation, and the landscape I encountered vastly differed from what I had envisioned. 🏙️ While I did find my way into entertainment journalism through Screen Rant, it was evident that the field had undergone significant changes. The industry I had grown up admiring had shifted. 🎥 Recent magazine layoffs have me contemplating the future of this beloved industry. The digital age has ushered in a new era, with countless websites vying for attention. Will AI-driven content generation redefine the digital landscape, putting quality over quantity? Could video content become the norm, with AI-generated articles covering the basics? 🤖📰 Despite the deviations from my childhood dreams, I've had the privilege of connecting with some of my favorite TV show actors through my blog, Primetime Addiction, and a smaller website. These endeavors may not be money-makers, but they are my passion projects, and they keep the flame of my childhood dreams alive. 🔥 In the ever-evolving world of journalism, I remain hopeful and adaptable, embracing the new while cherishing the memories of what was. 💫📸 #JournalismJourney #AdaptingToChange #DreamsPersist

It's no secret that tapping into the news cycle is a powerful way to secure media opportunities for clients. But there are two hard and fast rules: 1️⃣ They must have some kind of meaningful, unique context or insight to offer. 2️⃣ They must act quickly, in both gathering their insights and reacting to opportunities when they arise. If either of those rules is broken, it's going to be a tough slog and most likely a waste of everyone's time. Finding success with a newsjacking (🤮 I hate that term) campaign is hard enough; foot-dragging, a lack of clarity, and a lack of responsiveness will kill the campaign. The media don't owe us anything. We earn every single opportunity. Failing to recognize and respect that shows a clear lack of commitment to the entire effort.

A good analysis of an industry where one side is committed to excellence and innovation and the other side insists on riding the dying horse of print revenue until the last gasp before it collapses, which it has done. "Dimes versus dollars," we were always told by the revenue side when comparing digital ad revenue to print revenue. Yet there was little discussion about how to navigate our way through the revenue disruption.

If you don't think the people you build your company around matters. Just watch the Detroit Lions transformation since Dan Campbell and his team took over the Lions. Believing in yourself, your boss believing in you can move mountains and the Lions have had generations of losing and haven't won a Championship since 1957. It is a remarkable transformation. Now I just need this transformation in my life. I've been rejected since November 2020 for full time recruitment marketing, internal communications and/ event marketing support roles I know I'm capable of doing. I have built online communities based on sports and politics. I pay close attention to detail and have a if you see something say something approach. I have worked to support recruitment events for the Census Bureau and have supported events from 100 to 20,000. Finding a career shouldn't be this complicated for blue collar folks wanting to transition into white collar work with a degree and experience. The struggle is real for underemployed people who are often forgotten in stats about unemployment. #employerbrand #internalcommunications #commsjobs #culturematters #bluecollar #grit

Concerning: According to this piece, these 20 national #media outlets/orgs have had significant #layoffs or folded in the last year: The Washington Post, Los Angeles Times, Sports Illustrated, ABC News, NBC News, CNN, CBS News, NPR, Pitchfork, TIME, Condé Nast, BuzzFeed, News Corp, National Geographic, Vox Media, VICE Media, Popular Science, ESPN and Yahoo News. The reasons are varied, but “The pain is particularly pronounced at the community level. An average of five local #newspapers are closing every two weeks, according to Northwestern University Medill School, with more than half of all American counties now so-called news deserts with limited access to news about their hometowns. Of 1,100 #publicradio stations and affiliates, only about one in five is producing local #journalism.” And apparently the bright spot is local #broadcastnews: “Local TV news has a lot going for it,” he said. “Virtually every market of any size has three to four competing #newsrooms, which is a stark contrast to the local newspaper, where a market is lucky to have one. And if they do, it’s generally a shadow of its former self.” A Gallup and Knight Foundation survey in 2022 found that Americans placed far more trust in local news sources than national media organizations.” Via Michael G., John Koblin, Benjamin Mullin and Katie Robertson in The New York Times. #LegacyMedia #LocalNews #Radio #magazines #broadcastjournalism #printjournalism #TVNews #NationalNews #digitalmedia #communications

📢 Join Us in Revitalizing the Entertainment Industry! 🎬 The entertainment industry is at a critical juncture, facing unprecedented job losses and challenges due to economic pressures, technological disruptions, and shifting consumer preferences. As someone deeply invested in this industry since making my first film at age 10, I am spearheading a petition to advocate for policies that will restore production jobs and support industry professionals. We Need Your Expertise and Support! 🔹 Lobbyists: Your skills are crucial in driving legislative changes and rallying support for our cause. Help us craft and promote policies that will bring meaningful change to the industry. 🔹 Entertainment Leaders: Your leadership and influence can help us build a strong coalition to advocate for job creation and sustainable industry practices. Your voice can make a significant impact. 🔹 Press Professionals: Amplify our message and raise awareness about the urgent need for action. Your coverage can help us reach a broader audience and gain critical support. How You Can Get Involved: 1. **Sign and Share the Petition**: Add your name to show support and share it within your network. https://chng.it/bhPQmKPf5B 2. Connect with Us: Reach out if you’re interested in collaborating or have insights to share. Together, we can drive the change needed to revive our industry. 3. Spread the Word: Help us gain traction by sharing this post with your connections and encouraging others to get involved. Let’s unite to restore the vibrancy of the entertainment industry and create a sustainable future for all of us. Thank you for your support! #EntertainmentIndustry #SupportLocalJobs #LobbyingForChange #IndustryLeadership #PressCoverage #PetitionForChange

Let’s give a little more respect to the assignment desk and the assignment desk editors who captain the ship everyday. For those who don’t know, the assignment desk is the unseen heart of the newsroom. All information — story ideas and assignments, crews, vehicles, keys, and logistics, scanners, emails, breaking news — come into — and flow through — the assignment desk every second of the day. It’s the first offense for updates and info for producers and reporters, and the first line of defense for viewer feedback, complaints, and suggestions. As a college freshman, it’s where I landed my first internship at FOX10 Phoenix. It’s a job I said I’d NEVER want to do. That was until ABC15 Arizona led the way to merge the assignment desk and digital producer roles into one hybrid role — the Real-Time Desk we branded it. Now, it’s a job and a skill I am grateful to have *had to learn. And one that I’ve used now in every step of my career — from a real-time editor to a digital content producer to a digital leader and manager in top markets. I now know how to find court records quickly, how to file police reports and public records requests, how to search federal records, and how to contact and build rapport with PIOs without hesitation. And it teaches you to manage multiple projects and assignments from multiple people — often at the same time — with as much calmness as a passionate newsroom allows. Pictured at the desk is one of our newest assignment editor rock stars at FOX 35 Orlando, WOFL-TV, Karan Deardorff, who spent decades as a TV photojournalist before bringing her skills inside the newsroom. We also have Caitlin Meade (manager), Tom Sweeney, and Leeann Figueroa (a recent UCF grad)! It’s also admittedly a tough position to fill across newsrooms. It’s a demanding job, no question about it. But, it’s also the job that often helps fill the newscast’s “A Block” each night. One late add: It’s also a job that gets your foot in the door, forces you to learn the ins and outs of the city you’re covering, and, in my opinion, makes you a better investigator, journalist, producer overall. #tvnews #tvproduction #broadcast #broadcastmedia #news #journalism #digitalmedia #shoutout

I saw a job posting with VICE Media today for a Creative Director and I was intrigued; until I saw the last line of the JD. "Honesty, honesty, honesty. With creatives, with clients, with colleagues, and with yourself." ... whereupon my creative director radar shot up and thought. Huh, started off triadic, but then it got itself unbalanced and asymmetrical when there were four things on the right to be honest about, but only three instances of honesty to use on the left. So I guess the answer to the question, "Why do you want to work here?" would be... "I really want to fix this last line. Maybe 'Honesty, honesty, honesty, honesty; with creatives, with clients, with colleagues and with yourself.'" But threes work better, so I would go; "Honesty, honesty, honesty; with clients, with colleagues and with yourself." Creatives and colleagues are probably a bit redundant, overlapped at best. Is it Saturday yet? 😁