From the course: Learning LinkedIn Sales Navigator

Explore your Sales Navigator homepage - Sales Navigator Tutorial

From the course: Learning LinkedIn Sales Navigator

Explore your Sales Navigator homepage

- Time and time again, buyers say they're looking for sales partners who can bring intelligent insights to the table, act with confidence, and solve real business problems. Your homepage is designed to give you all of the alerts and signals designed to fuel those conversations with buyers. Let's get familiar with it. The newsfeed on your homepage is made up of alerts from accounts and leads that you identify. Alerts can be sorted by relevance or based on recent events. Now, choosing between account updates or lead updates is simple with these two options at the top of the newsfeed, and each option has its own dropdown menu of different alerts. So suppose I'm interested to see which accounts are starting to show interest in my company. In that case, I can choose buyer intent here and quickly identify those companies researching my company, helping me prioritize my time. One of my favorite filters in this menu is the suggested lead filter. This allows you to identify leads from your saved accounts who have interacted with your LinkedIn profile. Next up, account growth will highlight saved accounts that will have seen an increase in company headcount growth over 90 days, and similarly, we've got account risk, which will show you saved accounts experiencing layoffs or a decrease in employee growth over that 90-day timeframe. New decision makers provide intel around new employee hires at a director level or above, so you always know who those changed agents are. And then account news and account updates keep you on top of what's happening in target accounts, either through the posts that they have shared or if they were mentioned in an article on LinkedIn. Our lead filters have similar alert types, so I can see if there have been any career changes or role changes, and lead engagement lets me see when leads are engaging with my content. If we reset this here, you'll see a third option to filter your alerts based on shared activity. Now, that can include alerts like a colleague sharing a list with you, notes that have been added to a shared or saved account or lead, or even a search that a colleague is sharing with you. They help you to keep on top of those insights so that they're always at your fingertips and easy to access. Across the header, we've got both account and lead lists. Now, lists will help you to stay organized, and we'll create some of those together later in this course, while smart links allow you to package content in a way easy to share and then track how people are viewing and engaging with that content. We'll explore that later, too. While here in messaging, I can access conversations I'm having through Sales Navigator with people outside my LinkedIn network. When I look at this later, I'll share some best practices with you on this to help get more responses from decision makers. In the top right with this question mark, you'll find anything you need for help. So whether you need some knowledge from our help center, need some support with an issue, or you want to grow your skills through our awesome learning center, we've got you covered. We even have a community where you can share ideas and discuss Sales Navigator with users across the globe. Remember, the goal of your homepage is to give you relevant snackable intelligence on your accounts and leads in one easy location. So before moving on to the next video, look around your homepage and explore some of the alerts already showing in your newsfeed.

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