From the course: Mobile Marketing Strategy
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Working with third-party partners
From the course: Mobile Marketing Strategy
Working with third-party partners
- [Narrator] An average mobile app loses 77% of its users within three days of launching. Ouch. With this in mind, you may want to take the mobile journey on your own, or you may want to get a little help. Let's take a look at the types of third-party partners you may need to execute your mobile marketing strategy. When selecting a third-party partner, take into consideration the size of the company, it's communication skills and it's passion for your project. If you decide to have a mobile app, here are some top questions to ask yourself when evaluating a mobile app development company. Does the provider offer custom development or will they give you an out-of-the-box solution? What types of apps can the provider develop? iOS, Android or cross-platform? Do they develop apps in your niche? Does the provider have the capability to create an app with a seamless user experience and an appealing design? There's lots of…
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