Publicist - Wine & Spirits
Publicist - Wine & Spirits
Articulate
New York City Metropolitan Area
See who Articulate has hired for this role
Articulate is hiring a Publicist / Media Specialist to work across luxury Spirits clients, spearheading all new press, announcements and ongoing media relations.
Responsibilities
Lead press programs across existing and upcoming brand initiatives including but not limited to:
- New product launch
- Partnership initiatives
- Events
Press program elements to include:
- Creation of media plans / strategy
- Draft and edit key messaging and communications materials (press releases, pitches, briefing documents etc.)
- Press KPI discussions / alignment with team
- Secure top tier exclusive and hero feature coverage
- Work with junior members of team to delegate supporting coverage, briefing materials and media list building
Have oversight on and stay close to all brand press KPIS ensuring the team is on track to complete / exceed
Lead on outreach for celebrity partners and/or ambassadors including:
- Partnership announcements
- Press interviews, post-event outreach
- Evergreen partnership support
- Manage communications with each external press team involved aligning on outlets, messaging, approvals etc
Act as internal + external POC for all press questions and support including client facing queries
Keep up to date and ahead of trends when it comes to media landscape - research trends, upcoming writers, new outlets, industry news and share findings with team
Grow network and maintain extremely strong media relationships
Join weekly / bi-weekly internal and client facing meetings, as relevant to press initiatives
Qualifications
- Minimum 2-3 years PR experience, working in Wine, Spirits and/or Hospitality
- Excellent organizational skills with the ability to prioritize tasks and keen attention to detail
- Strong interest in and understanding of news and US National and Global media landscape
- Strong existing relationships with key media across Spirits, Trade, Entertainment and Lifestyle
- Strong verbal and written communication skills
-
Employment type
Full-time
Referrals increase your chances of interviewing at Articulate by 2x
See who you knowGet notified about new Publicist jobs in New York City Metropolitan Area.
Sign in to create job alertSimilar jobs
People also viewed
-
Communications Manager
Communications Manager
-
Communications Manager
Communications Manager
-
Assistant Communications Manager
Assistant Communications Manager
-
Assistant Communications Manager
Assistant Communications Manager
-
Communications Manager
Communications Manager
-
Communications Manager
Communications Manager
-
Senior Communications Manager
Senior Communications Manager
-
Senior Manager of Communications
Senior Manager of Communications
-
Strategic Storyteller / Communications Manager II
Strategic Storyteller / Communications Manager II
-
Senior Communications Manager
Senior Communications Manager
Looking for a job?
Visit the Career Advice Hub to see tips on interviewing and resume writing.
View Career Advice Hub