Senior Director of Product Marketing
Senior Director of Product Marketing
MicroStrategy
Tysons Corner, VA
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Company Description
MicroStrategy transforms organizations into intelligent enterprises through data-driven innovation. We match smart people to dynamic projects and technologies that truly challenge their talents. Curious and creative in outlook, our success is built on the talent and energy of smart and driven people. MicroStrategy (Nasdaq: MSTR) is a worldwide leader in enterprise analytics and mobility software. A pioneer in the BI and analytics space, MicroStrategy delivers innovative software that empowers people to make better decisions and transform the way they do business. We provide our enterprise customers with world-class software and expert services so they can deploy unique intelligence applications.
Job Description
As the Senior Director of Product Marketing, you will be responsible for developing and executing strategies to effectively drive increased sales velocity of the MicroStrategy ONE platform within target markets. Reporting to the VP of Go-to-Market Strategy, this role will manage a small team of product marketing managers and will serve as a subject matter expert of the MicroStrategy ONE platform as well as of the needs of Enterprise buying teams.
Together with the team and a wide range of internal stakeholders, you will:
- Craft compelling messaging and positioning that differentiates our products in the market.
- Oversee the creation of marketing collateral, including sales presentations, datasheets, whitepapers, case studies, and product videos.
- Maintain regular cadence of communication with field facing leadership and develop and prioritize comprehensive plans for team deliverables.
- Act as a subject matter expert supporting other marketing teams to deliver content such as webpages, blogs, and PR.
- Plan and execute product launches, including coordinating with PR, sales enablement, and other departments to ensure a cohesive and impactful go-to-market strategy.
- Manage and mentor a team of product marketing managers, setting clear goals and fostering a culture of excellence.
Qualifications
- Bachelor’s degree in a Business, Marketing or STEM-related major.
- 10 years’ experience in B2B product marketing, including 3 years of experience leading the PMM function.
- Certification in Product Marketing via Pragmatic Institute or other recognized program is highly desirable.
- Excellent presentation skills with a variety of audiences, including technical, sales, and executives.
- Strong writing skills, including experience crafting compelling messaging for GTM teams.
- Excellent project management skills and ability to both plan and execute against quarterly goals.
- Experience leading and coaching others.
Additional Information
MicroStrategy is an Equal Employment and Affirmative Action employer F/M/Disability/Vet/Sexual Orientation/Gender Identity.
MicroStrategy is an Equal Employment /Affirmative Action employer and provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. If you have any difficulty using our online system and you need an accommodation due to a disability, you may contact us about your interest in employment at application_accommodations@microstrategy.com.
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Seniority level
Director -
Employment type
Full-time -
Job function
Marketing -
Industries
Software Development
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