Alison Hiatt’s Post

Content warning. Nika Diwa, a social media influencer, commands a massive audience with 2M followers on YouTube (https://buff.ly/3RTvybu) and over 1M on Instagram (https://buff.ly/4eKlrQp). Although she hasn't disclosed the grocery store involved yet (despite calls to do so in the comments), it may only be a matter of time. Social media is reshaping the rules, amplifying incidents like this from local to national or even global scales. Future incidents might see names named. Embrace #DEI programming to safeguard against systemic racism and support individual employees. #SocialMediaImpact #InfluencerPower #GlobalAwareness #CorporateResponsibility Shaking right now

YOUR VIBE ATTRACTS YOUR TRIBE Who do you know that attracts others to their circle like a magnet? They bring energy that people love to be around, they speak with authority and listen with intent. and have a set of skills and tribal knowledge that outshines most. These are the people who are vibing at a higher level. They have that special something that makes them so easy to love. They make you feel important and full of potential. These people bring others into their world with open arms and broader minds. Who do you know that shares their knowledge and takes time to teach what they know, with no expectation of reward? They have an ease of communicating that makes things simple to understand. They make you feel smart and capable. Who do you know that offers their time, talent, and advice simply because they want others to have the information? These people know when we know better, we do better, collectively. Who do you know that inspires you to be mentally and emotionally healthy, enjoying friends, family, and community? These people exude a vitality and vibrancy that shows how delightful and fun-filled this life can be. We can all be better at these energetic shifts to be leaders and influencers in our own homes, workplaces, and neighborhoods. When you pour into others, they'll pour into everything they come into contact with. #peoplefirst

MICRO LEARNING OPPORTUNITY: People don't ask me “Tim, how did you become the top GenX glamping micro influencer on the planet?” My answer, if they did ask me: Glamp like no one’s watching. Today, I share jaw-dropping growth metrics from the first 30 days as a GenX glamping micro influencer while building the fastest-growing vlog (self-reported) about GenX glamping. DAY 30 - THE FASTEST-GROWING (self-reported) VLOG FOR GLAMPING

Focus on being the best version of yourself in real life And the rest will follow. it's easy to get caught up in the virtual world and forget what truly matters Who we are in real life. Here's a quick reminder for all, • Be humble and authentic in real life, not just on social media. • Social media is a platform for telling stories, not a reflection of real life. • Don't be fooled by the perfect lives people present on social media, as their real struggles and problems aren't there. Ps : What are your thoughts on this? _____ I'm Aakash Follow me for building your personal brand. #bereal #Authenticity #reallife #connections #goodpeople

In these past 4 months I have enjoyed leading the launch of two successful campaigns, with the purpose of advancing meaningful engagement with Google Play users: our first influencer/celebrity activation for Google Play Points with football legend Drew Brees (#MakeDrewLaugh) and amplifying our annual Google Play Best of campaign on social media. Managing both of these campaigns simultaneously was a labor of love. Between being responsive to the team’s needs and maneuvering through many moments of trial and error, I have been reminded that there is no better feeling than putting your all into something and watching it come out successfully. Both of these campaigns wouldn't have been possible without the support from Portal A, Orchid Creation, Jackie Lau, Daniel Ferguson, and so many more! I'm looking forward to creating more opportunities to engage our Google Play users. Check out the campaign videos below. P.S. - It's okay to have moments of self doubt when doing something new. When imposter syndrome hits, remember who you are and what you bring to the table; faith and confidence will get you through anything that you're dealing with. #MakeDrewLaugh: https://lnkd.in/dyz-6Jsa #Bestof2023: https://lnkd.in/dp5f_dQk #googleplay #influencermarketing #brandmarketing #googlemarketing #google

Embrace Imperfection! Perfection? Overrated! 🚫 Let's talk about the magic of authenticity in the social media world. Being real, sharing our ups and downs, that's what resonates with people. It's the posts where we embrace our imperfections that often get the most love. 🙌 It is okay not to be perfect. Navigating social media can be intimidating with its public nature, but that's the beauty of it! 🙋🏼♀️ if you agree. #AuthenticMarketing #EmbraceImperfection #SocialMedia

🚀 Unlock the Power of Influencer Marketing for Your Business! 🚀 Did you know that influencer marketing can significantly boost brand awareness, engagement, and sales? 📈 In today's digital age, leveraging the influence of key personalities in your industry can be a game-changer. Here are some compelling facts about the impact of influencer marketing: 🌐 Global Reach: Influencers have a vast and diverse audience, allowing your brand to reach new markets and demographics effortlessly. 🤝 Trust Building: 92% of consumers trust recommendations from individuals, even if they don't know them personally. Partnering with influencers helps build trust and credibility for your brand. 💼 Business Growth: Brands that invest in influencer marketing see an average return of $6.50 for every $1 spent. Talk about a high ROI! Ready to elevate your brand with influencer marketing? Don't miss out on the opportunity to connect with your audience on a whole new level. Let's collaborate and take your business to new heights together! 🚀 #influencermarketing #brandboost #digitalmarketingtips 📞 Book a call with us today: https://lnkd.in/eSxN5DRq

So it snowed in Paris today. ❄️ Parisians: OMG IT’S SNOWING OMGGG 🤩🤩 *snapping 10 shots and a video to immediately post on social and all chat groups* My Canadian friend in Paris: …very sad snow, like sprinklings of salt 😒 Same offer, very different reactions. This is a classic example of how context shapes our perception. In marketing (just like in snowfall) what excites one audience often underwhelms another. Forgetting about these nuances can make or break your campaign. 😆 How do you ensure your marketing messages resonate with diverse audiences? And more importantly, how excited do you get about snow!?⛄️ #contextmatters #citylife #culturaldifferences #marketingstrategy #audienceengagement #brandperception

This marketing move hits the bullseye. I'm sure you've seen Target's Circle Week campaign starring the brilliantly hilarious Kristen Wiig, who reprised her role as SNL's "Target Lady". It's genius! Aside from choosing to partner with one of today's funniest female comedians, Target's campaign hits the bullseye for a few reasons. Let's unpack it: 1. It Gives A Face to The Brand. Having a face for your brand brings relatability and trust. Simply put, it brings a human touch, and there's no better way to connect with your audience! The good news: you don't need someone as recognizable as Kristen Wiig to pull it off. 2. It's Full of Personality. Just as you have a unique personality, brands with a personality of their own are often most successful. It all goes back to that human touch again! In this case, Target leaned on what Kristen Wiig does best... humor. 3. It's Hilarious. Speaking of humor... it's one of the best ways to connect with your audience! But as I've mentioned before, it has to be done right! With Kristen Wiig in the mix, the humor hits 10/10 (at least in my opinion it does... I LOVE her!). Check it out here and let me know if you agree that Target hit the bullseye.